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Program checklist · Marketing Analytics

Marketing Analytics

University of Mary Washington · Fredericksburg, VA

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
Marketing Analytics
Total credits (published)
15
Credits (computed from items)
18
Catalog edition
2026-2027
Checklist type
degree-program
Identifiers
IPEDS UNITID
232681
CourseShelf checklist
CK_232681_7f5f5b3b
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 59

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

Required Prerequisites

1 item
  1. ECON 201B
    - Principles of Macroeconomics
    As published: “Principles of Macroeconomics 1”
    or: ECON 202B Principles of Microeconomics
    3

Requirements

0 items

    Marketing Analytics Minor Requirements

    14 items
    1. MKTG 301
      - Principles of Marketing
      As published: “Principles of Marketing”
      3
    2. MKTG 413
      - Marketing Analytics
      As published: “Marketing Analytics”
      3
    3. Select 9 credits from the following options
      Not resolved to a course
      9
    4. DATA 350
      - Applications of Databases
      As published: “Applications of Databases”
      4
    5. DATA 419
      - Data Mining
      As published: “Data Mining”
      or: CPSC 419 Data Mining
      3
    6. DATA 420
      Modeling and Simulation
      or: CPSC 420 Modeling & Simulation
      3
    7. DSCI 363
      - Operations Management
      As published: “Operations Management”
      3
    8. ECON 361A
      - Introductory Econometrics
      As published: “Introductory Econometrics”
      3
    9. ECON 460
      - Applied Economic Analysis
      As published: “Applied Economic Analysis”
      or: ECON 462 Advanced Economic Analysis
      3
    10. MKTG 411
      - Marketing Research
      As published: “Marketing Research”
      3
    11. MKTG 417
      - Digital Marketing
      As published: “Digital Marketing”
      3
    12. MKTG 490
      - Marketing Strategy
      As published: “Marketing Strategy”
      3
    13. STAT 320
      - Applied Regression Analysis
      As published: “Applied Regression Analysis”
      3
    14. STAT 420
      - Applied Multivariate Statistics
      As published: “Applied Multivariate Statistics”
      3
    Source. University of Mary Washington, catalog 2026-2027 — https://catalog.umw.edu/undergraduate/minors/marketing-analytics/. Captured page pages/0106.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.