Cumberland University · Courses

MKT

10 courses with the subject MKT, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.

MKT 321Marketing for Health Services

This course presents the role of marketing in the process of purchasing and providing health care services. It focuses on the broad

Subject: MKT
Type: course
Edition: 2017-2018
Source: cumberland.smartcatalogiq.com

MKT 362Principles of Marketing

A study of marketing concepts from a managerial perspective. The marketing mix of product, place, p

Subject: MKT
Type: course
Edition: 2017-2018
Source: cumberland.smartcatalogiq.com

MKT 384Personal Selling

The study and application of face-to-face business communication between seller and buyer in both small and large gr

Subject: MKT
Type: course
Edition: 2017-2018
Source: cumberland.smartcatalogiq.com

MKT 386Advertising

uate-Catalog-local.json uate-Catalog.json

Subject: MKT
Type: course
Edition: 2017-2018
Source: cumberland.smartcatalogiq.com

MKT 401Consumer Behavior

An analysis of consumer motivation, purchase decisions, market adjustment, a

Subject: MKT
Type: course
Edition: 2017-2018
Source: cumberland.smartcatalogiq.com

MKT 446Business Marketing

A study of the marketing process applied to industrial markets. Determination of opportunitie

Subject: MKT
Type: course
Edition: 2017-2018
Source: cumberland.smartcatalogiq.com

MKT 450Services Marketing

A study of the extension of the marketing management process beyond the traditional role of the physical produc

Subject: MKT
Type: course
Edition: 2017-2018
Source: cumberland.smartcatalogiq.com

MKT 490Marketing Management

The study of the marketing decision process. Marketing opportunities are identified. Marketing prog

Subject: MKT
Type: course
Edition: 2017-2018
Source: cumberland.smartcatalogiq.com

MKT 498Research in Marketing

Individual reading, research for internship designed to provide an in-depth study

Subject: MKT
Type: course
Edition: 2017-2018
Source: cumberland.smartcatalogiq.com

MKT 499Marketing Internship

raduate-Catalog-local.json raduate-Catalog.json

Subject: MKT
Type: course
Edition: 2017-2018
Source: cumberland.smartcatalogiq.com

Source: Cumberland University's catalog, linked per course · table learning_unit · CourseShelf publish 59