49 courses with the subject MCOM, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.
MCOM 100Intro to Media Studies3
Letter Grade Students are introduced to the foundational concepts that explain how media and communication shapes our perspective of ourselves, others, and the world. Students will explore factors that enhance and inhibit effective communication in a variety of settings. Communication principles will be covered, as well as how to apply the principles within various media industries and storytelling, enhancing students understanding of storytelling and media relations.
Pass/Fail Provides students with hands-on experience in print publishing. Students plan layout and production, using the art/literary magazine, The Grackle, as the material and end product. This workshop covers editing (grammar and punctuation included), editorial decisions, ethical decision making, and layout and design choices. Offered spring semester only. MCOM-106 can count as a Media and Communication workshop and can be taken up to 3 times. Cross-listed with ENGL-106.
(AC) Letter Grade This course examines the visual and media arts through a theoretical, aesthetic and practical framework. Students explore the history, theory and practice of image making, sound production, and new technologies through collaborative and individual projects, readings, interactive exercises and written assignments. Students will develop critical thinking and visual literacy proficiency through screenings of narrative, documentary, and experimental media and the production of short film projects.
Letter Grade Introduces the form and style of writing in three contexts: conveying information, storytelling, and cultural analysis. Students develop basic writing skills that are important to media fields such as journalism, public relations, film, podcasting, and media criticism. The course will focus on the writing process, including conception, research, organization, initial draft, and revising. Students will also read and analyze examples of published digital writing. Prerequisite:
Letter Grade This course focuses on the practical skill of public speaking, including how to research, analyze, organize and select appropriate subject matter; techniques to lessen speaker anxiety; and the use of visual aids to enhance e speaker presentations. Students will develop effective presentational skills, critical thinkin and astute listening. Explores the psychology of audience response and appeal. Students develop skills in using visual and digital presentation software. Fulfills the Public Speaking Core Curriculum Requirement for graduation.
Letter Grade Examines the theory and research behind interpersonal communication. Studies how people generate meaning in interpersonal transactions through the use of language, space, gesture, and time. Explores communication processes in dyads, small groups, and teams, and in organizational settings. Teaches skills to improve students' communication competence in both personal and professional environments.
Letter Grade Introduces the form and style of writing in three contexts: conveying information, storytelling, and cultural analysis. Students develop basic writing skills that are important to media fields such as journalism, public relations, film, podcasting, and media criticism. The course will focus on the writing process, including conception, research, organization, initial draft, and revising. Students will also read and analyze examples of published digital writing. Prerequisite:
Pass/Fail This 3-credit version of the workshop involves greater participation in The Griffin, the student news publication. Students will have leadership positions and will make and oversee regular contributions to The Griffin. The Advanced workshop will meet at the same time as the regular Workshop, and will serve as a staff meeting and a time for trainings and discussions.
Specialization in Digital Journalism: The specialization in Digital Journalism trains students in the practice of journalism across media, with a focus on digital news writing. Courses and workshops develop essential skills in gathering and organizing information and telling engaging stories. Students gain practical experience in digital journalism through participation in the student-run publication, The Griffin. The following courses are recommended for establishing proficiency in the field of Digital Journalism. A minimum of 15 credits is ex- pected.
Letter Grade Presents the latest theories on brand building through social media environments. Students will learn how to conduct social media audits, use editorial calendars, write and publish social media posts, develop social media marketing plans, set campaign objectives, and track their effectiveness. Search-engine optimization will also be covered. Students will be expected to apply their knowledge by participating on different social media platforms through interactive class projects. This may require students to set up individual social media accounts. Successful students will exit the course with industry-recognized Hootsuite Social Marketing certification.
(E) Letter Grade The course introduces key ethical frameworks and codes of ethics to address the distinct ethical problems, practices, and norms of digital media. Topics include social media, online journalism, digital privacy and surveillance, file sharing, and artificial intelligence. This course involves case studies, discussion, and deliberation, as well as reading and listening to fundamentals of ethical thought. Moral philosophy is a basis for the exploration of issues.
Letter Grade A basic “hands on” introduction to video production, with emphasis on learning how to use the camera and related equipment, developing visual stories, writing a treatment and pre-production organizing and planning. Students will focus on understanding light, becoming familiar with production terms and equipment, improving shot design, planning for camera movement and placement, “shooting to edit” and harnessing the power of sound. Various aesthetic as well as ethical concerns are covered.
