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Program checklist · Marketing - Major

Marketing - Major

Nazareth University · Rochester, NY

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
Marketing - Major
Catalog edition
2026-2027 Undergraduate Catalog
Checklist type
degree-program
Description
Completion of the marketing major provides students with the knowledge and skills to gain access to entry-level positions in general marketing, customer support, digital marketing, marketing communications, marketing research, and sales.
Identifiers
IPEDS UNITID
193584
CourseShelf checklist
CK_193584_af88032d
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 61

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

Core Curriculum Requirements

0 items

    Marketing Core

    31 items
    1. Marketing Coursework
      Not resolved to a course
    2. MKT 216
      Principles of Marketing
      Not resolved to a course
      3
    3. MKT 327
      Applied Research Methods
      Not resolved to a course
      3
    4. MKT 364
      Marketing Communications
      Not resolved to a course
      3
    5. MKT 365
      Buyer Behavior
      Not resolved to a course
      3
    6. MKT 417
      Seminar in Strategic Marketing
      Not resolved to a course
      3
    7. MKT 483
      Marketing Internship
      Not resolved to a course
      3
    8. Accounting Coursework
      Not resolved to a course
    9. ACT 209
      3
    10. ACT 210
      3
    11. Computer Information Systems Coursework
      Not resolved to a course
    12. CIS 241
      Spreadsheet Applications
      Not resolved to a course
      3
    13. Digital Marketing Coursework
      Not resolved to a course
    14. DMS 300
      Digital Marketing Essentials
      Not resolved to a course
      3
    15. DMS 310
      Digital Marketing Analytics
      Not resolved to a course
      3
    16. Economics Coursework
      Not resolved to a course
    17. ECO.Q 102 - Principles of Microeconomics
      Not resolved to a course
      3
    18. ECO 103
      Principles of Macroeconomics
      Not resolved to a course
      3
    19. ECO 349G
      International Business and Economics
      Not resolved to a course
      3
    20. Finance Coursework
      Not resolved to a course
    21. FIN 349
      Corporate Finance
      Not resolved to a course
      3
    22. Business and Leadership Coursework
      Not resolved to a course
    23. BLDR 218
      Job Search Preparation
      Not resolved to a course
      1
    24. BLDR 222
      Organizational Behavior
      Not resolved to a course
      3
    25. BLDR 305
      Business Law
      Not resolved to a course
      3
    26. BLDR 323
      Human Resource Management
      Not resolved to a course
      3
    27. BLDR 410
      Leadership and Ethics
      Not resolved to a course
      3
    28. BLDR 420
      Entrepreneurship
      Not resolved to a course
      3
    29. Mathematics Coursework
      Not resolved to a course
    30. MTH 207
      Elementary Statistics
      Not resolved to a course
      3
    31. Marketing Majors are encouraged (not required) to pursue one of the following minors as a complement to the major: Analytics, Business and Artificial Intelligence, Communication and Media, Visual Communication Design, or Digital Media and Design.
      Not resolved to a course

    Sample Program for Marketing Major

    0 items

      Freshman Year

      7 items
      1. Perspectives - Enduring Questions (PEQ)
        Not resolved to a course
        15
      2. ENGW 101
        Exposition
        Not resolved to a course
        3
      3. ENGW 102
        Argument and Research
        Not resolved to a course
        3
      4. ACS 101
        1
      5. FYS course PEQ
        Not resolved to a course
        3
      6. ECO 103
        Principles of Macroeconomics
        Not resolved to a course
        3
      7. ECO.Q 102 - Principles of Microeconomics
        Not resolved to a course
        3

      Sophomore Year

      9 items
      1. Perspectives - Enduring Question (PEQ) Science with lab
        Not resolved to a course
        4
      2. Integrative Studies (IS) course
        Not resolved to a course
        6
      3. ACT 209
        3
      4. ACT 264
        3
      5. CIS 241
        Spreadsheet Applications
        Not resolved to a course
        3
      6. BLDR 218
        Job Search Preparation
        Not resolved to a course
        1
      7. BLDR 222
        Organizational Behavior
        Not resolved to a course
        3
      8. MTH 207
        Elementary Statistics
        Not resolved to a course
        3
      9. MKT 216
        Principles of Marketing
        Not resolved to a course
        3

      Junior Year

      11 items
      1. Elective
        Not resolved to a course
        3
      2. Health and Wellness
        Not resolved to a course
        0
      3. Integrative Studies (IS)
        Not resolved to a course
        3
      4. BLDR 305
        Business Law
        Not resolved to a course
        3
      5. DMS 300
        Digital Marketing Essentials
        Not resolved to a course
        3
      6. DMS 310
        Digital Marketing Analytics
        Not resolved to a course
        3
      7. ECO 349G
        International Business and Economics
        Not resolved to a course
        3
      8. FIN 349
        Corporate Finance
        Not resolved to a course
        3
      9. MKT 327
        Applied Research Methods
        Not resolved to a course
        3
      10. MKT 364
        Marketing Communications
        Not resolved to a course
        3
      11. MKT 365
        Buyer Behavior
        Not resolved to a course
        3

      Senior Year

      8 items
      1. Elective
        Not resolved to a course
        15
      2. DEIB designated course
        Not resolved to a course
        3
      3. CME 050
        Core Milestone Experience
        Not resolved to a course
        0
      4. BLDR 323
        Human Resource Management
        Not resolved to a course
        3
      5. BLDR 410
        Leadership and Ethics
        Not resolved to a course
        3
      6. BLDR 420
        Entrepreneurship
        Not resolved to a course
        3
      7. MKT 417
        Seminar in Strategic Marketing
        Not resolved to a course
        3
      8. MKT 483
        Marketing Internship
        Not resolved to a course
        3
      Source. Nazareth University, catalog 2026-2027 Undergraduate Catalog — https://catalog.naz.edu/preview_program.php?catoid=110&poid=14456&returnto=3147. Captured page pages/0144.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.