9 courses with the subject SPT, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.
SPT 150Introduction to Sports Management3
This course introduces students to the business of sports and sports management with an overview of administrative processes in program, facility, budgeting and financing for professional teams, facility, the differing levels of sport (e.g., youth, recreation, amateur and professional), sport events, sporting goods, and personnel management. CHATHAM UNIVERSITY CATALOG: 2026-2027 443
This course provides foundational understanding of the business of professional and collegiate sports, its structure, and stakeholder aims. Through case analyses, readings, and projects, students examine the dynamics of pricing, broadcasting, and advertising investment, athlete representation, gender and race bias, contract and compensation negotiation, fan behavior, and other industry macrotrends.
This course introduces students to the principles of sports facility design, development, and operations. Field trips, tours, and case examples of sports venues prompt practical applications of theory and techniques learned in the classroom. Specific topics include regulatory trends, policy guidelines, and effective management of risk, finances, and human resources.
Students review and understand the legal foundations and issues specific to sports management. Readings and activities emphasize risk management, participant safety, and appropriate service provider behavior.
SPT 275Marketing and Public Relations of Sports Management3
This course focuses on effective marketing, promotions, public relations, and communications tactics in the multi-billion-dollar sports industry. Readings, research, case analysis, invited speakers and other sources highlight theoretical principles and best practices when marketing and promoting sports franchises and events.
This course applies the principles and practices of financial management to organizations in the sports industry. Included in the course are the basics of accounting, budgets and budgeting systems, performance measures creation, and financial statement evaluation for the purpose of cost analysis and planning.
This course focuses on the fundamental roles of developing, activating, and managing sport sponsorship through sales and promotion. Through shared practical examples, this course will view how to generate ticket sales through sport promotion and how to utilize e-commerce as a promotional tool in sports.
Sports analytics makes use of quantitative techniques to measure and predict performance for competitive advantage in sports settings. Hands-on analyses in class combined with current events discussion, case examples, invited speakers, and projects, hones skills in critical thinking, statistical modeling, predictive analytics, game theory, optimization, and simulation. CHATHAM UNIVERSITY CATALOG: 2026-2027 444
Students integrate previous coursework in sports management, marketing, law, and business intelligence to develop a business strategy in a chosen competitive sports sector. Strategies are grounded in internal and external factors such as organizational strengths, relative advantages, the global context and the social responsibility of sports organizations. SSA: SOCIAL SERVICES ADMINISTRATION
