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Program checklist · B.S.

Digital Marketing

Utah Valley University · Orem, UT

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
B.S.
Credential class
ceterms:BachelorDegree
CIP
45.0601
Total credits (published)
120
Credits (computed from items)
138
Catalog edition
2026
Checklist type
degree-program
Identifiers
IPEDS UNITID
230737
CourseShelf checklist
CK_230737_a11449af
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 61

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

Matriculation Requirements

2 items
  1. ACC 2110
    3
  2. ECON 2010
    3

Complete one of the following: 2

0 items

    My Educator

    6 items
    1. IM 2010
      3
    2. IM 2600
      3
    3. MKTG 2200G
      3
    4. MKTG 2390
      3
    5. MGMT 2340
      Business Statistics I
      or: STAT 2040 Principles of Statistics
      3
    6. MGMT 2400
      3

    Program Requirements

    0 items

      General Education Requirements

      general education · 6 items
      1. ENGL 1010
        Introduction to Academic Writing
        or: ENGL 1005 Foundations of Academic Writing
        3
      2. ENGL 2010
        3
      3. Complete one of the following:
        Not resolved to a course
        3
      4. MATH 1050
        College Algebra
        As published: “College Algebra (4)”
        4
      5. MATH 1055
        College Algebra with Preliminaries
        As published: “College Algebra with Preliminaries (5)”
        5
      6. MATH 1090
        College Algebra for Business
        As published: “College Algebra for Business (3)”
        3

      An Advanced Placement (AP) Mathematics Test with a score of 3 or higher

      major core · 6 items
      1. Complete one of the following:
        Not resolved to a course
        3
      2. HIST 2700& HIST 2710
        US History to 1877and US History since 1877 (6)
        Not resolved to a course
      3. HIST 1700
        American History
        As published: “American History (3)”
        3
      4. HIST 1740
        US Economic History
        As published: “US Economic History (3)”
        3
      5. POLS 1000
        American Heritage
        As published: “American Heritage (3)”
        3
      6. POLS 1100
        American National Government
        As published: “American National Government (3)”
        3

      Complete the following:

      6 items
      1. Social Science
        Not resolved to a course
        3
      2. Biology
        Not resolved to a course
        3
      3. Physical Science
        Not resolved to a course
        3
      4. Fine Arts
        Not resolved to a course
        3
      5. Personal, Professional, and Civic Growth
        Not resolved to a course
        3
      6. Humanities
        Not resolved to a course
        3

      Discipline Core Requirements

      major core · 0 items

        Matriculation Courses:

        1 item
        1. ACC 2110
          3

        Complete one of the following: 2

        0 items

          My Educator

          2 items
          1. IM 2010
            Business Computer Proficiency
            As published: “Business Computer Proficiency (3)”
            3
          2. IM 2600
            Spreadsheet Applications
            As published: “Spreadsheet Applications (3)”
            3

          Complete the following:

          5 items
          1. MKTG 2200G
            Written Business Communication
            As published: “Written Business Communication (Complete with B- grade or higher)”
            3
          2. ECON 2010
            3
          3. MGMT 2340
            Business Statistics I
            or: STAT 2040 Principles of Statistics
            3
          4. MKTG 2390
            3
          5. MGMT 2400
            3

          Business Core Courses:

          major core · 5 items
          1. FIN 3100
            3
          2. MGMT 3000
            3
          3. MKTG 3600
            3
          4. MGMT 3450
            Operations Management
            As published: “Operations Management 1”
            3
          5. MGMT 4860
            Business Strategy Formulation and Implementation
            As published: “Business Strategy Formulation and Implementation 1”
            3

          Digital Marketing Core:

          major core · 11 items
          1. ENTR 2930R
            Entrepreneurship Lecture Series
            or: MGMT 2950R Executive Lecture Series
            1
          2. MKTG 1890
            1
          3. MKTG 3890
            2
          4. MKTG 3300
            3
          5. MKTG 3660
            3
          6. MKTG 3170
            3
          7. MKTG 3680
            3
          8. MKTG 3690
            3
          9. MKTG 3665
            3
          10. MKTG 4150
            Digital Marketing Capstone
            or: MKTG 4650 Marketing Management Capstone
            3
          11. MKTG 4830R
            Digital Marketing Internship
            As published: “Digital Marketing Internship (1-3 credits)”
            3

          Elective Requirements

          electives · 1 item
          1. Marketing Electives: Select from approved list; see advisors. Transfer students needing global/intercultural credit should take MKTG 3350G.
            Not resolved to a course
            12

          Six credits upper division marketing electives.

          electives · 0 items

            Six credit upper or lower division electives from approved list.

            electives · 1 item
            1. General Electives: Any course numbered 1000 or higher. (17 credits needed)
              Not resolved to a course
              17
            Source. Utah Valley University, catalog 2026 — https://catalog.uvu.edu/business/marketing/digital-marketing-bs/. Captured page pages/0150.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.