67 courses with the subject MCM, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.
Study of the socio-economic developments related to the growth and development of American newspapers, magazines, books, radio, television, motion pictures, cable and satellite communications.
Introduction to the fundamentals, essential tools, and techniques of television and audio operations. Structured laboratory exercises provide an understanding of theory, terminology, and crew position responsibilities.
Introduction to the aural writing style used in broadcast/cable programs. Primary emphasis on news writing for radio and television based on industry formula. Secondary emphasis on applying aural style to more complicated program scripts.
Summary of motion pictures as a distinctive medium of expression and communication including the techniques, physical basis, and history of silent films to sound films of the leading genres and the directors who illustrated selected phases of film evolution.
Study of the origin and development of mass media in the United States. Emphasis on the press, radio, television, motion pictures, and social media.
Study of the origin and development of mass media in the United States. Emphasis on the press, radio, television, motion pictures, and social media.
Study of the identification and utilization of tools necessary in gathering information, setting up, preparing, and conducting interviews for broadcast. Emphasis on organization of the information for use in the media and allied industry.
Study of the identification and utilization of tools necessary in gathering information, setting up, preparing, and conducting interviews for broadcast. Emphasis on organization of information for use in the media and allied industry.
This course guides students in making informed career decisions and crafting personalized plans for professional success in media-related fields like journalism, broadcasting, and digital media. It integrates self-assessment, career exploration, goal-setting, and skill development, preparing students to navigate the modern job market. By the end, students will acquire practical skills in resume writing, interviewing, networking, and job searching, positioning them for a fulfilling, professional journey.
Introduction to basic shooting, editing, and lighting techniques necessary for field production. Experience shooting and editing a variety of news stories will serve as a resume tape upon completion of the course.
Development of television program producing and directing with emphasis on leadership skills and advanced audio-visual equipment instruction through specific laboratory exercise.
Development of television program producing and directing with emphasis on leadership skills and advanced audio-visual equipment instruction through specific laboratory exercise.
Analysis of the historical, aesthetic, and critical aspects of broadcast programs and motion pictures. Attendance and viewing of films and evaluations required.
Study of audio principles, practices, and concepts of communication for radio, television, and motion pictures. Proficiency in campus facilities, including studios and remote locations required.
Study of the history of African American auditory storytelling, how podcasting changed it, and the praxis of podcasting. The course is designed to enable students to do preproduction, production, and postproduction of a podcast show including, but not limited to, Africana storytelling techniques, interviewing, hosting, nonlinear editing, and equipment used to produce a podcast with episodes.
Survey of international mass media systems focusing on their development, organization, and operation. Emphasis on the similarities and differences of various systems with a critical view of the effect government has on a nation's mass media.
This course provides students with career-focused experiences through a structured study-away trip to a major media city. Includes workshops, industry panels, and networking with professionals in journalism, digital media, public relations, and media production.
This course explores the applications andimplications of Al technology in the media industry. Students will learn about the basics of Al, as well as how it is being used inmedia-related fields. Students will also learn practical skills such as how to use ChatGPT and A.l. video generators.
This course focuses on the practical application of prompt engineering techniques in the fields of media and journalism. Students will learn how to craft, refine, and optimize prompts for various AI tools, such as large language models (LLMs), generative image models, and generative video models.Through hands-on lab exercises, students will explore real-world applications of AI in media production, content generation, copywriting, journalism, and multimedia storytelling. This course is designed to provide students with practical skills in AI assisted media producation, emphasizing how to creatively engage with AI tools to generate high-quality content efficiently.
This course introduces the learner to the process of understanding intercultural communication. This course will expose the learner to the substantive theoretical issues in cross-cultural, intergroup, and intragroup communication that contribute to effective interactions among those of different cultures.
This course is an exploration of world cinema, tracing the historical development and impact of films from diverse global regions, including Europe, Asia, Latin America, Africa, and the Middle East. Students will analyze key film movements, directors, and the unique storytelling techniques that distinguish world cinema from Hollywood's dominant influence. The course emphasizes the socio-political contexts of films, the role of national and transnational identities, and the global circulation of cinematic forms. The course also examines the role of film festivals and streaming platforms in shaping contemporary world cinema.
