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Program checklist · BA

Strategic Communications, BA

Daemen University · Amherst, NY

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
BA
Credential class
ceterms:BachelorDegree
Catalog edition
2026-2027 Undergraduate Catalog
Checklist type
degree-program
Description
Students pursuing a Bachelor of Arts in Strategic Communications take a required core of English courses (30 credits) and select one of four specialization tracks (21 credits) for a total of 51 credits in the major.
Identifiers
IPEDS UNITID
190725
CourseShelf checklist
CK_190725_d654d22a
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 61

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

General Education Curriculum

0 items

    Major: 51 Credits

    Complete 18 credits in Liberal Arts Electives · 13 items
    1. CA 322
      Introduction to Mass Communication
      Not resolved to a course
    2. CA 205
      Oral & Visual Communication
      Not resolved to a course
    3. LIT 101
      Introduction to English Studies
      Not resolved to a course
    4. CMP 212
      News Writing
      Not resolved to a course
    5. CMP 217
      Principles of Rhetoric: Argument and Persuasion
      Not resolved to a course
    6. CMP 301
      Professional Writing (or CA 211 if major in BUS)
      Not resolved to a course
    7. CMP 302
      Technical Writing
      Not resolved to a course
    8. LNG 307
      The English Language: Structure, Power And Change
      Not resolved to a course
    9. CMP 318
      Writing for Digital Media
      Not resolved to a course
    10. PR 442
      Capstone Research
      Not resolved to a course
    11. PR 443
      Senior Capstone
      Not resolved to a course
    12. Complete 18 credits in Liberal Arts Electives
      Not resolved to a course
    13. CMP 101
      English Composition
      Not resolved to a course

    Specialization: 21 Credits

    0 items

      Graphic Design and Marketing

      Choose 2 of the following · Choose two from the following: · 20 items
      1. Choose one from the folowing:
        Not resolved to a course
      2. ART 420
        Advertising Design
        Not resolved to a course
      3. Choose two from the following:
        Not resolved to a course
      4. MKT 209
        Principles of Marketing
        Not resolved to a course
      5. MKT 210
        E-Commerce
        Not resolved to a course
      6. MKT 302
        Physical Distribution Management
        Not resolved to a course
      7. MKT 310
        Foreign Markets of International Business
        Not resolved to a course
      8. MKT 312
        Promotional Strategies
        Not resolved to a course
      9. MKT 335
        Market Research
        Not resolved to a course
      10. MKT 402
        Sport Marketing
        Not resolved to a course
      11. MKT 420
        Marketing Planning and Strategy
        Not resolved to a course
      12. ENTR 201
        The Entrepreneurial Mindset
        Not resolved to a course
      13. ENTR 301
        The Entrepreneurial Skill Set
        Not resolved to a course

      Community Health Promotion

      Select 6 credits from the following courses: · 25 items
      1. Complete each of the following:
        Not resolved to a course
      2. HPR 234
        Foundations of Public Health
        Not resolved to a course
      3. HPR 338
        Social Determinants of Health
        Not resolved to a course
      4. HPR 305
        Communicating Health
        Not resolved to a course
      5. Select 6 credits from the following courses:
        Not resolved to a course
      6. HPR 229
        Integrative Stress Management
        Not resolved to a course
      7. HPR 305
        Communicating Health (non GE) (3)
        Not resolved to a course
      8. HPR 308
        Environmental Health
        Not resolved to a course
      9. HPR 313
        Principles of Health Behavior Change
        Not resolved to a course
      10. HPR 320
        Community Health Education and Disease Prevention
        Not resolved to a course
      11. HPR 335
        Critical Issues in Global Health
        Not resolved to a course
      12. Select 6 credits from the following courses. Courses must be selected from two of the four disciplines:
        Not resolved to a course
      13. Health Science
        Not resolved to a course
      14. HSC 112
        Health Promotion Across the Lifespan
        Not resolved to a course
      15. HSC 221
        Issues in Women’s Health
        Not resolved to a course
      16. Philosophy and Religious Studies
        Not resolved to a course
      17. PHI 102
        Medicine, Culture and the Self: Introduction to Medical Humanities
        Not resolved to a course
      18. PHI 320
        Philosophy of Medicine
        Not resolved to a course
      19. PHI 321
        Medical Ethics
        Not resolved to a course
      20. Psychological Science
        Not resolved to a course
      21. PSY 103
        Introduction to Psychological Science
        Not resolved to a course
      22. PSY 308
        Health Psychology
        Not resolved to a course
      23. Sociology
        Not resolved to a course
      24. SOC 201
        Introductory Sociology
        Not resolved to a course
      25. SOC 209
        Social Problems
        Not resolved to a course

