KSAWorks
KSAWorks
Knowledge • Skills • Abilities
Program checklist · BA

Marketing, BA

Lenoir-Rhyne University · Hickory, NC

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
BA
Credential class
ceterms:BachelorDegree
CIP
09.0909
Total credits (published)
120
Catalog edition
2026-2027
Checklist type
degree-program
Identifiers
IPEDS UNITID
198835
CourseShelf checklist
CK_198835_e6f92860
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 61

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

General Education Requirements (37 hours)

0 items

    Technical Requirements (3 Hours)

    1 item
    1. MAT 125
      Finite Mathematics
      As published: “Finite Mathematics Hours: 3”

    Foundational Core Courses (34 Hours)

    12 items
    1. ACC 230
      Accounting for Decision Making
      As published: “Accounting for Decision Making Hours: 3”
    2. BUS 124
      Career Readiness for Business Majors
      As published: “Career Readiness for Business Majors Hours: 1”
    3. BUS 125
      Applied Business Technology and Tools
      As published: “Applied Business Technology and Tools Hours: 3”
    4. BUS 320
      Management Information Systems
      As published: “Management Information Systems Hours: 3”
      3
    5. BUS 340
      Business Management
      As published: “Business Management Hours: 3”
    6. BUS 344
      Business Finance
      As published: “Business Finance Hours: 3”
    7. BUS 346
      Business Statistics
      As published: “Business Statistics Hours: 3”
    8. BUS 360
      Marketing
      As published: “Marketing Hours: 3”
    9. BUS 370
      Business Law I
      As published: “Business Law I Hours: 3”
    10. BUS 450
      Business Policy
      As published: “Business Policy Hours: 3”
    11. ECO 121
      Principles of Economics Macroeconomics
      As published: “Principles of Economics Macroeconomics Hours: 3”
    12. ECO 122
      Principles of Economics Microeconomics
      As published: “Principles of Economics Microeconomics Hours: 3”

    Transformative Competencies (9 hours)

    3 items
    1. BUS 365
      Digital Organizations
      As published: “Digital Organizations Hours: 3”
    2. BUS 446
      Advanced Data Analytics
      As published: “Advanced Data Analytics Hours: 3”
    3. BUS 448
      Value Creation in Organizations
      As published: “Value Creation in Organizations Hours: 3”

    Major Requirements (18 Hours)

    3 items
    1. BUS 451
      Marketing Management
      As published: “Marketing Management Hours: 3”
    2. BUS 452
      Marketing Research
      As published: “Marketing Research Hours: 3”
    3. BUS 453
      International Marketing
      As published: “International Marketing Hours: 3”

    Choose Three Courses from the Following

    9 items
    1. BUS 362
      Sales Management
      As published: “Sales Management Hours: 3”
    2. BUS 366
      Sport Marketing
      As published: “Sport Marketing Hours: 3”
    3. BUS 442
      International Business
      As published: “International Business Hours: 3”
    4. BUS 461
      Internship in Business
      As published: “Internship in Business Hours: 3”
    5. COM 218
      Introduction to Public Relations
      As published: “Introduction to Public Relations Hours: 3”
    6. COM 317
      Multimedia Storytelling
      As published: “Multimedia Storytelling Hours: 3”
    7. CSC 220
      Introduction to Web Design
      As published: “Introduction to Web Design Hours: 3”
    8. ECO 323
      Economics for Managers
      As published: “Economics for Managers Hours: 3”
    9. ENG 235
      Writing Arguments
      As published: “Writing Arguments Hours: 3”
      3

    General Elective Credits

    0 items
      Source. Lenoir-Rhyne University, catalog 2026-2027 — https://catalog.lr.edu/preview_program.php?catoid=20&poid=2369. Captured page pages/0244.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.