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North Carolina A & T State University · Courses

MKTG

34 courses with the subject MKTG, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.

MKTG 230Marketing Concepts3
Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
Sophomore standing.
MKTG 230Marketing Concepts3

Semester Total: 15

Subject
MKTG
Credits (min)
3
Credits (max)
3
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
MKTG 231Study Abroad in Marketing3
Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
Marketing and Supply Chain Management Department Chair Approval.
MKTG 231Study Abroad in Marketing3

When Offered: F, S, SS 3 Credit(s) 3 Lecture Hour(s) 0 Lab Hour(s) This course will study international practices in marketing and include a related study abroad experience Prerequisite(s): Marketing and Supply Chain Management Department Chair Approval.

Subject
MKTG
Credits (min)
3
Credits (max)
3
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
MKTG 332Consumer Behavior3
Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
MKTG 230 .
MKTG 332Consumer Behavior3

Semester Total: 15

Subject
MKTG
Credits (min)
3
Credits (max)
3
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
MKTG 333Retailing3
Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
MKTG 230 .
MKTG 333Retailing3

When Offered: F, S 3 Credit(s) 3 Lecture Hour(s) 0 Lab Hour(s) This course emphasizes retail store management. Attention is given to Prerequisite(s): MKTG 230 .

Subject
MKTG
Credits (min)
3
Credits (max)
3
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
MKTG 334Business-to-Business (B2B) Marketing3
Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
MKTG 230 .
MKTG 334Business-to-Business (B2B) Marketing3

When Offered: F, S 3 Credit(s) 3 Lecture Hour(s) 0 Lab Hour(s) Business-to-Business Marketing is concerned with business, government and organizational markets. Students wi Prerequisite(s): MKTG 230 .

Subject
MKTG
Credits (min)
3
Credits (max)
3
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
MKTG 335Selling and Sales Management3
Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
MKTG 230 .
MKTG 335Selling and Sales Management3

When Offered: F, S 3 Credit(s) 3 Lecture Hour(s) 0 Lab Hour(s) This course focuses on the functions and skills surrounding the personal selling effort associat Prerequisite(s): MKTG 230 .

Subject
MKTG
Credits (min)
3
Credits (max)
3
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
MKTG 338Integrated Marketing Communications/Advertising3
Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
MKTG 332 .
MKTG 338Integrated Marketing Communications/Advertising3

When Offered: F, S 3 Credit(s) 3 Lecture Hour(s) 0 Lab Hour(s) This course acquaints students with the fundamentals of the marketing communications activities of the firm. All m Prerequisite(s): MKTG 332 .

Subject
MKTG
Credits (min)
3
Credits (max)
3
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
MKTG 340New Product Development and Branding3
Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
MKTG 230 .
MKTG 340New Product Development and Branding3

When Offered: F, S, SS 3 Credit(s) 3 Lecture Hour(s) 0 Lab Hour(s) In this course, students will study the brand formation process, brand positioning, and a brand’s ability to create memorable c Prerequisite(s): MKTG 230 .

Subject
MKTG
Credits (min)
3
Credits (max)
3
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
MKTG 398Marketing Internship3

Credit(s) 3 Lecture Hour(s) 0 Lab Hour(s) This course provides experiential learning in customer relationship marketing and management. Students work directly with organizations and participate in activities that provide a comprehensive understanding about customer and/or stakeholder relationships. The following conditions must be met to receive

Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
MKTG 230 and consent of the department chair and/or supervising instructor.
MKTG 398Marketing Internship3
Subject
MKTG
Credits (min)
3
Credits (max)
3
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
MKTG 401Marketing Senior Colloquium1
Subject
MKTG
Credits (min)
1
Credits (max)
1
Credit unit
Credit(s)
Type
course
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
Marketing major and Senior standing.
MKTG 401Marketing Senior Colloquium1

Free Elective 3 Credit(s) 8 Semester Total: 13

Subject
MKTG
Credits (min)
1
Credits (max)
1
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
MKTG 444Marketing Research3
Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
ECON 206 and MKTG 230 .
MKTG 444Marketing Research3

When Offered: F, S, SS 3 Credit(s) 3 Lecture Hour(s) 0 Lab Hour(s) This course covers the types of research techniques used by businesses to c Prerequisite(s): ECON 206 and MKTG 230 .

Subject
MKTG
Credits (min)
3
Credits (max)
3
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
MKTG 445Customer Relationship Management3
Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
MKTG 230 .
MKTG 445Customer Relationship Management3

When Offered: F, SS 3 Credit(s) 3 Lecture Hour(s) 0 Lab Hour(s) This course introduces students to the concepts of customer partnering relationships, with a goal of creating high customer satisfaction, m Prerequisite(s): MKTG 230 .

Subject
MKTG
Credits (min)
3
Credits (max)
3
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
MKTG 446Customer Relationship Marketing & Management Technologies3
Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
MKTG 230 , MKTG 445 and consent of the department chair and/or the instructor.
MKTG 446Customer Relationship Marketing & Management Technologies

When Offered: S 3 Credit(s) 3 Lecture Hour(s) 0 Lab Hour(s) This course examines technologies that enable companies to initiate and cultivate more advanced relations Prerequisite(s): MKTG 230 , MKTG 445 and consent of the department chair and/or the instructor.

Subject
MKTG
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
MKTG 447International Marketing3
Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
MKTG 230 .
MKTG 447International Marketing3

When Offered: F, S, SS 3 Credit(s) 3 Lecture Hour(s) 0 Lab Hour(s) This course examines the application of marketing, management, and research, with approp Prerequisite(s): MKTG 230 .

Subject
MKTG
Credits (min)
3
Credits (max)
3
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
MKTG 485Special Topics in Marketing3
Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Repeatable
may be repeated for Prerequisite(s): MKTG 230 and consent of the department chair and/or the instructor.
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
MKTG 230 and consent of the department chair and/or the instructor.
MKTG 485Special Topics in Marketing

When Offered: F, S, SS 3 Credit(s) 3 Lecture Hour(s) 0 Lab Hour(s) This course examines problems and current topics in marketing. It covers the pursuit of a s Prerequisite(s): MKTG 230 and consent of the department chair and/or the instructor.

Subject
MKTG
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
MKTG 486Sales Leadership & Ethics3
Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
MKTG 335 and MKTG 445 .
MKTG 486Sales Leadership & Ethics3

Course options (Choose two)

Subject
MKTG
Credits (min)
3
Credits (max)
3
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
MKTG 489Marketing Management3
Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2025-2026
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu
Prerequisite
MKTG 338 .
MKTG 489Marketing Management3

Any 3 credit hr course on NCAT transcript with prefix of MKTG 15

Subject
MKTG
Credits (min)
3
Credits (max)
3
Type
course
Edition
2025-2026 Undergraduate Catalog
Catalog
2025-2026 Undergraduate Catalog
Source
catalog.ncat.edu

Source: North Carolina A & T State University's catalog, linked per course · table learning_unit · CourseShelf publish 61