3 courses with the subject BU, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.
BU 270THE BUSINESS OF PHOTO / VIDEO I
The Business of Photography & Videography I is designed to introduce students to the concepts of running a professional creative business. The course will concentrate on a "creative production company" mindset so graduates are prepared to run either a photography business, a video production company, or a hybrid content-creation studio. Each student will create a Resume, Mission Statement, Elevator pitch, pricing, description of services, Competitive Analysis and a CODB to create a complete Business Plan. We’ll explore the ways you can make money in a breakdown called “Closer Look at the Industry” This course is offered on ground with an online component. 46
PREREQUISITE BUS 270 Students will develop a comprehensive two-part Marketing Plan for a photography, videography, or hybrid content-creation business. Each student will create a personalized marketing plan that will contain self-promotion, timeline calendar, S.W.O.T. analysis, target audience, customer profile, keywords, marketing resources, product service fees, potential client List, fees and charges, proposal, invoice, pricing and a process template. That plan, paired with the business plan, could be used for an SBA or a bank loan to secure funds for those interested in working for themselves. This course is offered on ground with an online component
TAKEN DURING STUDENT’S LAST SEMESTER This intensive capstone course provides students with the technical, conceptual, and aesthetic skills to organize and develop an outstanding professional portfolio. Students will build on their comprehensive body of work while at Nossi College. Self- promotional identity themes are developed along with a thorough review of student resumes, cover letters, and business cards. Interviewing techniques and job search preparation are also stressed. Portfolios, resumes, business cards, and self- promotional materials are showcased at the mandatory Portfolio Review each semester. Industry professionals and potential employers attend the event. This course is offered on ground with an online component. 29
