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Western Carolina University · Courses

COMM

56 courses with the subject COMM, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.

COMM 155Introduction to Media Technology3

Introductory course in basic media content production and technology for Communication majors. Students will develop skills in photography, videography and audio production, and learn the fundamentals about how the technology they will use in the Communication major functions. The course will consist of lectures, equipment demonstrations, and hands-on exercises.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 190Media Literacy in the Age of Social Media3

Analysis of the practical, theoretical, historical, social, and cultural contexts of mass media, the techniques they use, and the impact of those techniques. 3 Seminar.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 199Leadership Communication3

This course explores leadership as a communication-based endeavor through both theoretical and applied lenses. Students will be expected to both know and do. In addition to reviewing different approaches to leadership, this course will explore issues of diversity, ethics and “bad leadership,” especially in crisis situations. Through analysis of current events, discussion of case studies, participation in in-class exercises and engagement in the community, students will develop their ability to communicate effectively as a leader in small group, organizational and public contexts.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
None Credits: 3
COMM 201Foundations of Communication3

Basic principles of communication skills and theory in interpersonal, small group, and public communication (Liberal Studies C3).

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 204Visual Communication Design for the Non-Designer3

The use of personal computers and peripherals to produce publications and promotional materials.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 215Organizational Communication3

Channels of oral communication in complex organizations and organizational influences on communication.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 240Writing for Communication3

Review of writing principles and fundamentals; identifying elements of news and news values; familiarization with styles used in journalism, broadcasting, advertising, and public relations.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
ENGL 101 . Credits: 3
COMM 245Interpersonal Communication3

This course explores the fundamental theories and concepts in interpersonal communication, including active listening, nonverbal cues, conflict management, and the influence of identity and culture on both personal and professional relationships. Students will develop skills to improve their communication among friends, family members, romantic partners, and coworkers and receive a comprehensive understanding of how interpersonal interactions shape our daily lives. (Liberal Studies P1).

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 250Communication, Culture, and Ideology3

This course considers how communication is central to constructing who people are and examines social controversies related to talk and cultural ideologies. Students learn to analyze and understand discourse, defined as everyday talk and conversation, through the practice of critical discourse analysis.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 254Radio Production I3

Practical course in the basics of digital audio production of radio commercials and programming elements for radio broadcasting.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 255Single-Camera Video Production3

Single-Camera Video Production is a foundational course designed to introduce students to the process of creating basic videos with a single-camera setup. This course will cover the entire single-camera production process from preproduction to shooting video in the field to video editing and postproduction.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 260Principles of Public Relations3

The study of the management function of controlling an organization’s communication with its public.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 261Principles of Advertising3

This course provides an overview of the major principles and practices of advertising and integrated marketing communication. Course content focuses on the history of advertising, traditional advertising techniques, the rise of digital advertising and communication, and emerging trends in the field of communication. Ethics, professionalism, global perspectives, and skills for success as an advertising professional will be discussed.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 270Nonverbal Communication3

This course examines the effects of nonverbal behavior across interpersonal, cultural, and organizational contexts. Students will learn to differentiate between various nonverbal codes including touch, space, time, scent, body movement, and personal appearance. Using practical applications and critical analysis, students will learn skills to improve their everyday interactions and enhance understanding of how nonverbal cues influence relationships and communication outcomes. (Liberal Studies P1).

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 283Radio Practicum I3

Practical experiences in radio station operations at WWCU FM.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
Communication major. Credits: 3
COMM 284Television Practicum I3

Practical experiences in television production. Meets one hour per week with 75 hours of television studio or location activity required for the semester.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 255 . Credits: 3
COMM 296Introduction to Professional Development3

Introductory professional development course for students interested in careers in the increasingly competitive communications industry.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
Communication majors and minors, or permission of department head. Credits: 3
COMM 301Interpersonal Communication3

Basic theory and skills in interpersonal communication including gender, nonverbal, listening, and interviewing skills.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2023-2024
Source
www.wcu.edu
COMM 302Reporting of Public Affairs3