      English Studies

      30 items
      1. 3 credits of any British with British focus:
        Not resolved to a course
      2. LIT 203
        Crown, Sword, and Empire: British Literature to 1800
        Not resolved to a course
      3. LIT 204
        British Literature II: Empire Writes Back
        Not resolved to a course
      4. LIT 232
        Shakespeare Onstage: Character And Conflict
        Not resolved to a course
      5. LIT 304
        The Romantic Movement in English Literature
        Not resolved to a course
      6. LIT 318
        The English Drama
        Not resolved to a course
      7. LIT 324
        Jane Austen
        Not resolved to a course
      8. LIT 325
        Major Authors
        Not resolved to a course
      9. LIT 332
        Literature of London
        Not resolved to a course
      10. LIT 340
        Dickens and Victorian Culture
        Not resolved to a course
      11. LIT 410
        Shakespeare
        Not resolved to a course
      12. LIT 413
        Victorian Literature
        Not resolved to a course
      13. 3 credits of any American with American focus:
        Not resolved to a course
      14. LIT 212
        Readings in American Literature II
        Not resolved to a course
      15. LIT 219
        Literature and Film
        Not resolved to a course
      16. LIT 222
        African American Literature
        Not resolved to a course
      17. LIT 314
        Magical Realism in Fiction and Film
        Not resolved to a course
      18. LIT 325
        Major Authors (3)
        Not resolved to a course
      19. LIT 329
        Imagining Trauma
        Not resolved to a course
      20. 3 credits of any World:
        Not resolved to a course
      21. LIT 201
        World Literature I
        Not resolved to a course
      22. LIT 202
        World Literature II-Myths and Modern Tales
        Not resolved to a course
      23. LIT 230
        Exile Literature
        Not resolved to a course
      24. LIT 309
        Film Seminar
        Not resolved to a course
      25. LIT 314
        Magical Realism in Fiction and Film
        Not resolved to a course
      26. LIT 316
        Empire and the Imagination
        Not resolved to a course
      27. LIT 326
        Understanding Africa
        Not resolved to a course
      28. LIT 336
        Dystopian Literature
        Not resolved to a course
      29. LIT 338
        The Short Story
        Not resolved to a course
      30. Remaining 12 credits must be from electives in LIT, CMP or THA at the 200-400 level
        Not resolved to a course

      Political Communications

      Choose 2 of the following · Complete two courses from the following: · 12 items
      1. PSC 313
        Politics and the Media: Watchdogs Or Lapdogs
        Not resolved to a course
      2. CMP 317
        Feature Journalism
        Not resolved to a course
      3. CMP 420
        Promotional Writing
        Not resolved to a course
      4. Complete two courses from the following:
        Not resolved to a course
      5. PSC 224
        Influencing Politics: The American Voter in Campaigns and Elections
        Not resolved to a course
      6. PSC 222
        Polling and Public Opinion: Following The Will of the People
        Not resolved to a course
      7. PSC 217
        The American Political Party System
        Not resolved to a course
      8. Complete two courses from the following:
        Not resolved to a course
      9. PSC 114
        State and Local Government
        Not resolved to a course
      10. PSC 321
        Politics and Popular Culture in America
        Not resolved to a course
      11. PSC 415
        Seminar on the Presidency
        Not resolved to a course
      12. PSC 401
        American Foreign Policy
        Not resolved to a course

      Requirements Outside of the Major: 6 Credits

      0 items

        General Education Curriculum: 36 Credits

        10 items
        1. First Year Seminar (3)
          Not resolved to a course
        2. Learning Communities (6)
          Not resolved to a course
        3. Depth - Discovery (9)
          Not resolved to a course
        4. Breadth- Exploration:
          Not resolved to a course
        5. Natural Sciences and Mathematics:
          Not resolved to a course
        6. Choose two courses from: Math, Biology, Biochemistry, Chemistry, Environmental Science, Physics, and Computer Science. (6)
          Not resolved to a course
        7. Social Sciences:
          Not resolved to a course
        8. Choose two courses from: Anthropology, Economics, Geography, History, Psychology, Linguistics, Political Science, and Sociology. (6)
          Not resolved to a course
        9. Humanities:
          Not resolved to a course
        10. Choose two courses from: Art, Language (French or Spanish), Music, Philosophy, Religion, and Theater. (6)
          Not resolved to a course

        Free Electives: 6 CREDITS

        0 items

          Total Program Requirements = 120 Credits

          1 item
          1. An overall grade point average of 2.00.
            Not resolved to a course

          Admission to Upper Division Requirements

          5 items
          1. A cumulative grade point average of 2.0 in English courses, and an overall cumulative grade point average of 2.0.
            Not resolved to a course
          2. A letter requesting admission to the major, in which the student should indicate commitment to scholarly work in upper level courses and specify personal qualifications and goals that justify continued study in the major.
            Not resolved to a course
          3. Written recommendations from at least two members of the English faculty who have had the student in class and who can attest to the student’s competence and integrity.
            Not resolved to a course
          4. A writing portfolio (papers, tests, articles) that demonstrates the student’s academic work and progress to date and a written description and analysis of that progress.
            Not resolved to a course
          5. Reflection essay. (Contact the English Department Chair for instructions.)
            Not resolved to a course

          Suggested Course Sequence

          0 items
            Source. Daemen University, catalog 2026-2027 Undergraduate Catalog — https://daemen.catalog.acalog.com/preview_program.php?catoid=5&poid=462&returnto=139. Captured page pages/0065.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.