Program checklist · Minor

Marketing

Rochester Institute of Technology · Rochester, NY

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program

Award: Minor
CIP: 52.1404
Total credits (published): 15
Credits (computed from items): 15
Catalog edition: 2026-2027
Checklist type: degree-program

Identifiers

IPEDS UNITID: 195003
CourseShelf checklist: CK_195003_28150030
CollegeTransfer.Net: Institution Transfer Profile
Source: CourseShelf publish 61

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

Curriculum

0 items

Required Courses

1 item

MKTG 230
Principles of Marketing
Not resolved to a course
3

Electives

electives · 13 items

Select four of the following:
Not resolved to a course
12
MKTG 310
Marketing Research
Not resolved to a course
MKTG 320
Digital Marketing
Not resolved to a course
MKTG 330
Global Marketing
Not resolved to a course
MKTG 350
Consumer Behavior
Not resolved to a course
MKTG 360
Professional Selling
Not resolved to a course
MKTG 365
Marketing Analytics
Not resolved to a course
MKTG 370
Advertising and Promotion Management
Not resolved to a course
MKTG 375
Social Marketing: Behavioral Change for Societal Good
Not resolved to a course
MKTG 410
Search Engine Marketing and Analytics
Not resolved to a course
MKTG 430
Social Media Marketing
Not resolved to a course
MKTG 489
Seminar in Marketing
Not resolved to a course
MKTG 550
Marketing Strategy
Not resolved to a course

Source. Rochester Institute of Technology, catalog 2026-2027 — https://academiccatalog.rit.edu/programs/marketing-minor/. Captured page pages/0341.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.