Examination of the various laws that affect mass communication in the United States, including licensing, operation, programming, advertising, defamation, privacy, copyright and other related topics.
Development of a strong sense of ethical responsibility as communications professionals, including case studies of ethical decision making by news and communications organizations and analysis of ethical codes of various professional groups.
Development of a strong sense of ethical responsibility as communications professionals, including case studies of ethical decision making by news and communications organizations and analysis of ethical codes of various professional groups.
Examination of the theory and principles of communications systems and processes, including research methods commonly used by communications professionals and trends in media research.
Analysis of current issues and problems in mass media, including the roles of media, ethics in media, media criticism, and the marketing concept.
Capstone course builds on writing, producing, and directing skills in order to produce a weekly television program. Production of a news/magazine format, dramatic, or comedic program or segment required.
Study of principles, structures, and practices of broadcast, cable, satellite programming, and new media and sales. Emphasis on mid-management areas, which are crucial to the successful operation of all broadcast properties.
Through a combination of theoretical and practical approaches, students will learn how to develop effective social media strategies, create engaging content, and build an online presence for themselves or their organization. They will also explore the different types of social media platforms available, including Facebook, Twitter, Instagram, and LinkedIn.
Survey of the growth and development of domestic and global broadcasting via cable, satellite systems, and the Internet, with an emphasis on their development and organization.
Exploration of management and administrative principles, roles, functions, structure, and goals in the mass media, including budget planning, personnel, labor/management relations, and regulation of the print and electronic media.
Coverage of current topics in media, including the roles of media, ethics in media, media criticism, and the marketing concept.
Opportunities to study and examine media-related and special-interest issues in culture, society, history, economy, and politics.
Introduction to HTML writing and web page design and creation of a multi-page website targeted to a particular audience. Requires usage of search engines to find relevant information and evaluate similar sites for content, structure, quality of information, purpose, and bias.
This course offers hands-on experience in international media through pre-travel research, in-country immersion, and post-travel reflection. Students explore the host country's media industry, participate in site visits and workshops, and complete multimedia.
Practical experience in the production departments of radio and television stations, newspapers, film production companies, advertising and public relations agencies, media research organizations, and selected other media-related agencies.
This course is the culminating experience in which students produce a professional-level storytelling project drawing from journalism, film, public relations, or digital media. Emphasizes research, multimedia production, audience engagement, and ethical practices. Projects are presented in a public showcase and prepared for professional portfolios.
This course is a study of the socio-economic and historical developments related to the continuing struggle for freedom of the press and growth of the electronic and print media as conveyors of information to the public.
This course examines the theory and practice in selection, preparation, and display of editorial content of publications with emphasis on mass and trade publications.
This course is a non-fiction writing for publication (general, professional, and trade or company publications). Emphasis is placed on full-length magazine-type articles.
Study of the principles, structures, and practices of radio broadcasting, including an introduction to WNSB-FM. Study of the way WNSB-FM conducts its daily operations and the equipment at the station. Emphasis on mid-management areas, which are crucial to the successful operation of all radio broadcast properties.
This is an exploration of management roles, functions, organizational structures, and goals in the media. Also, budget planning, personnel, labor-management relations, regulation, and accountability in administering media organizations are examined.
This course is an introduction to the use of television studio and control room equipment for simple studio productions. Emphasis will be placed on the concepts of television production, the use of microphones, lighting, and camera operation. Students will serve as production crews for short television programs.
Study of writing assessment practices with an emphasis on the variables of composition assessment, scalar measures of composition, large-scale assessment and classroom assessment methods, and alternative assessment techniques.
The purpose of this course is to introduce the student to principles, structures, strategies and practices of broadcast, cable, and satellite sales. These midmanagement areas are crucial to all electronic media properties.
Contact the department for specific course information.
The purpose of this course is to allow graduate students the opportunity to gain professional development experience and to explore additional topics in media and communications by attending sponsored departmental, school, college and university faculty lectures, expert guest lectures/speakers and panel presentations. These professional development lectures, seminars, and colloquium presentations will be beyond the usual required and elective courses offered in the curricula.
