127 courses with the subject COM, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.
COM 101Mass Media and Society
This course is an introduction to the mass media and their impact on society. Students will investigate the historical, technological, and social developments of a variety of media, including newspapers, magazines, radio, television, film, and emerging technologies. Students will be asked to consider evidence, assumptions, and assertions about the effects of media in order to draw conclusions about the responsibility of media professionals and the public when creating, sharing, and consuming content. The course will also examine legal and ethical issues of the media and how politics and economics affect the form, function, and content of media.
This course examines the factors that influence interpersonal communication, effective and ineffective interpersonal communication practices, and the effects of interpersonal communication on our personal and professional lives. Specific topics include how culture influences communication, conflict management, the power of language, and the influence of communication on relationship development, maintenance, and deterioration.
Distinct Discipline Core Courses Students must complete 1 course in each of the following 4 ILOs. Each course must be from a different discipline. (A "discipline" is represented by the 3- or 4-letter prefix attached to each course.) ILO 4.1: Critical Analysis and Reasoning (http://catalog.lasalle.edu/ undergraduate/ilo/)
In this course, students will learn a variety of creative writing techniques for visual media projects. Students will work with various written formats including creative concepts, dual column and master scene scripts, treatments, and storyboards. Students will work within an interactive writers' room to craft effective advertisements/public service announcements, documentary concepts, original film and television scripts, and projects for emerging and interactive media forms. *This course also meets ILO 8a.2 (effective written communication within the major).
3 COM 205 Communication Theory and Research 3 3 COM 300 Communication Ethics 3 3 COM 301 Media Industries 3 3 COM 308 Communication Law and Ethics 3 3 Total Credits 18 ty
This course introduces students to significant theories of communication, including interpersonal communication, mass media, and persuasion theories. Students will be introduced to the humanistic, social scientific, and critical traditions. A focus of the course is on practical application of theory to real world problems and situations. The course is geared toward sophomore or early junior-year students. Prerequisite(s): COM 101 and COM 102 La Salle University Catalog 2023-2024 - Undergraduate 79
This course provides students with a foundation in the distinct yet interconnected fields of advertising and public relations. Students will learn about the roles and effects of public relations and advertising within a variety of organizational contexts, including business, social, and political landscapes. Geared toward first- and second-year students, the course emphasizes historical and contemporary perspectives, essential concepts and theory, introductory planning and practice strategies, as well as opportunities to interact with industry professionals.
This course introduces students to the fundamental theories and practices of audio and video production. Students will learn how the preproduction, production, and postproduction stages apply to media. Emphasis is on storytelling, the importance of audience research and planning, scheduling, and selecting and employing proper resources. Students will experience the process using fundamental production techniques of audio and video through hands-on projects.
Successfully working within a group or team setting is important for our academic, professional, and personal lives. This course blends the theory and practice of successful group communication. Through experiential activities, students will learn about group roles, collaboration, and effective and ineffective decision-making and problem solving.
This course is designed to integrate the phenomena of sports with the field of communication. The course examines how sports are impacted by interpersonal communication, group communication, organizational communication, and mass media. Specific concepts include family communication and sport, the performance of identity in sport, coach- athlete communication, team communication, and cultural views of sports.
This course focuses on the skills of writing, reporting, interviewing, and analyzing in the context of sports media. Students will learn how to develop strategies for sports coverage in a variety of forms, including straight news, features, opinion, and investigative work. Students will be expected to produce content and ideas for written copy, photographs, and video or audio segments. The course will also introduce students to the uniqueness of covering specific sports beats each week. Prerequisite(s): Com 203 or Com 206
This course introduces students to the field of sports public relations in intercollegiate and professional athletics. The course will focus on the concepts, skills, and strategies related to sports information and media relations. Topics may include: crafting news releases and media guides, strategically planning for social and digital media, learning to develop and manage relationships with members of the media, analyzing crisis management in sports, creating publicity campaigns, and discussing the future of sports public relations. The course will focus on public relations needs of leagues, teams, and players.
Communication can be the source of conflict, can reflect conflict, or can be a tool to resolve conflict. This course focuses on productive and unproductive conflict management processes, with a particular focus on the techniques associated with negotiation and dispute resolution.
This course provides students with an overview of ethical standards relevant to social behavior and an in-depth study of contemporary ethical issues facing communicators. Students will apply ethical perspectives such as virtue, universalism, utilitarianism, egalitarianism, dialogic ethics, postmodernism, and the feminist ethic of care to contemporary ethical issues in interpersonal, organizational, public, and mass mediated communication contexts. Concepts of truth, confidentiality, conflict of interest, social justice, and other issues will be addressed.
This course explores the development and change in legacy and new media industries. Issues of economics, regulation, and trends in both entertainment and news media are considered. Students will learn how media companies use research to make strategic decisions, discuss the latest trends and business practices of media conglomerates, and analyze the impact of media business decisions on society and culture.