Letter Grade This course combines theory with practice by introducing students to the history of film editing, practical editing techniques, traditions and conventions, as well as a basic overview of HD (high-definition) post production workflow. Lectures, in-class exercises, projects and homework assignments provide a framework for understanding film language and visual grammar, the fundamentals of shot sequencing, narrative structure, edit progression and digital post production technique in Adobe Premiere Pro. In addition to basic narrative structure, other modes of filmmaking will be explored including documentary, experimental and commercial video editing. The skills and techniques learned in this course are invaluable across diverse media platforms and communication industries. MCOM 120 strongly recommended.
(AC) Letter Grade The skills and techniques learned in this course will have direct application to audio needs in many industries: radio and television broadcasting, movies, music, and the web. Teaches students to prepare and write a script for recording, record sounds correctly, edit digital audio information, and create exciting audio environments. Students learn to manipulate sounds - narration, music, and sound effects - to create dynamic productions. MCOM 120 strongly recommended
(AC) Letter Grade cinema, and New Hollywood. This class is designed to give students the basic creative skills, techniques and MCOM 232: International Cinema knowledge needed to produce compelling (AC) Credits: 3 Letter Grade digital images. Students will develop an Traces the historical foundations of film understanding of the elements of a compelling production and history internationally. The photograph, critically look at photography in course moves chronologically and an objective manner, gain proficiency with a geographically through important periods and digital camera and photo editing programs, advances. These include German and build a digital portfolio of work. Expressionism, Italian Neo-Realism, New Wave cinema, various genres, and current
MCOM 227TV Production movements. Students will learn to analyze and3
Letter Grade write critically about film. Students learn to work collaboratively in small teams to write, shoot, narrate, edit and MCOM 240: Digital Journalism broadcast a complete spot or story in a subject Credits: 3 Letter Grade of their choice in the TV studio. Skills include Introduces students to the practice of digital keying for green screen compositing, and journalism writing. Students learn the basic conventions of multicamera shooting for forms and styles of journalistic writing, as well episodic TV and talk show formats. Students as journalistic methods of information learn the basics of fundamental interview, gathering. Students develop skills in basic camera and audio skills necessary to create news writing, feature writing, and opinion original shows. MCOM 120 strongly writing. Students also develop reporting skills recommended in interviewing and journalistic research. High-quality work will be considered for
MCOM 200 or (MI) Letter Grade instructor permission Introduces students to the conventions and essential elements of writing clear, concise, and dynamic short scripts for film and video MCOM 245: Sports Communication productions. Through writing exercises, close Credits: 3 Letter Grade readings and scene analysis, students will Designed to teach all aspects of media learn to format their scripts to write realistic interaction with sports. Students will explore dialogue, visually compelling scenes, and the roles of media reporter, blogger, narrative arcs. The course focuses on peer broadcaster, communication specialist, social collaboration workshops, providing media poster, and in-house talent. Students communication skills for successful team- will also examine sports media as a career, building. utilizing journalism skills like interviewing, reporting, blogging, working with coaches and
MCOM 230Media Literacy the athletic department, staging and covering3
press conferences, statistics, etc. The course Letter Grade will also focus on issues related to sports Teaches the ability to identify different types coverage, including race and gender, hero of media and understand the messages they are sending in a media saturated world. Builds worship and the ethics of what sports journalists do and why they do it. Cross- the critical thinking, writing, and reading skills required in a media-rich and increasingly listed: SPMA-245 techno-centric environment. Focuses on the importance of multiple points of view, and MCOM 250: Digital Media & Society equips students with the ability to identify the (SW) Credits: 3 Letter Grade U.S. media’s powerful leanings towards Critically examines the relationship between commercialism, individualism and specific society and constantly evolving social media, ideologies. Students will synthesize the evaluating the impact of social media on knowledge and skills gleaned from other relationships, politics, news media, activism, courses and experiences in order to effectively economies, and identities. Students will also use and understand digital media, building a gain practical social media skills: professional took kit. Cross-listed with understanding the landscape, learning “best MKTG-230. practices,” and using different social media technologies throughout the class to create
MCOM 231American Cinema and propagate content. Cross-listed: MKTG3
250 (AC) Letter Grade Traces the historical foundations of film production and progresses to current trends. MCOM 254: Advertising An overview of film history, narrative, genre, Credits: 3 Letter Grade aesthetics and production guidelines will be Covers advertising objectives, research, covered. Students will learn to analyze and creative message execution, media selection, write critically about film. Trends and periods legal and ethical requirements and budgeting. include film noir, war cinema, musicals, the Cross-listed: MKTG-254 268
