An examination of the skills employed in interpersonal communication and small group discussion, this course is
- Subject
- CMA
- Type
- course
- Edition
- 2025-2026
- Source
- msmc.smartcatalogiq.com
49 courses with the subject CMA, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.
An examination of the skills employed in interpersonal communication and small group discussion, this course is
Media Arts > 1000 uate-Catalog-local.json uate-Catalog.json
This course aims to equip students with a comprehensive understanding of mass media communication. This includes exploring the
Fundamentals of Television is a hands-on overview of the basic principles of television, radio and audio production. Students are introduced to the theory and practices of video and audio through lectures and labs. This course will cover the fundamentals of light/color/design/sound which comprise the foundation of media production and will provide a practical introduction to television methodologies.
A study of the basic concepts of public relations combined with analysis of methods as they apply to present demands in the field.
Introduction to Non-Linear Editing introduces students to the theory and practice of nonlinear editing (NLE) and the role of the editor in the production process. Working with Avid and Final Cut Pro software programs, this course will provide students with the technical and theoretical foundation of editing. In order to become familiar with various editing methodologies and techniques, students will screen films from the earliest days of the motion picture business to the latest videos posted on the Internet. Students will also work on individual editing projects. Priority: Media Studies majors
This course is designed to help students cultivate a captivating and influential speaking voice while developing the essenti
A course designed to treat the subject of newswriting, including reporting practices, such as interview techniques. Applied study of writing craft as accepted in current reporting for well-edited newspapers. Intended for any student who recognizes a need to know how to write clear, succinct reports.
Training in the art of interpreting literature, stressing dynamics of voice and inflection
Introduction to Audio Production examines audio principles and practices, including theory, aesthetics, and techniques. Tools of sound recording and editing are discussed as they relate to pre-production, production and post production. This class will also include hands-on field recording as well as work on software-based sound design projects. Priority: Media Studies majors
Screenwriting for Film and Television is a 300-level course that incorporates current methodologies in media writing formats as well as writing-intensive workshops that will culminate with the students producing a full- length TV or film script.
An application of the fundamental tenets of criticism to television, combined with
A study of the basic theories of argument and persuasion and their application to public relations, advertising and mass media through analysis, writing and oral presentations.
Principles and practices of electronic video production and nonlinear editing, using digital camcorders and computer work stations. Priority: Media Studies majors.
Fundamental writing and fact-gathering skills of journalism for the print and electronic media with emphasis on news writing for the electronic media; feature writing for print; persuasive writing for print and broadcast and promotional writing for print and broadcast.
This course presents an analysis of communication as an essential component in contemporary business; application of theory to problems of motivation, attitude, leadership and management/employee relations.
This course is designed to build on the skills introduced in CMA 2170 , Public Speaking, and assumes the student has basic knowledge of delivery
A course designed to prepare public relations majors to satisfactorily perform writing tasks associated with entry-level positions in public relations firms or public relations departments of large or small businesses, firms or organizations.
This course is designed to develop greater awareness and understanding of information and disinformation in the context of the digital evolution of news reporting.
This course focuses on the development of a public relations campaign from the research phase through development of a full campaign plan. Students will be required to demonstrate use of appropriate primary and secondary date collection and analysis. Student assessment will focus on their strategic planning, as well as their writing and presentation skills. This course is writing intensive, and will require students to develop press releases and a completed public relations campaign plan.
This course will explore the art of telling true stories, using storytelling techniques to report on current e
Practice in writing various journalistic forms other than newswriting. Includes feature
Through lecture and lab, students will learn tools, creative skills and methodologies that are essential toward the mastery of this growing area of information and entertainment. This course will cover both traditional terrestrial and digital "radio" distribution
Detailed study and practice of contemporary editing procedures as they relate to print and broadcast media including: news evaluation, news editing, feature editing, the philosophy of copy editing, the functions and responsibilities of the copy editor, layout, headline writing and editing, libel and its forms.
A writing intensive workshop centering on writing for episodic television (both dr
This course will introduce basic concepts in 3D design and animation for use in television production, interactive multimed
Media Arts > 3000 uate-Catalog-local.json uate-Catalog.json
Students will learn th ebasics of writing, producing and presenting for television news, as well as other distribution platforms including social media. This course is a hands-on studio based course.
Designed to acquaint students with current trends in theatre and the mass media, as well as to provide them with historical and theoretical perspectives and basic communication skills.
This course will examine the music, poetry and political impact of Dylan’s work on America and the world spanning the civil rights
The main emphasis in the course is given to the European concept of communicative methodology of language education. Students will become aware of the current approaches widely used internationally in the theory and practice of language education, in general, and in teaching English as a second language,
A study of the role of advertising and promotion in the international market place that will include: the principles of advertising and promotion; steps in the development of international advertising and promotion program; the role of product management, market research and the advertising agency; and development of annual marketing promotion and advertising planning.
An analysis of the theory and effects of advertising with emphasis on understanding the role of persuasi
A seminar designed to develop the critical thinking necessary for the public relations practitioner by applying public relations principles to a variety of factual situations in organizations and institutions. Special emphasis is given to crisis communications.
Students will develop the ability to integrate the theory and practice of information technology, marketing and communication. They will create an integrated marketing campaign for an organization, service or program, which will serve as the culminating project for the course. Cross-listed with: BUS 4130.
An examination of social, political, economic and ethical dilemmas confronted by contemporary media practitioners with emphasis on the skills needed to address these dilemmas.
Building upon the knowledge and experience gained in CMA 3090 (Digital Video Production I), students will design, produce and edit projects for broadcast and cable television and the world wide web.
An introduction to principles and practices of television production as it is used in
This course will take an in-depth look at the war movies from the early 20th century to the
This course introduces students to the basics of individual production and distribution of online news and features. Students will learn to use new digital tools to research, report and produce news stories for various multi-media platforms.
A seminar course designed to develop the qualitative research skills for proposal developmen
This seminar offers a synthesis of studies in Media Arts and Public Relations with focus on the culmi
This course will examine the role of creative and executive producers in the world of entertainment and information. Includes hands-on advanced film and video budgeting as well as industry analysis.
For use by APR students who wish to use a school-approved internship for credit. S
This course is the culmination of the production concentration process. Students will complete a film that illustrates proficiency in all areas of digital film making, including writing, directing, editing and camera. To that end a portfolio piece will be shown during the student's graduation year.
Designed to acquaint students with current trends in digital art and media, as wel
This course is the culmination of the work performed in the Journalism concentration. Students will complete an electronic portfolio that illustrates proficiency in areas of digital, broadcast and print reporting. CMA 4970/4980/4990 - Independent Study Credits: 1, 2, 3 This course involves individual reading and research under the direction of a faculty adviser.
The focus of this course is on the creation of a professional portfolio through revisiting and refining existing coursework along with
Media Arts > 4000 uate-Catalog-local.json uate-Catalog.json
Source: Mount Saint Mary College's catalog, linked per course · table learning_unit · CourseShelf publish 61