KSAWorks
KSAWorks
Knowledge • Skills • Abilities
Program checklist · Strategic and Professional Communication- B.S. Degree

Strategic and Professional Communication- B.S. Degree

SUNY at Fredonia · Fredonia, NY

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
Strategic and Professional Communication- B.S. Degree
Credential class
ceterms:BachelorDegree
Catalog edition
2026-2027 University Catalog
Checklist type
degree-program
Description
The degree provides a variety of highly employable skills as students learn how to become effective and savvy producers of strategic communication in a variety of civic, interpersonal, and professional contexts. The major emphasizes communication ethics, cultural awareness, decision-making, informative and persuasive message construction, professional speaking, research and evaluation, stakeholder management, brand awareness, and skills necessary to succeed in an organizational environment. The Strategic and Professional Communication major synthesizes theoretical and applied learning by offering influential and conceptual grounding for lifelong learning and career flexibility. Students can choose one of two tracks: In Public Relations you will concentrate on effectively mediating the goals and obligations of an organization and the needs and concerns of the public as well as campaign design and management, both of which prepare you to serve as a communication advocate in a variety of professional and civic settings. In Professional Communication, you will learn skills emphasizing both mediated and non-mediated relational development, effective participation in and leadership of teams, and communication analysis and performance across public, social, and professional settings.
Identifiers
IPEDS UNITID
196158
CourseShelf checklist
CK_196158_5664ac20
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 61

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

Communication Core:

10 items
  1. COMM 101
    Fundamentals of Communication
    As published: “COMM 101”
    3
  2. COMM 105
    Public Speaking
    As published: “COMM 105”
    3
  3. COMM 199
    Communication Orientation
    As published: “COMM 199”
    1
  4. COMM 102
    Mass Media and Society
    As published: “COMM 102”
    3
  5. COMM 155
    Rhetoric of Vision and Sound
    As published: “COMM 155”
    3
  6. COMM 312
    Multimedia Integration
    As published: “COMM 312”
    3
  7. COMM 244
    Introduction to Social Media
    As published: “COMM 244”
    3
  8. COMM 323
    Research Methods
    As published: “COMM 323”
    3
  9. COMM 336
    Introduction to Business Communication
    As published: “COMM 336”
    3
  10. COMM 480
    Communication Internship
    As published: “COMM 480”

Track Requirements

5 items
  1. COMM 221
    Interpersonal Communication
    As published: “COMM 221”
    3
  2. COMM 302
    Rhetoric and Criticism
    As published: “COMM 302”
    3
  3. COMM 365
    Communication and Leadership
    As published: “COMM 365”
    3
  4. COMM 430
    Communication Theory
    As published: “COMM 430”
    3
  5. COMM 465
    Intercultural Communication
    As published: “COMM 465”
    3

Professional Communication Electives

15 items
  1. COMM 222
    Principles of Public Relations
    As published: “COMM 222”
    3
  2. COMM 301
    Group Communication
    As published: “COMM 301”
    3
  3. COMM 303
    Health Communication
    As published: “COMM 303”
    3
  4. COMM 313
    Political Communication
    As published: “COMM 313”
    3
  5. COMM 321
    Environmental Communication
    As published: “COMM 321”
    3
  6. COMM 342
    Presidential Campaign Communication
    As published: “COMM 342”
    3
  7. COMM 362
    Nonverbal Communication
    As published: “COMM 362”
    3
  8. COMM 373
    Gender and Communication
    As published: “COMM 373”
    3
  9. COMM 379
    Persuasion
    As published: “COMM 379”
    3
  10. COMM 460
    Organizational Communication
    As published: “COMM 460”
    3
  11. COMM 222
    Principles of Public Relations
    As published: “COMM 222”
    3
  12. COMM 322
    Public Relations Writing
    As published: “COMM 322”
    3
  13. COMM 344
    Public Relations Case Analysis
    As published: “COMM 344”
    3
  14. COMM 420
    Communication Law and Ethics
    As published: “COMM 420”
    3
  15. COMM 422
    Public Relations Campaigns
    As published: “COMM 422”
    3

Public Relations Electives

12 items
  1. COMM 130
    Foundations in Journalism
    As published: “COMM 130”
    3
  2. COMM 221
    Interpersonal Communication
    As published: “COMM 221”
    3
  3. COMM 255
    Studio Production
    As published: “COMM 255”
    3
  4. COMM 302
    Rhetoric and Criticism
    As published: “COMM 302”
    3
  5. COMM 313
    Political Communication
    As published: “COMM 313”
    3
  6. COMM 342
    Presidential Campaign Communication
    As published: “COMM 342”
    3
  7. COMM 365
    Communication and Leadership
    As published: “COMM 365”
    3
  8. COMM 379
    Persuasion
    As published: “COMM 379”
    3
  9. COMM 424
    International Public Relations
    As published: “COMM 424”
    3
  10. COMM 430
    Communication Theory
    As published: “COMM 430”
    3
  11. COMM 460
    Organizational Communication
    As published: “COMM 460”
    3
  12. COMM 465
    Intercultural Communication
    As published: “COMM 465”
    3
Source. SUNY at Fredonia, catalog 2026-2027 University Catalog — https://fredonia.smartcatalogiq.com/en/2025-2026/catalog/all-programs/strategic-and-professional-communication-bs-degree. Captured page pages/0055.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.