A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.
Program
- Award
- Concentration in Marketing Analytics
- Total credits (published)
- 9
- Catalog edition
- 0145
- Checklist type
- degree-program
- Description
- The marketing analytics secondary concentration builds skills in critical analytical methods that unlock vast marketing opportunities. Students engage in hands-on training, applying analytical approaches to assist marketing decisions. Topics from data analytics, traditional marketing, and digital marketing combine to bridge the gap between managerial needs and technical expertise. In addition to students with a specific interest in marketing analytics, this secondary concentration would also be useful for those who will use analytics insights in other marketing and managerial roles.
Identifiers
- IPEDS UNITID
- 191241
- CourseShelf checklist
- CK_191241_76898236
- CollegeTransfer.Net
- Institution Transfer Profile
- Source
- CourseShelf publish 61
Requirements to complete
Every course or condition the catalog lists, in the catalog's order.
Requirements
3 items
- MKBU 3445Marketing AnalyticsNot resolved to a course3
- MKBU 4451Data Driven Marketing Decision-MakingNot resolved to a course3
- MKBU 4113Digital MarketingNot resolved to a courseor: INSY 4431 Web Analytics3
Source. Fordham University, catalog 0145 — https://bulletin.fordham.edu/undergraduate/marketing/concentration-marketing-analytics/. Captured page pages/0145.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.