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Program checklist · B.S.

Marketing, B.S.

SUNY College at Plattsburgh · Plattsburgh, NY

A checklist is the list of requirements to complete this program and receive the award, as the college publishes it in its catalog. It is the same for everyone. It does not say what you have completed; that comes from applying your own record.

Program
Award
B.S.
Credential class
ceterms:BachelorDegree
Catalog edition
2026-2027 University Catalog
Checklist type
degree-program
Description
The major in marketing provides a balance of hands-on experience and dynamic coursework to prepare students for a 21st century career in marketing in a variety of industries. For more information, contact the Marketing and Entrepreneurship Department . For help with schedule planning, refer to the 4-Year Degree Map .
Identifiers
IPEDS UNITID
196246
CourseShelf checklist
CK_196246_bebb9c40
CollegeTransfer.Net
Institution Transfer Profile
Source
CourseShelf publish 61

Requirements to complete

Every course or condition the catalog lists, in the catalog's order.

Major Departmental Requirements 66 Credits

21 items
  1. ACC 201
  2. ACC 202
  3. ACC 351
  4. BUS 203
  5. BUS 290
  6. ECO 110
  7. ECO 111
  8. ECO 260
  9. ECO 362
  10. FIN 355
  11. MGM 280
    Principles of Management and Organizational Behavior (3 cr.)
    Not resolved to a course
  12. MGM 350
  13. MGM 490
  14. MIS 275
  15. MKE 290
  16. MKE 326
  17. MKE 335
  18. MKE 421
  19. MKE 480
    Marketing Strategy (3 cr.)
    As published: “Marketing Strategy (3 cr.) (AWR)”
  20. BUS 489
  21. Upper division SBE elective (3 cr.) - select any 300/400 SBE course not already taken in the major
    Not resolved to a course

Marketing Electives: (9 cr.)

16 items
  1. MIS 410
  2. MKE 321
    Principles of Advertising (3 cr.)
    As published: “Principles of Advertising (3 cr.) *”
  3. MKE 322
    Professional Selling & Sales Management (3 cr.)
    As published: “Professional Selling & Sales Management (3 cr.) *”
  4. MKE 323
  5. MKE 324
  6. MKE 325
  7. MKE 328
  8. MKE 385
  9. MKE 401
  10. MKE 402
  11. MKE 404
  12. MKE 410
  13. MKE 422
  14. MKE 442
  15. MKE 450
  16. MKE 498

Cognate Requirements 3-9 Credits

0 items

    Mathematics: (3 cr.)

    2 items
    1. ECO 203
    2. MAT 221

    Mathematics Prerequisite/Placement: (0-6 cr.)

    2 items
    1. MAT 101
      Elementary College Mathematics (3 cr.)
      As published: “Elementary College Mathematics (3 cr.) or equivalent (0-3 cr.)”
    2. MAT 102
      Precalculus (3 cr.)
      As published: “Precalculus (3 cr.) or Calculus Readiness Test”

    Additional Degree Requirements

    3 items
    1. Completion of all Undergraduate Degree Requirements , including General Education: The Cardinal Core Curriculum , elective courses if applicable, and a total of 120 credits minimum.
      Not resolved to a course
    2. A minimum GPA of 2.0 in Major Departmental Requirements.
      Not resolved to a course
    3. A minimum of 30 major (ACC, BUS, ECO, ENT, FIN, MGM, MIS, MKE, SCM) credits completed at Plattsburgh.
      Not resolved to a course
    Source. SUNY College at Plattsburgh, catalog 2026-2027 University Catalog — https://plattsburgh.catalog.acalog.com/preview_program.php?catoid=19&poid=5217. Captured page pages/0072.html.gz. Assembled from the institution's published catalog as captured; every record names its captured page and source URL. Assembled, not asserted.