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Program checklist · Minor

Marketing, Minor

SUNY Old Westbury · Old Westbury, NY

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
Minor
Catalog edition
2026-2027 Undergraduate Catalog
Checklist type
degree-program
Description
Key environmental factors are analyzed which influence organizations in a global marketplace. Students will learn how to develop effective domestic and global marketing strategies for products/services, distribution, pricing and promotion. (Promotion includes advertising, selling, sales promotion, direct marketing and public relations). The significant impact of the internet, new technologies and ethical issues on marketing strategies are also addressed from domestic and global perspectives.
Identifiers
IPEDS UNITID
196237
CourseShelf checklist
CK_196237_a45dd9cf
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 61

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

Requirements

0 items

    A. Foundation Courses

    5 items
    1. BU 3800
      Marketing: Principles and Concepts
      Not resolved to a course
      4
    2. BU 4802
      Integrated Marketing Communication
      Not resolved to a course
      4
    3. BU 4820
      International Marketing
      Not resolved to a course
      4
    4. BU 4851
      Consumer Behavior
      Not resolved to a course
      4
    5. BU 5880
      Brand Theory and Strategy
      Not resolved to a course
      4

    B. Elective Courses

    4 items
    1. BU 4802
      Integrated Marketing Communication
      Not resolved to a course
      4
    2. BU 4820
      International Marketing
      Not resolved to a course
      4
    3. BU 5841
      Strategic Marketing
      Not resolved to a course
      4
    4. BU 5891
      Marketing Seminar
      Not resolved to a course
      4
    Source. SUNY Old Westbury, catalog 2026-2027 Undergraduate Catalog — https://oldwestbury.catalog.acalog.com/preview_program.php?catoid=19&poid=1587&returnto=502. Captured page pages/0153.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.