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Program checklist · Concentration in Digital Marketing

Concentration in Digital Marketing

Fordham University · Bronx, NY

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
Concentration in Digital Marketing
Total credits (published)
9
Catalog edition
0128
Checklist type
degree-program
Description
The digital marketing secondary concentration prepares students to understand the digital marketing landscape, design and execute marketing activities on digital platforms, and optimize customer experiences throughout the customer journey. Students build foundational knowledge and skills toward a systematic understanding of the digital marketing world.
Identifiers
IPEDS UNITID
191241
CourseShelf checklist
CK_191241_b92fd87c
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 61

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

Requirements

3 items
  1. MKBU 4113
    Digital Marketing
    Not resolved to a course
    3
  2. MKBU 3449
    Customer Experience Management
    Not resolved to a course
    3
  3. MKBU 4114
    AI and Emerging Marketing Technologies
    Not resolved to a course
    or: MKBU 3445 Marketing Analytics
    3
Source. Fordham University, catalog 0128 — https://bulletin.fordham.edu/undergraduate/marketing/concentration-digital-marketing/. Captured page pages/0128.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.