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Lansdale School of Business · Courses

BUS

14 courses with the subject BUS, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.

BUS 103Marketing Principles2

CIS 244 Applied Word Processing 2 PLS 120 Legal Research 2 PLS 140 Legal Writing 2 PLS 160 Civil Procedure & Litigation 2 PLS 180 Bankruptcy Law 2 PLS 210 Wills, Estates, and Trusts 2 PLS 230 Domestic Relations/Family Law 2 PLS 250 Tort Law 2 PLS 260 Commercial and Employment Law 2 PLS 270 Real Estate Law 2 PLS 290 Criminal Law 2 Related Course Requirements 4 Total Credits 70 The Paralegal ASB degree program provides the critical thinking skills necessary to assist attorneys and administratively manage a legal office. A wide variety of career opportunities is available when you decide to enter one of today's fastest growing occupations. A Paralegal will research, analyze information, and prepare written reports. Paralegals may also interview witnesses, obtain affidavits, and administratively support the attorney during the trial. Computer research, course work in a variety of legal specialties, and practical legal skills are among the highlights of this program. Students enrolled in the Paralegal program during the day should be aware that they will be required to attend evening classes to complete the program. Graduates of this program are prepared for entry-level positions such as a Paralegal, Court Clerk, Office Manager and Compliance Agent in private law firms, government agencies and municipalities, real estate and insurance firms, banks, and corporate law departments. 51

Subject
BUS
Credits (min)
2
Credits (max)
2
Type
course
Edition
2023
Source
www.lsb.edu
BUS 105SALESMANSHIP2

An extensive study of all phases of successful selling, such as approach demonstrations, sales resistance, closing, suggestive selling, deal service selling, etc. Also a study of the practical psychology related to buying motives, etc.

Subject
BUS
Credits (min)
2
Credits (max)
2
Credit unit
Credits
Type
course
Edition
2023
Source
www.lsb.edu
BUS 107ADVERTISING PRINCIPLES2

This course gives the student an introduction to the core principles of advertising. Topics include the various types of advertising, integrated marketing communications, ethics, consumer behavior, the work of advertising agencies, and media selection.

Subject
BUS
Credits (min)
2
Credits (max)
2
Credit unit
Credits
Type
course
Edition
2023
Source
www.lsb.edu
BUS 109DESIGN PRINCIPLES2

This course is an introduction to the basic principles of two-dimensional design as it pertains primarily to advertising materials. Content of the course will include composition techniques and styles, balance, and proportion as well as design elements including color theory, line, shape, value and texture. Hands-on original projects will take up a substantial portion of the allotted class time. Portfolio Required.

Subject
BUS
Credits (min)
2
Credits (max)
2
Credit unit
Credits
Type
course
Edition
2023
Source
www.lsb.edu
BUS 111BUSINESS LAW2

This course covers the types of law and the judicial system, contracts, personal property, business ethics, basic workplace law, an introduction to corporate law.

Subject
BUS
Credits (min)
2
Credits (max)
2
Credit unit
Credits
Type
course
Edition
2023
Source
www.lsb.edu
BUS 120OFFICE PROCEDURES2

This course is designed to help students deal with the changing nature of work in the twenty-first century. Throughout, the text emphasizes technology, the global economy, increased diversity of the workforce (with oral and written communication skills, teamwork skills, critical thinking skills, and adaptability skills being crucial for success), the changing nature of work (with the virtual office a reality), and the changing organizational structures (with downsizing and the greater use of temporary employees).

Subject
BUS
Credits (min)
2
Credits (max)
2
Credit unit
Credits
Type
course
Edition
2023
Source
www.lsb.edu
BUS 122BUSINESS MACHINES2

This course is designed to assist students in acquiring competence with electronic calculators. Students will be assigned to an advisor for attendance and grading purposes; however, normal classroom instruction will not be provided.

Subject
BUS
Credits (min)
2
Credits (max)
2
Credit unit
Credits
Type
course
Edition
2023
Source
www.lsb.edu
BUS 141SMALL BUSINESS MANAGEMENT2

This course is designed to prepare students for the problems encountered in starting or working for a small business. Topics covered include the importance of small business, franchising, and analysis of the problems facing the small business entrepreneur. The student will develop a business plan. 61

Subject
BUS
Credits (min)
2
Credits (max)
2
Credit unit
Credits
Type
course
Edition
2023
Source
www.lsb.edu
BUS 204APPLIED MARKETING MANAGEMENT2

An in-depth examination of concepts introduced in Marketing Principles as they apply to real life situations. Students will analyze cases based on familiar companies and design and complete a marketing plan. Prerequisite: BUS103

Subject
BUS
Credits (min)
2
Credits (max)
2
Credit unit
Credits
Type
course
Edition
2023
Source
www.lsb.edu
BUS 205SOCIAL MEDIA MARKETING2

Businesses of all types and sizes have recognized the value of social media marketing for its power to reach customers in order to meet diverse strategic objectives that range from building brands to developing customer loyalty. The need for professionals who are attuned to the new and emerging processes for engaging the marketing function in digital spaces is creating a demand for savvy social media marketing professionals.

Subject
BUS
Credits (min)
2
Credits (max)
2
Credit unit
Credits
Type
course
Edition
2023
Source
www.lsb.edu
BUS 207ADVERTISING CAMPAIGNS2

A continuation of the fundamentals of advertising. Topics include creative strategies, creative process, and creative execution, producing ads for print, electronic, and digital media, and reaching the target audience. Students will design and present a comprehensive campaign project.

Subject
BUS
Credits (min)
2
Credits (max)
2
Credit unit
Credits
Type
course
Edition
2023
Source
www.lsb.edu
Prerequisite
BUS107
BUS 210ORGANIZATIONAL MANAGEMENT2

An overview of the skills required managing business organizations and supervising people effectively. The management concepts of planning, organizing, leading, team building, decision- making, and controlling are the focus of the course.

Subject
BUS
Credits (min)
2
Credits (max)
2
Credit unit
Credits
Type
course
Edition
2023
Source
www.lsb.edu
BUS 220HUMAN RESOURCE MANAGEMENT2

This course focuses on the basic personnel/human resource functions including recruiting, selecting, and training employees; performance appraisal methods; compensation and fringe benefits.

Subject
BUS
Credits (min)
2
Credits (max)
2
Credit unit
Credits
Type
course
Edition
2023
Source
www.lsb.edu
BUS 295READINGS IN BUSINESS2

This course encourages students to think critically about the interrelationship between the disciplines within the Business curriculum and topics that the student and faculty member will select. The student will read articles and book selections covering the different aspects of the selected topic as it relates to the disciplines within General Studies and submit critiques/papers each week. This course is designed to be an independent study project supervised by a faculty member.

Subject
BUS
Credits (min)
2
Credits (max)
2
Credit unit
Credits
Type
course
Edition
2023
Source
www.lsb.edu

Source: Lansdale School of Business's catalog, linked per course · table learning_unit · CourseShelf publish 59