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Program checklist · MBA Marketing

MBA Marketing

Lasell University · Newton, MA

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
MBA Marketing
Credential class
ceterms:MasterDegree
Catalog edition
2020 - 2021 Academic Catalog
Checklist type
degree-program
Description
The Master of Business Administration with a concentration in Marketing at Lasell University increases your opportunities for career advancement and obtain higher-paying jobs. Earning this degree will provide you with everything you need to make a bigger impact in your current job and to better compete for a higher-level position in the Marketing field. This program cultivates vital management and marketing skills to help you flourish in domestic and global business environments. Our Marketing MBA provides industry insights and fosters key proficiencies needed to manage and execute a marketing strategy. You will explore a variety of topics pertinent to today's marketer, including business analysis, market research, market segmentation, consumer behavior, advertising, operations, and more. Lasell's MBA in Marketing gives the knowledge base you need to adopt new marketing techniques and practices as the industry evolves and plays a critical role in your organization's success.
Identifiers
IPEDS UNITID
166391
CourseShelf checklist
CK_166391_dd78717e_1
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 61

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

Degree Requirements

75 items
  1. MGMT 700
    Global Leadership
    As published: “MGMT700”
  2. MGMT 703
    Strategic Information Management
    As published: “MGMT703”
  3. MGMT 714
    Principles of Project Management
    As published: “MGMT714”
  4. MGMT 728
    Human Resources Management
    As published: “MGMT728”
  5. MGMT 745
    Strategic Marketing
    As published: “MGMT745”
  6. MGMT 749
    Ethical Theory & Management
    As published: “MGMT749”
  7. MGMT 769
    Statistical Analysis for Decision Making
    As published: “MGMT769”
  8. MGMT 770
    Managerial Economics
    As published: “MGMT770”
  9. MGMT 771
    Accounting for Managers
    As published: “MGMT771”
  10. MGMT 772
    Financial Analysis for Managers
    As published: “MGMT772”
  11. MGMT 773
    Entrepreneurial Strat & Venture Creation
    As published: “MGMT773”
  12. MGMT 740
    Consumer Behavior
    As published: “MGMT740”
  13. MGMT 741
    Marketing Research & Data Analytics
    As published: “MGMT741”
  14. MGMT 744
    Global Marketing
    As published: “MGMT744”
  15. MGMT 746
    Digital Marketing
    As published: “MGMT746”
  16. MGMT 760
    New Product Development
    As published: “MGMT760”
  17. MGMT 700
    Global Leadership
    As published: “MGMT700 - Global Leadership”
  18. MGMT 702
    Research Methods
    As published: “MGMT702 - Research Methods”
  19. MGMT 703
    Strategic Information Management
    As published: “MGMT703 - Strategic Information Management”
  20. MGMT 704
    Financial Management
    As published: “MGMT704 - Financial Management”
  21. MGMT 705
    Organizational Theory
    As published: “MGMT705 - Organizational Theory”
  22. MGMT 706
    Marketing Management
    As published: “MGMT706 - Marketing Management”
  23. MGMT 707
    Operations Strategy
    As published: “MGMT707 - Operations Strategy”
  24. MGMT 714
    Principles of Project Management
    As published: “MGMT714 - Principles of Project Management”
  25. MGMT 728
    Human Resources Management
    As published: “MGMT728 - Human Resources Management”
  26. MGMT 730
    Health Management for Seniors
    As published: “MGMT730 - Health Management for Seniors”
  27. MGMT 731
    Human Resource Law & Compliance
    As published: “MGMT731 - Human Resource Law & Compliance”
  28. MGMT 734
    Aging in American Society
    As published: “MGMT734 - Aging in American Society”
  29. MGMT 736
    Leadership & Operations in Lodging Mgmt
    As published: “MGMT736 - Leadership & Operations in Lodging Mgmt”
  30. MGMT 740
    Consumer Behavior
    As published: “MGMT740 - Consumer Behavior”
  31. MGMT 741
    Marketing Research & Data Analytics
    As published: “MGMT741 - Marketing Research & Data Analytics”
  32. MGMT 743
    Fundraising Concepts & Practices
    As published: “MGMT743 - Fundraising Concepts & Practices”
  33. MGMT 744
    Global Marketing
    As published: “MGMT744 - Global Marketing”
  34. MGMT 745
    Strategic Marketing
    As published: “MGMT745 - Strategic Marketing”
  35. MGMT 746
    Digital Marketing
    As published: “MGMT746 - Digital Marketing”
