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Program checklist · WHY MAJOR IN COMMUNICATION: INTEGRATED MARKETING?

WHY MAJOR IN COMMUNICATION: INTEGRATED MARKETING?

Slippery Rock University of Pennsylvania · Slippery Rock, PA

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
WHY MAJOR IN COMMUNICATION: INTEGRATED MARKETING?
Total credits (published)
57
Credits (computed from items)
303
Catalog edition
2026-2027
Checklist type
degree-program
Identifiers
IPEDS UNITID
216038
CourseShelf checklist
CK_216038_9b745c17
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 59

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

SUMMARY*

3 items
  1. Rock Studies 2 Requirements
    Not resolved to a course
    42
  2. Major/Concentration Requirements
    Not resolved to a course
    57
  3. Electives
    Not resolved to a course
    21

ROCK STUDIES 2 REQUIREMENTS

0 items

    The Rock

    9 items
    1. SUBJ 139
      Not resolved to a course
      3
    2. 3
    3. 3
    4. 3
    5. Select one of the following:
      Not resolved to a course
      3
    6. 3
    7. 3
    8. 3
    9. Subtotal
      Not resolved to a course
      15

    Integrated Inquiry

    0 items

      Creative and Aesthetic Inquiry

      1 item
      1. Select 3 Credits
        Not resolved to a course
        3

      Humanities Inquiry

      1 item
      1. Select 3 Credits
        Not resolved to a course
        3

      Social Science Inquiry

      1 item
      1. Select 3 Credits
        Not resolved to a course
        3

      Natural Sciences Inquiry

      1 item
      1. 3

      Physical Sciences Inquiry

      2 items
      1. 3
      2. Subtotal
        Not resolved to a course
        15

      Thematic Thread

      1 item
      1. Select 12 Credits 2
        Not resolved to a course
        12

      MAJOR/CONCENTRATION REQUIREMENTS

      concentration · 0 items

        Core Requirements

        major core · 6 items
        1. As published: “Communication Concepts 1,2”
          3
        2. 3
        3. As published: “Communication Research Methods 1,2”
          3
        4. As published: “Communication Law 1,2”
          3
        5. As published: “Senior Capstone Seminar 1”
          3
        6. Subtotal
          Not resolved to a course
          15

        IMC Requirements

        11 items
        1. As published: “Principles of Integrated Marketing Communication & Public Relations 1”
          3
        2. 3
        3. As published: “Case Studies in Public Relations and Integrated Communication 1”
          3
        4. As published: “Writing for Public Relations and Integrated Marketing Communication 1”
          3
        5. As published: “Strategic Brand Communication 1”
          3
        6. As published: “Social Media Network Analytics 1”
          3
        7. As published: “PR and IMC Campaigns Capstone 1”
          3
        8. As published: “Principles of Marketing 1”
          3
        9. As published: “Consumer Behavior 1”
          3
        10. As published: “Advertising Management 1”
          3
        11. Subtotal
          Not resolved to a course
          30

        Electives

        electives · 22 items
        1. Select nine credits from the following block (at least one class must be at the 300-level or higher):
          Not resolved to a course
          9
        2. 3
        3. As published: “Principles of Creative Advertising 1”
          3
        4. As published: “Introduction to Digital Design 1”
          3
        5. As published: “Web & Media Production 1”
          3
        6. As published: “Video Production 1”
          3
        7. 3
        8. As published: “Media and Society 1”
          3
        9. 3
        10. As published: “Publication Production 1”
          3
        11. As published: “Media Relations and Crisis Communication 1”
          3
        12. 3
        13. As published: “New-Media Journalism 1”
          3
        14. As published: “Global Media 1”
          3
        15. 3
        16. As published: “Advertising Production 1”
          3
        17. 3
        18. As published: “Issues in Communication Technologies 1”
          3
        19. As published: “Professional Selling 1”
          3
        20. As published: “E-Commerce 1”
          3
        21. As published: “Marketing Research 1”
          3
        22. Subtotal
          Not resolved to a course
          9

        Internship

        1 item
        1. As published: “Internship 1”
          or: MKTG 450 Internship
          3
        Source. Slippery Rock University of Pennsylvania, catalog 2026-2027 — https://catalog.sru.edu/undergraduate/business/strategic-communication-media/strategic-communication-media-bs-concentration-integrated-marketing-communication/. Captured page pages/0773.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.