In this course, students will learn how to report and write feature stories making use of storytelling techniques such as scene-setting, descriptive language, the narrative arc, character development, use of dialogue, explication, and literary devices such as metaphors, flashbacks, foreshadowing and parallel construction. The techniques learned in this class will be applicable to print, broadcast and online presentation. Prerequisite(s): COM 206
The portfolio assists students with synthesizing and applying what they have learned in Communication courses to the task of bridging from undergraduate studies to post-graduation. Students will build a portfolio that can be used to demonstrate knowledge and skills.
Through reading and reflection, students will assess their own interpersonal communication skills. Students will also explore interpersonal programs of research, such as: forgiveness, jealousy, distance relationships, and bullying. Prerequisite(s): COM 102
This course introduces students to the strategic process of collecting and analyzing information in professional settings. The practical focus of course assignments will be on using research to solve problems. Students will be introduced to situation analysis, designing and implementing surveys, interviewing, focus groups, and content analysis.
This course surveys classic concepts and theories associated with organizational communication such as leadership, organizational culture, and the role of organizations in society. Contemporary issues such as globalization, technology, and ethical decision making in organizations are also featured, as well as a focus on the practical skills necessary for successful organizational encounters and socialization. *This course meets ILO 10.2 (ethical understanding & reasoning within the discipline).
COM 319Advanced Personal and Professional Presentations
This advanced course is designed to maximize professional success through an in-depth focus on achieving presentation goals. Students will learn how to effectively present themselves as skilled content experts in professional settings. Prerequisite(s): COM 150
Nonverbal communication refers to the many ways that we send messages without relying on words. This course focuses on specific nonverbal structures (e.g., touch, gesture, facial expression, appearance), the functions of nonverbal communication (e.g., impression formation, deception, etc.), and cultural variations in nonverbal communication rules and interpretations.
This course provides experience with writing for advertising. Students will explore the theoretical and research basis for communication and will examine the role of both strategy and creativity in the development and implementation of communication campaigns. Students will write for print, broadcast, and other media.
COM 345Communication and Sex, Gender, And Sexuality
This course focuses on the influence of sex, gender, and sexuality on communication in a variety of contexts. The course will review the recent theories and research literature on communication and sex, gender, and sexuality. The course will present information on communication and sex, gender, and sexuality as it relates to individual identity development, personal relationships, and social relationships.
This course introduces students to research methods used by media professionals, with particular emphasis placed on the Nielsen and Arbitron ratings reports. Topics address principles of collecting and interpreting audience data with application to programming, promotion, and sales.
This experience is normally a full-time, paid employment in a cooperating firm to provide on-the-job training (part-time positions at least six months in duration may qualify). The course requires meetings with the faculty supervisor, reflection papers, and interaction and evaluation by the site supervisors. Position must be approved by Department Chair. Restriction(s): Junior or Senior status, 2.75 GPA, approval of Department
Coaching, regardless of whether it occurs in an athletic context or an organizational context, is dependent on effective interpersonal communication. This course focuses on effective coaching practices, including the instructional, persuasive, team-building, and leadership elements of coaching. Prerequisite(s): Com 102 or permission of the
This course teaches core technical and journalistic skills for journalistic storytelling on the Web. Each student will create his or her own Web log and fill it with original reporting of community-based stories told using words, still photos, video, and audio. The reporting will be accurate, fair, and compelling. Prerequisite: COM 206. COM
In this course students learn to apply more advanced audio and video production techniques. Students will develop and strengthen their production skills through hands-on projects both in the field, and utilizing the tools of the television studio, for both news and creative productions that can be distributed across various media platforms. Prerequisite(s): COM 208 La Salle University Catalog 2023-2024 - Undergraduate 81
Combining the study and critique of media examples with hands-on experience, this course examines the techniques, equipment, and theories involved in achieving structure in film and video through editing. Students will strengthen and expand their editing skills through class exercises and outside projects, while also studying past and present film and video productions. Prerequisite(s): Com 208
Requires BUS 202 Descriptive and Predictive Analytics or equivalent statistics course (ECN 213 Statistics for Economics and Political Science/POL 213 Statistics for Economics and Political Science, HSC 21 Statistics for Health Science Profs, MTH 410 Probability, PSY 310 Statistics I and SOC 301 Principles of Statistics) Requires ECN 150 Introductory Macroeconomics: The U.S. in the Global
This course provides students with an overview of ethical standards relevant to social behavior and an in-depth study of contemporary ethical issues facing communicators. Concepts of truth, confidentiality, conflict of interest, social justice, and other issues will be studied from the perspective of several sub-disciplines of communication. NOTE: COM 400 is taken the same semester as COM 401. Corequisites/Prerequisites: COM 401; COM 406, 407, 408, or 415; senior standing.
