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Knowledge • Skills • Abilities
Program checklist · Minor

Marketing

Rochester Institute of Technology · Rochester, NY

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
Minor
Total credits (published)
15
Catalog edition
2026-2027 RIT Undergraduate Catalog
Checklist type
degree-program
Description
Marketing, sales, and customer-oriented aspects of the marketing minor broaden students' learning experiences and professional opportunities by creating a secondary focus in marketing.
Identifiers
IPEDS UNITID
195003
CourseShelf checklist
CK_195003_e14edb76
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 61

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

Curriculum

0 items

    Required Courses

    1 item
    1. MKTG 230
      Principles of Marketing
      Not resolved to a course
      3

    Electives

    Choose 4 of the following · Select four of the following: · electives · 13 items
    1. Select four of the following:
      Not resolved to a course
      12
    2. MKTG 310
      Marketing Research
      Not resolved to a course
    3. MKTG 320
      Digital Marketing
      Not resolved to a course
    4. MKTG 330
      Global Marketing
      Not resolved to a course
    5. MKTG 350
      Consumer Behavior
      Not resolved to a course
    6. MKTG 360
      Professional Selling
      Not resolved to a course
    7. MKTG 365
      Marketing Analytics
      Not resolved to a course
    8. MKTG 370
      Advertising and Promotion Management
      Not resolved to a course
    9. MKTG 375
      Social Marketing: Behavioral Change for Societal Good
      Not resolved to a course
    10. MKTG 410
      Search Engine Marketing and Analytics
      Not resolved to a course
    11. MKTG 430
      Social Media Marketing
      Not resolved to a course
    12. MKTG 489
      Seminar in Marketing
      Not resolved to a course
    13. MKTG 550
      Marketing Strategy
      Not resolved to a course
    Source. Rochester Institute of Technology, catalog 2026-2027 RIT Undergraduate Catalog — https://academiccatalog.rit.edu/programs/marketing-minor/. Captured page pages/0341.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.