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Program checklist · Minor

Advertising and Digital Marketing Minor

York College of Pennsylvania · York, PA

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
Minor
Catalog edition
2026-2027
Checklist type
degree-program
Identifiers
IPEDS UNITID
217059
CourseShelf checklist
CK_217059_18750958
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 59

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

Requirements (18 credits)

4 items
  1. MKT 100
    Principles of Marketing
    As published: “Principles of Marketing 3 credit hours”
    3
  2. MKT 330
    Advertising
    As published: “Advertising 3 credit hours”
    3
  3. MKT 355
    Digital Marketing
    As published: “Digital Marketing 3 credit hours”
    3
  4. MKT 360
    Consumer Behavior
    As published: “Consumer Behavior 3 credit hours”
    3

Minor Electives

5 items
  1. IFS 360
    Electronic Commerce
    As published: “Electronic Commerce 3 credit hours”
    3
  2. MKT 220
    Principles of Selling
    As published: “Principles of Selling 3 credit hours”
    3
  3. MKT 365
    Branding
    As published: “Branding 3 credit hours”
    3
  4. MKT 496
    Internship in Advertising
    As published: “Internship in Advertising 3 credit hours”
    3
  5. SPM 230
    Concepts of Social Media Platforms
    As published: “Concepts of Social Media Platforms 3 credit hours”
    3
Source. York College of Pennsylvania, catalog 2026-2027 — https://catalog.ycp.edu/preview_program.php?catoid=59&poid=6493. Captured page pages/0095.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.