The portfolio assists students with synthesizing and applying what they have learned in Communication courses to the task of bridging from undergraduate studies to post-graduation. Students will build a portfolio that can be used to demonstrate knowledge and skills. COM 401 is taken the same semester as COM 400. Corequisites/Prerequisites: COM 400;
This course involves an in-depth study of film as art and cultural document. Rotating topics include film history, critical approaches to film, film noir, American comedy, etc. Prerequisite: COM/FLMS 204.
Community journalism comprises a wide range of practices designed to give news organizations greater insight into the communities they cover. In this course, students will use the reporting, editing, production, and design skills developed throughout the track to create non-fiction stories about Philadelphia community issues. They will learn to produce their work in print, broadcast, and/or Web-based format. Prerequisites: COM 206 and COM 356.
This course is the culmination of previous advertising coursework. Students will develop a professional advertising campaign. The emphasis will be on developing sound strategies and rationales, creativity, and the use of multiple media channels.
This course provides the student with an opportunity to do research with a faculty member. The student and the faculty member agree on the research project before the student registers for the course.
This course is a continuation of the 444 research course. It provides the student with an opportunity to continue to conduct research with a faculty member.
This experience is normally a full-time, paid employment in a cooperating firm to provide on-the-job training (part-time positions at least six months in duration may qualify). The course requires meetings with the faculty supervisor, reflection papers, and interaction and evaluation by the site supervisors. Position must be approved by Department Chair. Restriction(s): Junior or Senior status, 2.75 GPA, approval of Department
Students may intern in communication industries. Working approximately e 15 hours a week under professional supervision, students learn how to apply their education to the everyday demands of professional positions. The course requires meetings with the faculty supervisor, reflection papers, and interaction and evaluation by the site supervisors. Prerequisite(s): Junior or senior standing, 2.75 GPA, and recommendation of the Chair.
Students may intern in communication industries. Working approximately 15 hours a week under professional supervision, students learn how to apply their education to the everyday demands of professional positions. The course requires meetings with the faculty supervisor, reflection papers, and interaction and evaluation by the site supervisors. Prerequisite(s): Junior or senior standing, 2.75 GPA, and recommendation of the Chair.
Students may intern in communication industries. Working approximately 15 hours a week under professional supervision, students learn how to apply their education to the everyday demands of professional positions. The course requires meetings with the faculty supervisor, reflection papers, and interaction and evaluation by the site supervisors. Prerequisite(s): Junior or senior standing, 2.75 GPA, and recommendation of the Chair.
This course focuses on the nature and function of communication theory. It examines the role of theory in understanding communication events and explores various advanced communication theories as they apply to professional communication.
This course is designed to examine and critique a range of ethical theories regarding human behavior in interpersonal, group, professional, and mediated contexts.
This course focuses on the development and enhancement of public presentation skills. It presents theoretical background for speaking in different types of public situations, but concentrates primarily on speech preparation and skill development. Use of presentation graphics will be included.
This is an advanced writing course designed to show participants how to write documents commonly used to acquire investments, donations and other types of funding for non-profit and for-profit organizations. This course focuses particularly on developing the skills needed for writing proposals for grants, including interpreting a RFP, identifying and gathering content and information from multiple sources, creating a budget, and developing narratives that are competitive and compelling.
This course focuses on the essential knowledge and skills needed to engage in data-based strategic decision making in communication professions. The course focuses on the role of research in setting and achieving goals, understanding research concepts, as well as the skills needed to conduct surveys, interviews, and focus groups. The course addresses how to translate and report research.
This course examines the ways in which various external communication elements (advertising, public relations, and marketing) can be coordinated in order to achieve organizational goals. As part of the course, students will learn how to leverage various techniques, including social media, event marketing, media relations, and publicity to effectivel promote a business or organization.
This course focuses on understanding and appreciating diverse perspectives and backgrounds of those in the workplace and increasing inclusive communication practices. The course uses self-reflection as a tool for understanding one's own perspectives and communication as they relate to diverse workforces and teaches students how to identify and engage in more inclusive professional communication.
This course examines the role of communication in realizing effective leadership. Through exploration of leadership perspectives and communication principles, students will learn to recognize and analyze effective versus ineffective strategies, while considering situational factors such as context and audiences. Additionally, students will engage in several personal and peer skill assessments with an eye toward development and growth as effective leaders.
This course focuses on the strategic function of internal communications, with a specific focus on organizational climate and culture, change communication, and employee engagement.
This course focuses on the strategic function of public relations, which includes an analysis of the public relations situation, organization and its key publics; establishment of goals and measurable objectives; formulation of appropriate action and response strategies; development of the message strategy; selection of communication tactics together with their budgets and timelines; and evaluation of the plan.
