22 courses with the subject MC, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.
MC 1010Introduction to Mass Media3
Introduction to Mass Media is an examination of the effect and impact of mass media on contemporary life and society. The course covers both the historical evolution of media and contemporary developments and issues. - 3 credits
This course explores the principles and contexts of human communication. It addresses the concepts of self, group, mass media, gender and intercultural communication. Students will study theory and analyze case studies to develop a working vocabulary for critical thinking about communication issues. 3 hours Lecture and Discussion 3 Credits
In this course students will combine images, text and other elements to create publications designed for specific purposes and audiences. Students will identify and develop strategies for effective design of publications such as magazines, newspapers, annual reports and newsletters for print and screen. Through an introduction to different theories and principles of design, students will develop skills for spatial organization and hierarchy of compositional elements and type using strategies such as grids, flow lines, hero elements, color and contrast. 3 Hours Lecture 3 Credits
By the end of the semester, you will be able to: Determine content needs for a variety of audiences and organizations. Develop effective content for a variety of organizational purposes. Plan complementary content that engages audiences across digital and mobile platforms. Effectively engage and respond to online audiences and Optimize and manage content. 3 Hours Lecture 3 Credits
In this course, students will gain critical and theoretical knowledge and practical experience in sports media, including, but not limited to, journalism, broadcasting, media relations, social media and sports data and analytics. - 3 Credits 3 Hours Lecture 3 Credits
This course is designed to provide the student a broad overview of the business of media and journalism. Media ethics and law will provide a theoretical framework for the course, which will use case studies to provide students with an understanding of the fundamental challenges facing media managers in the digital age. Prereq/Corequisite
This course introduces the interaction of text and image and the fundamental components of graphic communication. Students will develop and hone skills in working with text and image (Adobe Illustrator & Photoshop) as they create solutions to a series of design problems. Visual literacy will be increased through exposure to contemporary design issues and graphic design history. Students will be expected to expand their proficiency in all aspects of the design process, including the use of formal design principles, type as image, creative brainstorming, conceptualizing, critical thinking, collaboration, and presentation. 3 hours Lecture and Discussion - 3 credits 3 Hours LEcture 3 Credits
Further emphasis will be placed on the relationship between text and image through a series of design-based problems. Continued emphasis will be placed on the use of formal design principles, type as image, creative brainstorming, conceptualizing, critical thinking, collaboration, and presentation. Concepts in multi-page layout and cohesive design (Adobe InDesign) will be stressed in this advanced course. Students will also research and investigate opportunities in careers related to graphic design. 3 hours Lecture and Discussion.
This course is designed to introduce the student to writing for newspapers and magazines in both print and online format. Emphasis will be placed on cultivating story ideas, interviewing sources, quoting sources, and writing using Associated Press (AP) style. Students will learn the skills of basic news writing to include both hard news and feature stories and will appreciate the differences between writing for hardcopy and online publications.
EN 1101 - College Writing I and EN 1201 - College Writing II or EN 1211 - Advanced College Writing . 3 hours Lecture and Discussion 3 Credits
MC 3020Elements of Blogging3.00
In this course students will be instrumental in developing, designing, and launching a blog that will be housed on the Delaware Valley University website. Students will be responsible for enterprising, researching, conducting interviews, and creating multimedia content for publication on the blog. In addition, students will develop their own blog to help fulfill career objectives. 3 hours Lecture and Discussion - 3 credits
The Gleaner is DelVal’s literary and artistic journal. Students and faculty contribute poetry, short fiction, photography, and art for publication. The Gleaner staff works closely with a professional printer and gains hands-on instruction in layout and design techniques. The staff selects material, determines the best layout, chooses student prize winners, and presents the journal and prizes at the annual Gleaner Gala. 1/2 Credit Graded Pass/Fail
This course is designed to familiarize the student with the basic principles and techniques of digital photography. Students will learn to use all of the features of a standard digital camera. Some of the areas of focus will be: depth of field, lighting techniques, motion portraiture, composition, location analysis, and digital image processing. Additionally, students will develop skills in digital photo editing and production for projects with specific themes and applications. 3 hours lecture and Laboratory 3 Credits
In this course students will continue to make evocative and meaningful photographs using advanced techniques and methodologies but concentrate more on tying photography to their individual area of study or career they hope to pursue. - 3 Credits 3.00
This course offers the elements of effective business communications and communication theory. In written assignments, exercises, and class discussion, students will analyze intended audience(s) of documents, write, research, and format letters, memos, and short reports, participate in collaborative team projects, and develop skills of oral communication.