ENGL-101 persuasive message techniques in commercial advertising, political rhetoric, digital media, MCOM 281: Spl Topics in Media & and public service messages. Students will Communication develop critical skills necessary to distinguish Credits: 3 Letter Grade between persuasion and propaganda, acquire a Topics vary by semester. Repeatable for credit. historical and theoretical understanding of the relationship between propaganda and persuasion, and learn to recognize, describe, MCOM 300: Media Theory & Research and evaluate propaganda in its most Credits: 3 Letter Grade representative forms and contexts. Cross- An examination of media theories and listed: MKTG-260 research methods. Students learn how to interpret, analyze, and integrate significant data through developing a literature review on
MCOM 261Public Relations a topic relevant to Media & Communication3
Letter Grade Course is Writing Intensive and must be This course is designed to introduce students taken the semester preceding MCOM-498: to the field of public relations, the public Senior Seminar in Media & Communication. relations process, the history of public
MCOM-200 & MCOM-230 relations and how public relations is utilized in various professions to create campaigns. Students evaluate strategic public relations MCOM 321: Advanced Videography plans and then plan and present a PR Credits: 3 Letter Grade campaign. Cross-listed: MKTG-255 Students increase their mastery of planning and production, develop treatments, write a script, develop shot lists, write location
MCOM 262Public Relations Writing reports, and learn to organize and create3
Letter Grade production books. Students shoot and edit to id Students plan and create public relations increase their use of sophisticated nonlinear plans. Using journalistic techniques, students digital editing techniques.
ENGL-101 & MCOM 261 or coherent, and dramatic feature-length MCOM-228
MCOM 263Courtroom Communication3
MCOM 330: Gender & Race in Media Letter Grade (SW) Credits: 3 Letter Grade Communication theories and strategies for This course focuses on representations of effectively understanding, engaging, and gender, race, class, and sexual identity in interpreting oral arguments and debate within a legal landscape on breaking news cases. contemporary American mass media. Examines issues of authorship and spectatorship (audience), and explore the
MCOM 270Business Communication impact of representations in media on3
Letter Grade processes of identity formation as well as in Focuses on developing oral and written the formation of such collectives as national communication skills in the context of the identity, ethnic identity, gender, etc. Student contemporary business environment. Students will critique various media artifacts through develop the competencies necessary to both presentations and writing. MCOM-230 communicate effectively in a variety of strongly recommended professional situations that involve speaking, listening and writing. Students will also prepare for an employment interview MCOM 331: Media Relations, Race & including researching potential organizations, Diversity writing a cover letter/resume and planning for (CL) Credits: 3 Letter Grade the interview. Cross-listed: BUSN-270 Examines the intersection of race, diversity, and media relations. We begin by exploring the definition of race and how it shapes media
MCOM 276Grant Writing representation and societal narratives3
Letter Grade Through the lens of race and diversity, Introduces students to the grant funding students will analyze how these factors process and provide students with the skills influence media gatekeepers and coverage. In to develop successful grant proposals. This is a addition to studying media relations—the writing intensive course aimed at scaffolding strategic process of engaging with students’ progress by developing a grant journalists—students will learn the art of pitching stories and crafting their own narratives. In a media landscape dominated by rapid news cycles and competing interests, securing journalists’ attention is increasingly challenging. This course equips students with the tools to pitch stories effectively, while also emphasizing the importance of creating and sharing diverse stories. By the end of the course, students will have gained practical skills in media relations and storytelling, with a focus on diversity and inclusion. The course is cross listed with MKTG 331
At least 2 semesters of MCOM-103 or MCOM 203 Specialization in Public Relations: The specialization in Public Relations provides students with a foundational knowledge in the field of public relations. Students learn the key theories of communication to target audiences using traditional media, digital and social media techniques. Students also focus on building skills in critical thinking, speaking, and writing, which form the foundations for public relations. The following courses are recommended for establishing proficiency in the field of Public Relations. A minimum of 15 credits is ex- pected.
(SW) Letter Grade This course is designed to explore the relationship between sport, identity, and society in both the United States and the broader global world. You will learn to critically examine a wide range of topics including, but not limited to sport & gender, sport & race, sport & socioeconomics, and sport & politics in the United States and abroad. This course intends to develop your critical thinking skills and encourage you to think about the role of race and gender in sport and the construction of identities and eologies in societies particularly through sporting institutions and experiences.