COM 614Conflict Resolution, Negotiation, and Mediation
This course focuses on the nature and function of healthy and unhealthy communication conflict. Content incorporates theories of conflict and the application of effective conflict management techniques.
The ability to win support for ideas and motivate others to action is an essential skill for communication professionals and managers. This course will explore the persuasion process in public, organizational, and interpersonal settings. Students will develop practical skills in message design and other techniques to become ethical persuaders.
This course focuses on the development and processes of effective groups and teams. Students will work in groups to learn how to utilize decision making strategies in order to solve problems. They will develop practical skills in leading a group and working virtually.
In this course, students will be introduced to the strategic process of planning, producing, implementing, and evaluating campaigns for internal and external audiences. Students will examine the approaches used to develop and manage campaigns for diverse publics. Students will also analyze contemporary campaigns for their effectiveness and societal implications.
This course prepares students for the role of communication expert for strategic communication management. Students will learn to diagnose y communication challenges and propose solutions to address those challenges, synthesizing the knowledge and skills developed throughout the graduate program.
Developing organizational members and leaders is vital to advancing today's organization, and training provides a key means for fostering these professional skills. In this course, students gain both theoretical and practical foundations of training and development. Students will learn how to identify communication needs in an organization, and then to design, deliver, and assess employee learning through training and development initiatives.
This course involves strategies and practices for writing, media planning, and digital content creation with a focus on owned and earned media. The emphasis is on producing narrative content that achieves integrated marketing communication goals.
This course is designed to prepare the student for the practicum experience. Students learn about the process of developing and carrying out the practicum, and they gain an understanding of standards and expectations that students need to meet to be successful in the practicum. Specifically, students will be challenged to identify real-world professional communication problems, and to develop a proposal for how to study that problem. At the conclusion of the course students will have a fully-developed proposal for their practicum project. NOTE: Students must receive a B in this course before they are permitted to enroll in COM 626.
The field of communication is rapidly changing, with new issues and technologies emerging constantly. Moreover, there are some professional communication topics that require more depth than in a traditional course but do not warrant a full-semester course by themselves (such as crisis communication). It is assumed that the topics covered will relate to each of the tracks or be of general interest to all professional communication students. Students may repeat a module for credit as long as the topic is sufficiently different.
The field of communication is rapidly changing, with new issues and technologies emerging constantly. Moreover, there are some professional communication topics that require more depth than in a traditional course but do not warrant a full-semester course by themselves (such as crisis communication). It is assumed that the topics covered will relate to each of the tracks or be of general interest to all professional communication students. Students may repeat a module for credit as long as the topic is sufficiently different.
The field of communication is rapidly changing, with new issues and technologies emerging constantly. Moreover, there are some professional communication topics that require more depth than in a traditional course but do not warrant a full-semester course by themselves (such as crisis communication). It is assumed that the topics covered will relate to each of the tracks or be of general interest to all professional communication students. Students may repeat a module for credit as long as the topic is sufficiently different.
The field of communication is rapidly changing, with new issues and technologies emerging constantly. Moreover, there are some professional communication topics that require more depth than in a traditional course but do not warrant a full-semester course by themselves (such as crisis communication). It is assumed that the topics covered will relate to each of the tracks or be of general interest to all professional communication students. Students may repeat a module for credit as long as the topic is sufficiently different.
The field of communication is rapidly changing, with new issues and technologies emerging constantly. Moreover, there are some professional communication topics that require more depth than in a traditional course but do not warrant a full-semester course by themselves (such as crisis communication). It is assumed that the topics covered will relate to each of the tracks or be of general interest to all professional communication students. Students may repeat a module for credit as long as the topic is sufficiently different. La Salle University Catalog 2023-2024 - Graduate 207
This course presents current audio and video practices and technologies used in corporate and institutional communications. Students will implement this pre-production, production, and post-production practices in developing messages for corporate and institutional audiences. Students will gain a general understanding of script-writing, lighting, audio, and editing tools used in media production to enable them to best communicate with professional videographers and audio technicians.
This graduate-level course allows students to work in a professional communication position, requiring them to link their graduate coursework with professional communication activities. Students are expected to work at least 75 hours over the course of the semester. This course may be combined with Com 661 to create 3 credits during a single semester, or it may be taken as a second internship during a subsequent semester. To be permitted to enroll in the internship, students must: 1. Be an M.A. student in Strategic Communication; 2. Have at least a 3.0 G.P.A.; 3. Have completed at least 12 credits of coursework, including Com 602 (Presentation Skills) and Com 603 (Professional Writing); 4. Have permission of the graduate director. 5. Students may NOT take internship credit with an organization for whom the student works full-time.
Total Credits 33 Note, students may take additional courses from the two “choose 1” required courses and those courses would count as an elective. Note: alternative writing courses may be taken by permission of the Graduate Director.