  36. MGMT 747
    Event Management Operations
    As published: “MGMT747 - Event Management Operations”
  37. MGMT 749
    Ethical Theory & Management
    As published: “MGMT749 - Ethical Theory & Management”
  38. MGMT 750
    Ldrship & Ops in Casino & Resort Mgmt
    As published: “MGMT750 - Ldrship & Ops in Casino & Resort Mgmt”
  39. MGMT 751
    Business Strategy
    As published: “MGMT751 - Business Strategy”
  40. MGMT 752
    Change Management
    As published: “MGMT752 - Change Management”
  41. MGMT 754
    Revenue Management in Hospitality
    As published: “MGMT754 - Revenue Management in Hospitality”
  42. MGMT 755
    Sustainability in Hosp & Event Mgmt
    As published: “MGMT755 - Sustainability in Hosp & Event Mgmt”
  43. MGMT 756
    Policy & Brand Management in Hospitality
    As published: “MGMT756 - Policy & Brand Management in Hospitality”
  44. MGMT 757
    Hosp & Event Law, Ethics, & Risk Mgmt
    As published: “MGMT757 - Hosp & Event Law, Ethics, & Risk Mgmt”
  45. MGMT 758
    Service Quality Management
    As published: “MGMT758 - Service Quality Management”
  46. MGMT 760
    New Product Development
    As published: “MGMT760 - New Product Development”
  47. MGMT 761
    Performance Management & Employee Development
    As published: “MGMT761 - Performance Management & Employee Development”
  48. MGMT 762
    Employee Relations, Engage & Retention
    As published: “MGMT762 - Employee Relations, Engage & Retention”
  49. MGMT 763
    Employee Learning & Development
    As published: “MGMT763 - Employee Learning & Development”
  50. MGMT 764
    Diversity, Inclusion & Countering Bias
    As published: “MGMT764 - Diversity, Inclusion & Countering Bias”
  51. MGMT 765
    Project, Program & Portfolio Management
    As published: “MGMT765 - Project, Program & Portfolio Management”
  52. MGMT 766
    PM Tools & Technology
    As published: “MGMT766 - PM Tools & Technology”
  53. MGMT 767
    Risk Management
    As published: “MGMT767 - Risk Management”
  54. MGMT 769
    Statistical Analysis for Decision Making
    As published: “MGMT769 - Statistical Analysis for Decision Making”
  55. MGMT 770
    Managerial Economics
    As published: “MGMT770 - Managerial Economics”
  56. MGMT 771
    Accounting for Managers
    As published: “MGMT771 - Accounting for Managers”
  57. MGMT 772
    Financial Analysis for Managers
    As published: “MGMT772 - Financial Analysis for Managers”
  58. MGMT 798
    Research Project Capstone
    As published: “MGMT798 - Research Project Capstone”
  59. MGMT 799
    Internship Capstone
    As published: “MGMT799 - Internship Capstone”
  60. MGMT 700
    Global Leadership
    As published: “MGMT700 - Global Leadership”
  61. MGMT 703
    Strategic Information Management
    As published: “MGMT703 - Strategic Information Management”
  62. MGMT 714
    Principles of Project Management
    As published: “MGMT714 - Principles of Project Management”
  63. MGMT 728
    Human Resources Management
    As published: “MGMT728 - Human Resources Management”
  64. MGMT 745
    Strategic Marketing
    As published: “MGMT745 - Strategic Marketing”
  65. MGMT 749
    Ethical Theory & Management
    As published: “MGMT749 - Ethical Theory & Management”
  66. MGMT 769
    Statistical Analysis for Decision Making
    As published: “MGMT769 - Statistical Analysis for Decision Making”
  67. MGMT 770
    Managerial Economics
    As published: “MGMT770 - Managerial Economics”
  68. MGMT 771
    Accounting for Managers
    As published: “MGMT771 - Accounting for Managers”
  69. MGMT 772
    Financial Analysis for Managers
    As published: “MGMT772 - Financial Analysis for Managers”
  70. MGMT 773
    Entrepreneurial Strat & Venture Creation
    As published: “MGMT773 - Entrepreneurial Strat & Venture Creation”
  71. MGMT 740
    Consumer Behavior
    As published: “MGMT740 - Consumer Behavior”
  72. MGMT 741
    Marketing Research & Data Analytics
    As published: “MGMT741 - Marketing Research & Data Analytics”
  73. MGMT 744
    Global Marketing
    As published: “MGMT744 - Global Marketing”
  74. MGMT 746
    Digital Marketing
    As published: “MGMT746 - Digital Marketing”
  75. MGMT 760
    New Product Development
    As published: “MGMT760 - New Product Development”
Source. Lasell University, catalog 2020 - 2021 Academic Catalog — https://www.lasell.edu/academics/academic-catalog-and-calendar/20-21-academic-catalog/graduate-catalog-20-21/programs-of-study/mba/mba-marketing.html. Captured page pages/0365.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.