Letter Grade This is a writing-intensive course in which students engage in more advanced and in- depth forms of journalistic writing, reporting and multimedia storytelling. Students develop their abilities as reporters, journalistic storytellers, and cultural critics. Students also develop their skills in digital writing and online publishing. Students analyze professional, published work while developing, researching, and writing their own stories. The goal is for student work to be published in The Griffin, the student news publication.
Letter Grade An examination and utilization of basic marketing principles to the domain of sport. Topics will include sport products and s services, marketing strategies, consumer behavior, research and information management, promotions, positioning and sponsorship.
(CL) Letter Grade Examines the role of media in the formation of the public sphere and public culture, with an emphasis on the framework of social justice and cultural inclusion. Analyzes media institutions, forms, and practices in the formation and representation of community and culture. The focus is on alternatives to the dominant commercial form of media and the alignment of media with efforts to create a more just society and a more inclusive culture. 269
This course explores the pivotal role artists permission of the Discipline Chair play in the fight for social justice historically and in the contemporary context, both locally MCOM 481: Advanced Spl Topics in and globally. Guiding questions include: What Media/Comm does protest look like? What skills are useful Credits: 3 Letter Grade in shaping social change through the arts? An in-depth investigation of a topic chosen by What ethical dilemmas arise in socially the instructor. Topics vary by semester. engaged art? Through a diverse range of Repeatable for credit. assignments, including papers, journals, digital storytelling, and hands-on projects,
MCOM 360Media Law at the discretion of the faculty member3
(CL) Letter Grade Independent Study courses are numbered 490 Provides an overview of the laws and policies and are repeatable for credit. The selected that shape U.S. media industries, technologies, Instructor will assist with completing the practices, and content. As media practitioners, Independent Study Registration Form students gain essential knowledge about the available in the Office of the Registrar. All laws and policies that define the freedoms and Independent Study courses require the limitations of media professionals. As everyday permission of the Discipline Chair and the media users, students gain a deeper Dean of Undergraduate Studies. Independent understanding of the legal and political forces Study courses are subject to all tuition and fee that shape the U.S. media system. Key issues schedules. Variable from 1.0 to 3.0 credits. include speech and press freedoms,
Permission of the Instructor information access, libel, privacy, copyright, required. and electronic and digital media regulation.
MCOM 368Media, Crime and Justice Media/Comm3
Letter Grade Credits: 3 Letter Grade Students will explore myths and realities This is the capstone course for Media & about justice in the media. Students will Communication majors. The course is evaluate various forms of media and their designed to integrate the knowledge students coverage of breaking news and the impact on acquired throughout their studies in the culture, society and justice. Students write program, as well as prepare them for and investigate how media intersects with professional and academic pursuits after crime and justice, with attention to the graduation. Students will create a reciprocal relationship between the two comprehensive portfolio and present their disciplines. Cross-listed: CRJU-348 portfolios to the Media & Communication department in April.
Communication MGMT – MANAGEMENT Pass/Fail Field work for the qualified student in the MGMT 105: Principles of Management areas of advertising, broadcasting, journalism, Credits: 3 Letter Grade professional communication, public relations, Focuses on the modern views of management or related professional experience. Site must theory and skills necessary to be an effective be approved by the Discipline Chair of Media manager and competent leader in a changing & Communication. Graded Pass/Fail only. environment. Areas covered include strategic Repeatable for up to 12 credits.
and operational planning, decision making, permission of the Discipline Chair organizing, successful delegation, controlling, human resources, communication, leadership
MCOM 405Practicum in Media & and motivation. Additional areas covered3
Communication include corporate social responsibility, ethics Letter Grade managing diversity, building work teams, and Practicums are professional roles within each the possibilities opened up for managers by of our primary production outlets. These new technology. positions are year-long and go through a formal application process. Practicums run
students will engage in reflective and Media/Comm experiential learning, fostering a deeper Letter Grade understanding of the transformative power of An Independent Study provides a motivated art in the realm of social change. This course student with the opportunity to pursue satisfies the Core Requirement for REAL research on a topic not covered in courses WORLD PROBLEMS offered in a given department. Independent Studies are completed with a faculty member
Three Media & Communication Workshops (3 credits) Seven Media & Communication Electives (21 credits) – recommended at least five within a specialization Media & Communication Workshops:
