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Program checklist · Graduate Certificate

Brand Management, Graduate Certificate (Boston)

Northeastern University · Boston, MA

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
Graduate Certificate
Credential class
ceterms:Certificate
CIP
19.0203
Catalog edition
Catalog 2026-2027
Checklist type
degree-program
Description
The Graduate Certificate in Brand Management at Northeastern University's D’Amore-McKim School of Business guides students to create and manage brands that resonate with consumers. Students develop strategic and analytical skills for creating and managing brands across channels and platforms.
Identifiers
IPEDS UNITID
167358
CourseShelf checklist
CK_167358_d6c40a0e
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 61

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

Core Requirements

major core · 2 items
  1. MKTG 6418
    Customer Value and the Enterprise
    Not resolved to a course
    2
  2. MKTG 6430
    Driving Marketing Performance: Measure, Analyze, Profit
    Not resolved to a course
    2

Electives

electives · 6 items
  1. In consultation with advisor, complete 8 graduate-level semester hours for which prerequisites have been met:
    Not resolved to a course
    8
  2. MKTG 6410
    Qualitative Marketing Research
    Not resolved to a course
  3. MKTG 6411
    Quantitative Marketing Research
    Not resolved to a course
  4. MKTG 6414
    New Product Development
    Not resolved to a course
  5. MKTG 6419
    Managing Customer Engagement in a Service World
    Not resolved to a course
  6. MKTG 6426
    Consumer Behavior
    Not resolved to a course
Source. Northeastern University, catalog Catalog 2026-2027 — https://catalog.northeastern.edu/graduate/business/certificate-programs/brand-management-graduate-certificate/. Captured page pages/0345.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.