22 courses with the subject GRD, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.
GRD 110Typography I3
This course introduces the history and mechanics of type and its application to layout and design. Topics include typographic fundamentals anatomy measurements composition identification and terminology. Upon completion students should be able to demonstrate proficiency in design application analysis specification and creation of typographic elements.
This course is a continuation of GRD 110. Emphasis is placed on solving challenging typographic problems. Upon completion students should be able to understand and demonstrate advanced typographic applications.
This course increases observation skills using basic drawing techniques and media in graphic design. Emphasis is placed on developing the use of graphic design principles media applications spatial considerations drawing styles and approaches. Upon completion students should be able to show competence and proficiency in finished works.
This course introduces the application of rendering techniques to create illustrations. Emphasis is placed on controlling various media methods surfaces design problems and the appropriate media selection process. Upon completion students should be able to produce quality illustrations from conception through finished artwork.
This course introduces the conceptualization process used in visual problem solving. Emphasis is placed on learning the principles of design and on the manipulation and organization of elements. Upon completion students should be able to apply design principles and visual elements to projects.
This course covers the application of visual elements and design principles in advertising and graphic design. Topics include creation of various designs such as logos advertisements posters outdoor advertising and publication design. Upon completion students should be able to effectively apply design principles and visual elements to projects.
This course covers designing and drawing with various types of software applications for advertising and graphic design. Emphasis is placed on creative and imaginative use of space shapes value texture color and typography to provide effective solutions to advertising and graphic design problems. Upon completion students should be able to use the computer as a creative tool.
This course covers complex design problems utilizing various design and drawing software applications. Topics include the expressive use of typography image and organization to communicate a message. Upon completion students should be able to use appropriate computer software to professionally present their work.
This course is an introduction to the creation of vector imagery using industry-standard software. Topics include drawing illustrations, transforming objects, working with layers, generative AI, patterns, brushes, and filters, and using effects. Upon completion, students should be able to create vector-based illustrations and design solutions.
This course introduces students to the fundamental principles of publication layout and design in an industry-standard page layout software application. Topics include typography, digital assets, generative content, color, grid systems, paragraphs and character styles, parent pages, and pre-flighting. Upon completion, students should be able to create single and multiple-page print and digital publications.
This course is an introduction to the creation and manipulation of photographic imagery using industry-standard applications. Emphasis is placed on appropriate file sizes, resolution, and format; non-destructive editing techniques, efficient methods for photo editing, and generative AI content. Upon completion, students should be able to create, size, and edit raster images into various file formats.
This course introduces students to the conceptual requirements of the design profession. Emphasis is placed on design thinking, research, brainstorming, ideation, analysis, and testing. Upon completion, students should be able to apply critical and design thinking skills necessary to conceive unique design solutions.
This course introduces the application of graphic design principles to web sites and graphics for web/mobile device delivery. Emphasis is placed on visual communication and presentation principles applied to web sites including page layout typography color theory navigation responsive design and image optimization. Upon completion students should be able to apply the principles of design in the creation of full and mobile websites.
This course introduces a design-centric approach to user interface and user experience design and offers practical skill-based instruction centered around a visual communications perspective. Emphasis is placed on demonstrating the stages of the UI/UX development process including user research and analysis choosing methodologies defining a project's strategy scope and information architecture developing sitemaps and wireframes performing user testing and producing prototypes. Upon completion students should be able to demonstrate current best practices and conventions in UX design and apply them to create effective and compelling digital screen-based experiences.
This course is an advanced exploration of various techniques and media for advertising and graphic design. Emphasis is placed on advanced concepts and solutions to complex and challenging graphic design problems. Upon completion students should be able to demonstrate competence and professionalism in visual problem solving.
This course introduces the fundamentals of multimedia and video production. Emphasis is placed on topics such as storyboarding, scripting, animation, motion graphics, digital audio/video, and copyright issues. Upon completion, students should be able to produce multimedia and video solutions.
This course is designed to be a continuation of GRD 271. Emphasis is placed on topics such as advanced animation, advanced video production, data visualization and motion graphics, social media, image optimization, post-production techniques, and new media design. Upon completion, students should be able to produce complex multimedia and video solutions.
This course covers the organization and presentation of a design/advertising or graphic art portfolio and appropriate related materials. Emphasis is placed on development and evaluation of the portfolio design and production of a resume and self-promotional materials and interview techniques. Upon completion students should be able to prepare and professionally present an effective portfolio and related self-promotional materials.
This course explores the origins roles scope forms and development of advertising. Emphasis is placed on advertising development from idea through production and the interrelationship of marketing to types of advertising media and organizational structure. Upon completion students should be able to produce advertising for various media and demonstrate an understanding of the complexities and relationships involved in advertising design.
This course covers copywriting for print online and digital advertising and promotion.Topics include advertising strategies proposals headlines slogans and text copy for various types of advertising. Upon completion students should be able to develop content used to market and promote goods and services and comprehend the ethical and regulatory environment for advertising.
This course introduces media pricing scheduling and business ethics. Emphasis is placed on communication with clients and determination of clients' design advertising branding or marketing needs. Upon completion students should be able to use professional communication skills to effectively orchestrate client/media relationships.
This course covers the advanced use of graphic design principles in front-end design for the multi-page websites. Emphasis is placed on online branding responsive design project management UI/UX web design using current web standards and designing for content management systems. Upon completion students should be able to employ the principles of design in the creation of websites across multiple platforms and devices.