Advanced reporting course on selected public affairs topics.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 240 . Credits: 3, R6
COMM 303Public Relations Writing3

Writing persuasive messages for selected audiences in public relations.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 204 and COMM 240 . Credits: 3
COMM 304Magazine and Feature Writing3

Writing feature material for newspapers and magazines.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 240 . Credits: 3
COMM 305Sports Writing3

Fundamentals of sports reporting for print media.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 240 . Credits: 3
COMM 307Advertising Writing3

Writing advertising messages for the media.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 240 . Credits: 3
COMM 312Small Group & Team Communication3

Techniques for participation in small groups, roles of group leader and participant, and practice in problem-solving deliberation.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 313Conflict Resolution3

Overview of the theories and applied techniques of conflict resolution; emphasis on acquiring specific conflict resolution skills in group, interpersonal, organizational, and intercultural contexts.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 325Health Communication3

Focus on aspects of interpersonal, organizational, and mass communication in health care settings. Topics include relevant communication theory and contemporary social issues affecting communication within a health context.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 326Global/Cultural Health Communication3

This course explores health care consumers and delivery systems within the context of diverse cultural heritages and socio-cultural backgrounds. Key topics include perceptions of health and illness among both health care providers and consumers, cultural and institutional factors influencing access to health care, and heritage consistency’s impact on health beliefs and practices. We will examine specific health beliefs and practices of selected populations and address critical issues in safe and effective health care delivery, such as poverty, immigration, and the right to health care.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 330News Reporting I3

Journalistic style writing for cross-platform news reporting in a digital journalism environment.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 240 . Credits: 3
COMM 345Public and Mediated Speaking3

Principles of public communication skills as related to professional and mediated speaking.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 201 or equivalent, and ENGL 202 . Credits: 3
COMM 346Communications Ethics and Responsibilities3

The legal and moral responsibilities of communicators in the communication industry.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 350Communication Theory and Criticism3

Survey of theoretical genres used across communication disciplines.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 352Writing for Broadcast3

Writing commercials, public-service announcements, station promotions, and short educational/entertainment features for radio and television.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 240 and COMM 255 . Credits: 3, R6
COMM 354Radio Production II3

Advanced course in digital audio production for the radio broadcasting industry including multi-track commercial and programming element production.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 254 . Credits: 3
COMM 355Multi-Camera Video Production3

Multi-Camera Video Production introduces students to the process of producing video in an HD television studio and a variety of other multi-camera formats. Students will learn in depth what it takes to work on a production team to produce both live and pre-recorded content. Classes consist of lectures, hands-on exercises, and professional projects for clients that range from live music concerts to news programs.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 255 Credits: 3
COMM 365Public Relations Case Studies3

Analysis and critique of the theories, strategies, and factors used in classic and contemporary public relations campaigns and programs.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 260 or COMM 325 . Credits: 3
COMM 375Communication in Family and Close Relationships3

This course provides a broad overview of communication theories and issues found in close relationships, marriage, and family, and how those relationships are affected specifically by concerns and situations related to a health context. Topics include relationship development and maintenance when serious or chronic illness is present; social support and its effect on health, intimacy, and intimacy-related uncertainty associated with serious and/or infectious illness; communication and aging; and the impacts of health on relationships, loneliness, and bereavement.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 380Social Media Communication Campaigns3

Designing, publishing, managing, and analyzing social media and digital communication campaigns across multiple platforms at the same time. Conducting, monitoring, and analytic activities of social media campaigns.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 383Radio Practicum II3

Advanced experiences in radio station operations at WWCU FM.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 283 . Credits: 3
COMM 384Television Practicum II3

Advanced practical experiences in studio and location television production.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 284 . Credits: 3
COMM 385News Practicum I3

Editing, writing, and producing news content for use in the on-campus news outlet(s). Content may include written/audio/video components. Meets 1 hour per week with 75 hours of news gathering and publishing activity required for the semester.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 240 and COMM 330 . Credits: 3
COMM 400Crisis Communications3

