13 courses with the subject MSM, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.
MSM 500Legal Issues In Sport3
Credit(s): 3 This course is an introduction to sports-related legal issues and concepts. The focus of the class is on providing an overview of the major legal issues associated with sports, sports administration, and the sport industry. Students will conduct research, read, and write on issues associated with the sport legal industry. Topics include, but are not limited to discrimination, legislation, regulation, and rights, competition, contract, labor, tort and trademark law, and administrative, antitrust and constitutional law. Course Level: Graduate
MSM 510Strategic Communication & Public Relations3
Credit(s): 3 This course focuses on promotions, public relations, advertising, and other communication functions involved in the sport industry. The course provides research, case analysis, and other opportunities to learn the effective principles, theories, practices, and methods involved with all aspects of sports communication. Course Level: Graduate
MSM 520Leadership & Professional Development in Athletics Administration3
Credit(s): 3 Study of the importance of professional growth. Topics include the importance of building a personal brand, networking, professional organizations, and continuing education. The course will also include content related to leadership and management skills, issues facing sport industry leaders, and entities that influence sport businesses. Course Level: Graduate
MSM 530Sport Facility And Event Security Management3
Credit(s): 3 In this course, the principles of planning areas and facilities for sports are explored. In addition to the design and construction of specific sport and recreation facilities, approaches to standards and regional planning will be discussed. Problems and issues related to funding, maintenance, and use of sport and recreation facilities will be analyzed, as well as, the trends in facility design, construction, and maintenance. The course also includes the study of domestic and international threats, natural disasters, and crowd management operation issues in sport. Course Level: Graduate
Credit(s): 3 The course is designed to expand on the basic concepts and applications of psychological knowledge of sport, bridge the gap between research and practice, and enhance students’ understanding of theory and research on personality, motivation, arousal, cognition, attributions, attitudes, self-efficacy, leadership effectiveness, and group dynamics. It will also touch on areas of stress management techniques for use as an industry professional in a leadership role. Course Level: Graduate
Credit(s): 3 This course provides a comprehensive overview of professional roles in fundraising, donor relations, non-profit organizations, premium seating, and ticket sales for participatory sport tourism and event-based sport tourism. The course includes terminology, concepts, and ethical considerations in sport fundraising and tourism. Course Level: Graduate
MSM 560Policy And Governance In Intercollegiate Sports3
Credit(s): 3 This course examines governance structures, processes, and compliance of intercollegiate athletic departments. The course introduces students to the power and politics of collegiate athletics. Current policy issues and ethical questions will be investigated. The course examines the rules and regulations related to intercollegiate compliance including but not limited to recruiting, eligibility, amateurism, and financial aid. Course Level: Graduate
Credit(s): 3 Studies development and implementation of the strategic thinking and planning process, focusing on the development of priorities based on resource allocation and proper methods of research in a business environment. In addition, the course will convey the importance of analytics in a modern sport business environment and how to use analytics within strategic planning and decision-making processes. Course Level: Graduate
Credit(s): 3 This course offers an overview of research methodology including basic concepts used in quantitative and qualitative research methods. Students will gain an overview of research intent, methodologies, and techniques. The skills learned will help students begin the outline for their research proposal for the institution’s IRB.
Credit(s): 3 The course builds on existing marketing and consumer behavior models to explore issues facing a modern marketing and branding manager. Topics include the evaluation of brands, a brand’s relationship with consumers, how to create brand equity, the tools required to manage equity over time, plus engaging with existing and new publics/groups. Course Level: GR
Credit(s): 3 In this course, students will be placed in a sport administration field with an emphasis on acquisitions and application of practical skills. 200 hours will take place in cooperation between the student and an agency, under the supervision of both the MSM program internship coordinator and the agency-designated supervisor. Course Level: Graduate
Credit(s): 3 This course includes research skills and concepts needed to plan, conduct, and analyze data for a research project. Skills taught in this course include performing literature searches, data collection, data analysis and interpretation, and scholarly writing.
