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Program checklist · B.S.

Marketing, B.S.

Adelphi University · Garden City, NY

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
B.S.
Credential class
ceterms:BachelorDegree
CIP
52.1401
Catalog edition
2026-27 University Bulletin
Checklist type
degree-program
Description
The undergraduate program in marketing at Adelphi University is designed to offer students a broad business education with an emphasis on professional training for development of marketing strategies and managing marketing operations. This program’s curriculum emphasizes an action learning (i.e., learning by doing) teaching philosophy. Students learn to apply conceptual principles and marketing managerial techniques with the goal of becoming informed, skilled and competent marketing professionals.
Identifiers
IPEDS UNITID
188429
CourseShelf checklist
CK_188429_bebb9c40
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 61

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

General Education

0 items

    Requirements for the Bachelor of Science (B.S.) in Marketing

    26 items
    1. MKT 280
      Marketing
      Not resolved to a course
      3.00
    2. MKT 281
      Consumer Behavior
      Not resolved to a course
      3.00
    3. MKT 481
      Marketing Research
      Not resolved to a course
      3.00
    4. MKT 482
      Marketing Strategy
      Not resolved to a course
      3.00
    5. Marketing Electives
      Not resolved to a course
      12.001
    6. BFD 112
      Willumstad Winning Edge 1
      Not resolved to a course
      1.00
    7. BFD 312
      Willumstad Winning Edge 2
      Not resolved to a course
      1.00
    8. MTH 110
      Precalculus for Business and Life Sciences
      Not resolved to a course
      or: FIN (0209) 110 - Personal Finance
      3.00
    9. ACC 101
      3.00
    10. ACC 102
      3.00
    11. ECA 111
      The Price System
      Not resolved to a course
      3.00
    12. ECA 112
      The National Economy
      Not resolved to a course
      3.00
    13. BUS 162
      Business and Society
      Not resolved to a course
      3.00
    14. BUS 252
      Legal And Ethical Environment of Business
      Not resolved to a course
      3.00
    15. BUS 267
      Business Communications
      Not resolved to a course
      3.00
    16. BUS 341
      International Business
      Not resolved to a course
      3.00
    17. BUS 381
      Problem Solving in Business
      Not resolved to a course
      3.00
    18. ENT 461
      Entrepreneurship
      Not resolved to a course
      3.00
    19. BUS 468
      Business Policy and Strategy
      Not resolved to a course
      3.00
    20. DSC 270
      Information Technology And Applications
      Not resolved to a course
      3.00
    21. DSC 273
      Analytical And Statistical Modeling
      Not resolved to a course
      3.00
    22. DSC 274
      Data Analysis and Decision Making
      Not resolved to a course
      3.00
    23. DSC 373
      Operations Management
      Not resolved to a course
      3.00
    24. HRM 367
      Management of Human Resources
      Not resolved to a course
      3.00
    25. FIN 330
      Managerial Finance
      Not resolved to a course
      3.00
    26. MGT 262
      The Art, Science and Practice of Management
      Not resolved to a course
      3.00

    Marketing Electives

    7 items
    1. MKT 382
      Retail Management
      Not resolved to a course
      3.00
    2. MKT 383
      Sales Management
      Not resolved to a course
      3.00
    3. MKT 384
      Sales Promotion And Direct Marketing
      Not resolved to a course
      3.00
    4. MKT 386
      Social Media Marketing
      Not resolved to a course
      3.00
    5. MKT 385
      Media Planning and Buying
      Not resolved to a course
      3.00
    6. MKT 390
      Special Topics in Marketing
      Not resolved to a course
      3.00
    7. MKT 480
      Advertising Management
      Not resolved to a course
      3.00

    Degree Map

    0 items
      Source. Adelphi University, catalog 2026-27 University Bulletin — https://catalog.adelphi.edu/preview_program.php?catoid=41&poid=21850&returnto=2499. Captured page pages/0111.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.