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Program checklist · B.S.

Marketing, B.S. (Behrend)

Pennsylvania State University-Penn State Greater Allegheny · McKeesport, PA

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
B.S.
Credential class
ceterms:BachelorDegree
Credits (computed from items)
98
Catalog edition
2026
Checklist type
degree-program
Identifiers
IPEDS UNITID
214786
CourseShelf checklist
CK_214786_e2672533
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 59

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

Requirements for the Major

major core · 0 items

    Prescribed Courses

    3 items
    1. BA 241
      Legal Environment of Business
      Not resolved to a course
      2
    2. BA 242
      Social and Ethical Environment of Business
      Not resolved to a course
      2
    3. PSU 7
      First-Year Seminar Behrend
      Not resolved to a course
      1

    Prescribed Courses: Require a grade of C or better

    14 items
    1. ACCTG 211
      Financial and Managerial Accounting for Decision Making
      Not resolved to a course
      4
    2. CAS 100
      Effective Speech
      Not resolved to a course
      3
    3. ECON 102
      Introductory Microeconomic Analysis and Policy
      Not resolved to a course
      3
    4. ECON 104
      Introductory Macroeconomic Analysis and Policy
      Not resolved to a course
      3
    5. ENGL 202D
      Effective Writing: Business Writing
      Not resolved to a course
      3
    6. FIN 301
      Corporation Finance
      Not resolved to a course
      3
    7. MGMT 301
      Basic Management Concepts
      Not resolved to a course
      3
    8. MGMT 471W
      Strategic Management and Business Policy
      Not resolved to a course
      3
    9. MIS 204
      Introduction to Management Information Systems
      Not resolved to a course
      3
    10. MKTG 301
      Principles of Marketing
      Not resolved to a course
      3
    11. MKTG 342
      Marketing Research
      Not resolved to a course
      3
    12. MKTG 343
      Introduction to Marketing Analytics
      Not resolved to a course
      3
    13. MKTG 444
      Buyer Behavior and Applied Research
      Not resolved to a course
      3
    14. SCM 301
      Supply Chain Management
      Not resolved to a course
      3

    Additional Courses

    0 items

      Additional Courses: Require a grade of C or better

      10 items
      1. ENGL 15
        Rhetoric and Composition
        Not resolved to a course
        or: ENGL 30H Honors Rhetoric and Composition
        3
      2. MATH 110
        Techniques of Calculus I
        Not resolved to a course
        or: MATH 140 Calculus With Analytic Geometry I
        4
      3. MKTG 441
        Sustainability in Marketing Strategy
        Not resolved to a course
        or: MKTG 450W Marketing Strategy
        3
      4. SCM 200
        Introduction to Statistics for Business
        Not resolved to a course
        or: STAT 200 Elementary Statistics
        4
      5. Select 3 credits from the following list:
        Not resolved to a course
        3
      6. ECON 470
        International Trade and Finance
        Not resolved to a course
      7. FIN 471
        International Finance
        Not resolved to a course
      8. 3
      9. MGMT 461
        International Management
        Not resolved to a course
      10. MKTG 445
        Global Marketing
        Not resolved to a course

      Other 300-400-level International Business courses

      14 items
      1. Select 15 credits of Marketing electives from:
        Not resolved to a course
        15
      2. MKTG 327
        Retailing
        Not resolved to a course
      3. MKTG 410
        Personal Selling
        Not resolved to a course
      4. MKTG 422
        Advertising and Sales Promotion Management
        Not resolved to a course
      5. MKTG 445
        Global Marketing
        Not resolved to a course
      6. MKTG 473
        Digital Marketing
        Not resolved to a course
      7. MKTG 475
        Innovation and Product Management
        Not resolved to a course
      8. MKTG 478
        Services Marketing Management
        Not resolved to a course
      9. MKTG 480
        Intermediate Social Media Marketing
        Not resolved to a course
      10. MKTG 485
        Business-to-Business Marketing
        Not resolved to a course
      11. MKTG 494
        Research Project
        Not resolved to a course
      12. MKTG 495
        Internship
        Not resolved to a course
      13. MKTG 496
        Independent Studies
        Not resolved to a course
      14. MKTG 497
        Special Topics
        Not resolved to a course

      Supporting Courses and Related Areas

      1 item
      1. Select 18 credits from any business major field or any non-business major field, except for all KINES (GHW) courses, any ENGL course below ENGL 15, and any MATH course below MATH 110. Exceptions may be petitioned through the applicable department chair.
        Not resolved to a course
        18
      Source. Pennsylvania State University-Penn State Greater Allegheny, catalog 2026 — https://bulletins.psu.edu/undergraduate/colleges/behrend/marketing-bs/. Captured page pages/0843.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.