EN 1101 - College Writing I and EN 1201 - College Writing II or EN 1211 - Advanced College Writing . 3 hours Lecture and Discussion 3 Credits
MC 3056Technical Writing3
This course introduces the student to technical writing, a form of communication that is employed on-the-job in the scientific and technological fields. Topics include writing technical letters, memoranda, resumes, instructions, proposals, and research reports. The purpose of technical writing-to convey factual information in an unambiguous way-demands clear, direct and specific writing.
EN 1101 - College Writing I and EN 1201 - College Writing II or EN 1211 - Advanced College Writing . 3 hours Lecture 3 Credits
MC 3058Event Planning
This course addresses the design, planning and management of special events including fund raisers, shareholder meetings, sales meeting and industry-speciHlc conferences. Students will gain the skills in planning and organizing a variety of variety of events in theircareer areas - 3 Credits
MC 3144Writing for Public Relations, Promotion and Advertising3
This course is designed to introduce the student to the various kinds of writing used in public relations, marketing, promotion, and advertising including instruction in: preparing news releases, press statements, feature stories, product articles, newsletters, fund-raising literature, cover letters in direct mail campaigns, and annual reports. Emphasis will be placed on writing and practicing marketing, public relations, and advertising within the “new media” environment.
EN 1101 - College Writing I and EN 1201 - College Writing II or EN 1211 - Advanced College Writing . 3 hours Lecture and Discussion 3 Credits
MC 3246Podcasting and Other Digital Media3
Students will examine the format, structure, style of writing and technical aspects of digital media, including podcasting and streaming. In addition, students will evaluate the role of digital media in society, explore digital media ethics, and produce pieces for a variety of formats.
EN 1101 - College Writing I and EN 1201 - College Writing II or EN 1211 - Advanced College Writing . 3 hours Lecture and Discussion 3 Credits
MC 4015Digital Video Production I3
This course introduces students to the techniques of single camera video production in a multimedia environment. Instruction will cover the production process from program conceptualization, script and storyboard development, preproduction planning, single camera field production non-linear editing and audio mixing. Students will work individually and in teams to complete assignments. 3 hours - lecture and Laboratory 3 Credits
As the capstone of the English major’s program, the student studies, under the guidance of a faculty member, a specific period or author. This tutorial approach culminates in the preparation of a paper of considerable length and quality and an oral defense of it.
EN 1101 - College Writing I and EN 1201 - College Writing II or EN 1211 - Advanced College Writing and senior standing. 3 hours Lecture and Discussion 3 Credits
MC 9901Digital Media and Web Production
In Student Media & Web Production, students become digital producers for DelVal’s Full360, the hub of student media for Delaware Valley University. Students are part of a team of digital creators who produce campus & community media in all forms.This is where writers, video producers, social media storytellers, podcasters, photographers, graphic artists and broadcasters unite to apply their skills to create stories that reflect campus and community life from students’ perspectives. 3.00
In this course students will be instrumental in developing, designing, and launching a blog that will be housed on the Delaware Valley University website. Students will be responsible for enterprising, researching, conducting interviews, and creating multimedia content for publication on the blog. In addition, students will develop their own blog to help fulfill career objectives. 3 hours Lecture and Discussion - 3 credits