This course examines the basic statistics and methods for survey research in Mass Communications. Proposal construction, elements of thesis, and research paper format are discussed.
This course is designed to provide an overview of the models of communication based on Perception Theory, Learning Theory, socio-psychology models, cybernetics, and attitudes and attitude change theory. Required of all graduate majors.
This course offers an advanced exploration of world cinema, tracing the historical-development and impact of films from diverse global-regions, including Europe, Asia, Latin-America, Africa, and the Middle-East. Students will analyze key film movements, directors, and the unique storytelling techniques that distinguish world-cinema from Hollywood's dominant-influence. The course emphasizes the socio-political contexts of films, the role of national and transnational identities, and the global-circulation of cinematic-forms.
This course is an in-depth study and discussion of selected legal issues and media regulatory philosophies as they relate to the regulatory process, ethics and public policy.
This course is an application of linguistics to reading, with attention to phonological, morphological and syntactical structure.
This course examines interrelationships among language, perception, and culture. It pays particular attention to the works of such authors as Whorf, Lee Sapir, Carpenter and McLuhan.
This course deals with the development, production, and performance of television programs, including commercial and instructional formats. Students will script, produce, direct, and perform productions utilizing television studio equipment. Productions will be videotaped and analyzed.
This course is a survey of the philosophy, function, and techniques of public relations with emphasis on developing a student's creative capacity in dealing with public relations problems in various fields.
This course is a study of laws and public policies dealing with different modes of communication in society, including freedom-of-expression concepts and limitations placed on it, obscenity statutes, right to privacy versus right to know and defamation. The background of telecommunications regulation and ethics of the practitioners of communication are also covered. It is required of all graduate majors.
This course teaches writing for selected professions and occupations, including technical writing for industrial, educational, and social agencies. It emphasizes audience, purpose, and content analysis. The course includes proposals, feasibility studies, and short reports.
This course discusses communication among various cultures with emphasis on behavioral patterns of certain groups and/or social classes. This course introduces the learner to the process of understanding intercultural communication (e.g., communication between people from different cultures). This course will expose the learner to the substantive theoretical issues in cross-cultural, intergroup, and intragroup, communication that contribute to effective communication between those from different cultures.
This course focuses on topical discussions, short papers, and presentations related to the field of broadcasting, cable, satellites, and film. Areas of study include history, economics, effects, audience research, and new technologies in the electronic media.
This social media course is designed to provide students with an advanced understanding of social media. Through a combination of theoretical and practical approaches, students will learn how to develop effective social media strategies, create engaging content, and build an online presence for themselves or their organization. They will also explore the different types of social media platforms available.
This course deals with a study of the organization and programs of the broadcasting systems and other selected mass media of the United States, the former Soviet Union, the United Kingdom and other countries. A study of other selected countries will be conducted.
This course explores the applications and implications of AI (Artificial Intelligence) technology in the media industry. Students will develop an advanced understanding of AI and how it is used in media- related fields such as journalism, content production, and entertainment. The course will cover topics such as the history of artificial intelligence, the depiction of AI in film and television, and how to use current AI tools (e.g., Chat-GPT) to create media-related content. Additionally, students will examine the ethical and legal considerations involved with using AI in the media, such as the potential for bias and the impact on jobs in the media industry. By the end of the course, students will have a deep understanding of AI technology and its role in shaping the future of media
This course is designed for students who intend to pursue a specific topic or issue in the mass media in depth. Papers and presentations are required. The studies and performance in this course should not duplicate or overlap the content of MCM 693 and MCM 699.
This course is designed for students who desire to wed their knowledge of the theory and practice mass media to on-the-job training in the industry to acquire competency in their chosen professions.
This course is designed to provide students with practical experience related to broadcast station operation through the University's radio station, WNSB-FM.
This course is required of all students who elect the thesis or project option.
Continuous registration is required for all degree-seeking graduate students.
Source: Norfolk State University's catalog, linked per course · table learning_unit · CourseShelf publish 59
