- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
BUA
27 courses with the subject BUA, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
Electives (choose 7 courses out of below list)
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
In today’s highly competitive hospitality market, it is essential to have an understanding of sales and marketing. This course goes beyond theory to focus on a customer-oriented and practical approach for effectively marketing hotels and tourism. This course explores the “four Ps” as they relate to specific market segments, providing students with a customer focused perspective. ▪ BUA225 Tourism Development (4 credits) This course brings into focus the growing importance of tourism in developing economies of the world, for social change, alleviating poverty, and achieving sustained growth. It offers a complete, organized, and quantifiable methodology for tourism development planning that reflects economics, marketing, and crucial issues such as conservation, capacity constraints, and social acceptability. It covers all steps used for analyzing and planning tourism development in free market, mixed, and centrally planned economies. This course is replete with historical explorations and examples, including several real-life case studies illuminating both successes and failures in tourism planning and development. ▪ BUA227 Tourism Geography (4 credits) This course is primarily for Travel & Tourism majors in a Geography course. Also, may be useful for non- majors seeking familiarity with geography. This course stresses places and activities that will interest potential visitors. It presents the physical and cultural attributes of the various countries and summarizes the psychological and sociological factors affecting that country’s tourism. ▪ BUA232 Managing Hotel Operations (4 credits) This course is to reflect industry’s rapid change; it presents rich details about best practices and future directions, while offering the widest coverage of any book in the field. Students gain an intuitive understanding based on the flow of the guest’s experience: through reservation, arrival, registration, service purchasing, departure, billing, and recordkeeping. The entire rooms division is covered thoroughly, and linked to other hospitality functions, related industries, and the broader economy. And it includes increased internationalization, green operations, new financing sources, boutique and urban collections, new reservations strategies, and much more. ▪ BUA235 Quality Service Management in the Hospitality Industry (4 credits) This course focuses on meeting the expectations of internal customers, external customers, and owner/investors – the backbones of any organization and its culture. Integrating theories and real-life examples to illustrate how to achieve high quality, the theory adds credibility to the process by sharing their successful quality management experience in a contemporary case history - while simplifying the most important elements in managing quality in the hospitality industry. ▪ BUA238 Organization Behavior for the Hospitality Industry (4 credits) This course focuses on the hospitality industry, delving into the concepts that are relevant to students who plan to enter the hospitality industry. Hospitality organizations today must achieve Columbia College | 46
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Credit unit
- credits
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Prerequisite
- BUA104 None None BUA101 None
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
Hospitality Industry............................................4
- Subject
- BUA
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
Industry............................................................
- Subject
- BUA
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
Total Required Credits .................................. 64
- Subject
- BUA
- Credits (min)
- 4
- Credits (max)
- 4
- Type
- course
- Edition
- 2025-2026
- Source
- cdn.sanity.io
Source: Columbia College's catalog, linked per course · table learning_unit · CourseShelf publish 59