KSAWorks
KSAWorks
Knowledge • Skills • Abilities
Program checklist · B.B.A.

Management: Marketing Specialization, B.B.A.

Adelphi University · Garden City, NY

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
B.B.A.
Credential class
ceterms:BachelorDegree
CIP
52.0201
Catalog edition
2026-27 University Bulletin
Checklist type
degree-program
Description
Managerial practice is as diverse as the business world itself. Some managers choose to specialize in one of the functional areas of business such as marketing, finance, human resources, and manufacturing. Some managers are staff specialists who prepare information for colleagues to act upon; others are line managers who implement decisions and supervise the actions that result from those decisions. Senior managers, however, most often work from a more generalized point of view. Management majors in the Robert B. Willumstad School of Business have the opportunity to consider all of these managerial modes before embarking on their careers.
Identifiers
IPEDS UNITID
188429
CourseShelf checklist
CK_188429_6e967578
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 61

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

Requirements for the Bachelor of Business Administration (B.B.A.) in Management

26 items
  1. MGT 262
    The Art, Science and Practice of Management
    Not resolved to a course
    3.00
  2. MGT 366
    Organizational Behavior
    Not resolved to a course
    3.00
  3. MTH 110
    Precalculus for Business and Life Sciences
    Not resolved to a course
    3.00
  4. 3.00
  5. 3.00
  6. ECA 111
    The Price System
    Not resolved to a course
    3.00
  7. ECA 112
    The National Economy
    Not resolved to a course
    3.00
  8. BUS 162
    Business and Society
    Not resolved to a course
    3.00
  9. BUS 252
    Legal And Ethical Environment of Business
    Not resolved to a course
    3.00
  10. BUS 267
    Business Communications
    Not resolved to a course
    3.00
  11. BUS 341
    International Business
    Not resolved to a course
    3.00
  12. BFD 101
    Willumstad Winning Edge Foundations
    Not resolved to a course
    0.00
  13. BFD 102
    Advanced Edge
    Not resolved to a course
    0.00
  14. ENT 461
    Entrepreneurship
    Not resolved to a course
    3.00
  15. BUS 468
    Business Policy and Strategy
    Not resolved to a course
    3.00
  16. DSC 274
    Data Analysis and Decision Making
    Not resolved to a course
    3.00
  17. DSC 373
    Operations Management
    Not resolved to a course
    3.00
  18. HRM 367
    Management of Human Resources
    Not resolved to a course
    3.00
  19. FIN 330
    Managerial Finance
    Not resolved to a course
    3.00
  20. MKT 280
    Marketing
    Not resolved to a course
    3.00
  21. SPE 110
    Oral Communication in the Professional World
    Not resolved to a course
    or: SPE (0876) 112 - Public Speaking
    3.00
  22. Business Electives1 or Specialization2
    Not resolved to a course
    9.00
  23. BUS 240
    Problem Solving in Business
    Not resolved to a course
    1.00
  24. BUS 380
    Consulting Project
    Not resolved to a course
    1.00
  25. DSC 270
    Information Technology And Applications
    Not resolved to a course
    3.00
  26. DSC 273
    Analytical And Statistical Modeling
    Not resolved to a course
    3.00

Degree Map

0 items

    Note

    0 items

      Marketing

      9 items
      1. MKT 382
        Retail Management
        Not resolved to a course
        3.00
      2. MKT 383
        Sales Management
        Not resolved to a course
        3.00
      3. MKT 384
        Sales Promotion And Direct Marketing
        Not resolved to a course
        3.00
      4. MKT 385
        Media Planning and Buying
        Not resolved to a course
        3.00
      5. MKT 386
        Social Media Marketing
        Not resolved to a course
        3.00
      6. MKT 480
        Advertising Management
        Not resolved to a course
        3.00
      7. MKT 481
        Marketing Research
        Not resolved to a course
        3.00
      8. MKT 482
        Marketing Strategy
        Not resolved to a course
        3.00
      9. MKT 390
        Special Topics in Marketing
        Not resolved to a course
        3.00

      Note

      0 items
        Source. Adelphi University, catalog 2026-27 University Bulletin — https://catalog.adelphi.edu/preview_program.php?catoid=41&poid=21845&returnto=2499. Captured page pages/0085.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.