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Marymount University · Courses

MKT

16 courses with the subject MKT, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.

MKT 204Sustainable Marketing

Examines the history of green marketing from its development in the 1970s to the current ways in which companies use sustaina

Subject
MKT
Type
course
Edition
2022-2023
Source
marymount.smartcatalogiq.com
MKT 211Visual Merchandising

A study and application of merchandising principles for good st

Subject
MKT
Type
course
Edition
2022-2023
Source
marymount.smartcatalogiq.com
MKT 230Omnichannel Fashion Merchandising

In this course, students will expand their understanding of fashion retailing from the brick-and-mortar to the

Subject
MKT
Type
course
Edition
2022-2023
Source
marymount.smartcatalogiq.com
MKT 282Merchandise Planning and Analysis

This course provides an understanding of the methods and calculation

Subject
MKT
Type
course
Edition
2022-2023
Source
marymount.smartcatalogiq.com
MKT 301Principles of Marketing

A study of the system of interacting business activities that deliver goods and

Subject
MKT
Type
course
Edition
2022-2023
Source
marymount.smartcatalogiq.com
MKT 305Sport Marketing

Explores marketing concepts, theories, and practices in the sports industry. Topics include the

Subject
MKT
Type
course
Edition
2022-2023
Source
marymount.smartcatalogiq.com
MKT 310Event Planning

An introduction to theoretical and practical foundations of event management and operational activities of special

Subject
MKT
Type
course
Edition
2022-2023
Source
marymount.smartcatalogiq.com
MKT 313Sales Skills and Strategies

An overview of the sales role as it relates to revenue generation within firms. Topics covered in

Subject
MKT
Type
course
Edition
2022-2023
Source
marymount.smartcatalogiq.com
MKT 319Promotion and Digital Marketing

An introduction to promotion with an emphasis on advertising, including its planning, creation, and u

Subject
MKT
Type
course
Edition
2022-2023
Source
marymount.smartcatalogiq.com
MKT 360Consumer Behavior

An analysis of the behavior that consumers display in searching for,

Subject
MKT
Type
course
Edition
2022-2023
Source
marymount.smartcatalogiq.com
MKT 412Marketing Research

Through case study and field assignment, the student is aided in the deve

Subject
MKT
Type
course
Edition
2022-2023
Source
marymount.smartcatalogiq.com
MKT 416Marketing Management

An examination of marketing policy decisions using a case study approach. Emphasis

Subject
MKT
Type
course
Edition
2022-2023
Source
marymount.smartcatalogiq.com
MKT 440Fashion in the Global Marketplace

This course provides an understanding of the textile and apparel industries i

Subject
MKT
Type
course
Edition
2022-2023
Source
marymount.smartcatalogiq.com
MKT 483Senior Seminar in Fashion Marketing

This capstone course in fashion marketing presents current practices, trends, and problems

Subject
MKT
Type
course
Edition
2022-2023
Source
marymount.smartcatalogiq.com
MKT 485International Marketing

Lectures, discussion, and case studies are used to understand international an

Subject
MKT
Type
course
Edition
2022-2023
Source
marymount.smartcatalogiq.com
MKT 590Digital Marketing

This course addresses the tools and techniques needed to implement a comprehensive digital marketing strategy within the context of an

Subject
MKT
Type
course
Edition
2022-2023
Source
marymount.smartcatalogiq.com

Source: Marymount University's catalog, linked per course · table learning_unit · CourseShelf publish 59