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Program checklist · Minor

Digital Media Marketing (Minor)

Utica University · Utica, NY

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
Minor
Catalog edition
2026-2027 Undergraduate Catalog (FALL, SPRING, SUMMER)
Checklist type
degree-program
Description
The Digital Media Marketing minor provides students with the skills and knowledge needed to effectively market products and services online, including through social media, search engine optimization (SEO), email marketing, online advertising, and website design, essentially equipping them to navigate the digital landscape for marketing purposes across various online channels.
Identifiers
IPEDS UNITID
197045
CourseShelf checklist
CK_197045_9ccac821
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 61

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

Academic Requirements

2 items
  1. As published: “Principles of Marketing (3)”
    or: SPM 211 - Sports Marketing (3)
    3
  2. As published: “Digital Marketing (3)”
    3

Choose 3 from the following

Choose 3 of the following · Choose 3 from the following · 5 items
  1. As published: “Brand Identity (3)”
    3
  2. As published: “Content Creation (3)”
    or: PRL 336 - Content Creation (3)
    3
  3. As published: “Web Search and Analytics (3)”
    3
  4. As published: “Digital Advertising (3)”
    3
  5. As published: “Social Media and Influencers (3)”
    3

15 Credit Hours

0 items
    Source. Utica University, catalog 2026-2027 Undergraduate Catalog (FALL, SPRING, SUMMER) — https://utica.catalog.acalog.com/preview_program.php?catoid=70&poid=7473. Captured page pages/0088.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.