KSAWorks
KSAWorks
Knowledge • Skills • Abilities
Community College of Philadelphia · Courses

MKTG

1 courses with the subject MKTG, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.

MKTG 131Principles of Marketing3

3-0-3 Students study the essentials of marketing within the framework of real-time digital information sources and the transformational impact these recent technological developments have had. Students examine the role of marketing in society as well as specifically within business organizations. The "four Ps" of marketing (product, price, place and promotion) are explored as well as ethical responsibilities.

Subject
MKTG
Credits (min)
3
Credits (max)
3
Credit unit
Credit Hours
Type
course
Edition
2025-2026
Source
www.ccp.edu
Prerequisite
MNGT 121 may be taken concurrently.

Source: Community College of Philadelphia's catalog, linked per course · table learning_unit · CourseShelf publish 59