Program checklist · Bachelor of Science

Communication (BS), Social Media & Data Analytics

Weber State University · Ogden, UT

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program

Award: Bachelor of Science
Credential class: ceterms:BachelorDegree
CIP: 13.1339
Credits (computed from items): 148-162
Catalog edition: 2026-2027
Checklist type: degree-program

Identifiers

IPEDS UNITID: 230782
CourseShelf checklist: CK_230782_ac52e043
CollegeTransfer.Net: Institution Transfer Profile
Source: CourseShelf publish 61

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

Communication Major

25 items

Program Prerequisite: Not required.
Not resolved to a course
Minor: Students may complete a minor approved by their academic advisor OR one of the tracks associated with any of the six interdisciplinary emphasis areas: Civic Advocacy, Digital Media, Interpersonal & Family Communication, Multimedia Journalism, Organizational Communication, Public Relations & Advertising, and Social Media & Data Analytics. A student may not receive both a major and a minor from the Department of Communication.
Not resolved to a course
Grade Requirements: A grade of “C” or better in courses is required for this major (a grade of “C-” is not acceptable), in addition to an overall GPA of 2.00 or higher for all courses.
Not resolved to a course
Credit-Hour Requirements: A total of 120 credit hours is required for graduation. A total of 40 upper-division credit hours is required (courses numbered 3000 and above). Between 27-35 credits of upper-division are required within the major, depending on the selected emphasis.
Not resolved to a course
Program Code: Communication (3017) with emphasis code Civic Advocacy (3051), Communication Studies/Communication Teaching (3016), Digital Media(3068), Interpersonal & Family (3053), Multimedia Journalism (3069), Multimedia Journalism/Communication Teaching (3070), Organizational Communication (3054), Public Relations and Strategic Communication (3123), Social Media & Data Analytics (3109).
Not resolved to a course
CIPC: Communication (090101) with emphasis code Civic Advocacy (090904), Communication Studies/Communication Teaching (131399), Digital Media(090199), Interpersonal & Family (090101), Multimedia Journalism (099999), Multimedia Journalism/Communication Teaching (131399), Organizational Communication (090901), Public Relations and Strategic Communication (090999), Social Media & Data Analytics (090702).
Not resolved to a course
Writing: Write at a level expected of a professional communicator in a selected emphasis area.
Not resolved to a course
Diversity: Be sensitive to difference and discrimination in society and value diversity.
Not resolved to a course
Career Readiness: Be prepared to enter a professional career or graduate school.
Not resolved to a course
Critical thinking: Use critical thinking to analyze information from a variety of perspectives for understanding, persuasive argument or problem solving.
Not resolved to a course
Law/Ethics: Understand communication law and ethics to enable legal and ethical communication.
Not resolved to a course
Theory: Understand how various communication theories have been developed, applied, and evaluated.
Not resolved to a course
Research: Find peer-reviewed or professional research studies, be familiar with a variety of research methods, and interpret and analyze research data.
Not resolved to a course
History: Know the history of the communication discipline and its societal and professional implications.
Not resolved to a course
Media: Use and produce media to communicate messages.
Not resolved to a course
Interpersonal/Small Group: Facilitate successful communication in interpersonal situations and small group settings.
Not resolved to a course
Listening: Listen actively to acquire and analyze information.
Not resolved to a course
Speaking: Speak clearly and persuasively in a one-on-one interpersonal interaction, and in front of small and large groups in a variety of contexts.
Not resolved to a course
Civic Advocacy
Not resolved to a course
Digital Media
Not resolved to a course
Interpersonal & Family Communication
Not resolved to a course
Multimedia Journalism
Not resolved to a course
Organizational Communication
Not resolved to a course
Public Relations & Advertising
Not resolved to a course
Social Media & Data Analytics
Not resolved to a course

Major Course Requirements for BS or BA Degree

0 items

Required Courses for Major (24 credit hours)

9 items

Social Media and Data Analytics Emphasis (45 credits)

3 items

Web Design: acquire skills in web design and web management
Not resolved to a course
Digital Strategy: acquire skills in digital strategy and advertising
Not resolved to a course
Audience Analytics: acquire skills in audience and consumer analysis and campaign analysis
Not resolved to a course

Required for Social Media and Data Analytics Emphasis (30 credits)

7 items

Three of the following courses (9 credit hours)