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Eastern Shore Community College · Courses

MKT

1 courses with the subject MKT, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.

MKT 100Principles of Marketing3

credits 3 Presents principles, methods, and problems involved in marketing to consumers and organizational buyers. Discusses problems and policies connected with distribution and sale of products, pricing, promotion, and buyer motivation. Examines variations of marketing research, legal, social, ethical, e- commerce, and international considerations in marketing. Lecture Hour(s): 3 Total Hours Per Week: 3

Subject
MKT
Credits (min)
3
Credits (max)
3
Credit unit
Hour(s)
Type
course
Edition
2026-2027
Catalog
2026-2027 Catalog & Student Handbook
Source
catalog.es.vccs.edu

Source: Eastern Shore Community College's catalog, linked per course · table learning_unit · CourseShelf publish 59