Application of theories and best practices to help organizations communicate effectively before, during and after a crisis. Focus on both internal and external relationships and messaging, the importance of a Crisis Communication Plan, and opportunity and renewal post-crisis.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 403Communication Research Methods3

Designed as a survey of contemporary methods used for research in communication. Discussion with focus on methods for collecting both quantitative and qualitative data including surveys, focus groups, interviewing, and other observational methods. The course will provide an emphasis on interpreting and evaluating communication research reports.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 412Sex, Sexuality, and Health Communication3

How individuals and groups communicate about sex and sexuality-whether it is for information seeking purposes, to express sexual identity, to communicate physical and/or emotional needs and desires, or to advocate for one’s sexual health-is an important aspect of human development and interpersonal interaction. This course will explore various aspects of sexual communication from theoretical and practical perspectives. Students in the class will learn about sexual scripts and their impacts on men and women’s psychosocial and behavioral development, maintenance and dissolution of sexual relationships, safer-sex negotiation and sexually transmitted infection (STI) prevention, the university as a sexual arena, and how new media technologies impact our perceptions and discussions of sex and sexuality.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 414Gender Communication3

An examination of the communication behavior of women and men in different contexts; existing communication differences dealing with self-perception, information processing, verbal and nonverbal coding, and images of women and men.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 415Intercultural Communication3

Explores complex relationships between culture and communication processes. Offers practical strategies for global citizenship and communicating across difference. (Liberal Studies P6).

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 416Communication Training and Development3

This course provides an introduction to the theory, methods, and techniques of communication training and development.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 345 , and six hours of organizational or human communication classes. Credits: 3
COMM 417Advanced Professional Speaking3

Advanced principles of public communication skills as related to professional speaking.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 345 . Credits: 3
COMM 430News Reporting II3

Finding sources of information, developing interview techniques, and writing news for digital journalism; emphasis on completing tasks under deadline conditions.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 330 . Credits: 3
COMM 431International Reporting3

International Reporting is a hands-on journalism course focusing on international topics. Students will produce and write stories reporting on issues of global importance while targeting a US audience. The course includes personal interactions with journalists and correspondents actively working in various regions of the world to develop an understanding of how local and national issues can have a global impact.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 455Documentary Production3

This documentary video production workshop emphasizes nonfiction field production. The workshop combines theory, history, and practice. Hands-on demonstrations, screenings, readings, lectures, and discussions prepare students to produce a documentary video production. Students gain production experience working individually and in groups. Classes include an emphasis on research, pre-planning, and writing skills as integral components of video production.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 355 . Credits: 3
COMM 458Broadcast Sales and Promotion3

Introduction to the skills involved in marketing and selling broadcast time and promotions. The course includes the opportunity for professional radio marketing certification.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 254 or COMM 255 . Credits: 3
COMM 460Public Relations Campaigns3

Identification and analysis of organizational publics, the development of specific communication strategies to influence those publics, and the implementation and evaluation of those communication strategies.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 303 and COMM 365 . In addition, Health Communication Concentration students: COMM 325 ; Public Relations Concentration students: COMM 204 and COMM 260 . Credits: 3
COMM 483Internship in Communications3

Work experience in the communication industry. S/U grading.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
Completed 90 hours. Credits: 3, R9
COMM 493Selected Topics in Communication3

Study in a special area of interest in communication.

Subject
COMM
Credits (min)
3
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
COMM 494Communication Projects1-3

Practical experience, performance, or research in the fields of broadcasting, broadcast sales, journalism, public relations, or related areas.

Subject
COMM
Credits (min)
1
Credits (max)
3
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
Permission of instructor. Credits: 1-3, R6
COMM 496Seminar in Professional Development1

The development and evaluation of professional credentials for entry into the communication industry.

Subject
COMM
Credits (min)
1
Credits (max)
1
Credit unit
Credits
Type
course
Edition
2026-2027
Catalog
CURRENT 2026-2027 Undergraduate Catalog
Source
catalog.wcu.edu
Prerequisite
COMM 296 . Credits: 1

Source: Western Carolina University's catalog, linked per course · table learning_unit · CourseShelf publish 61