38 courses with the subject ENTR, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.
ENTR 101ENTREPRENEURIAL MIND: CREATIVITY AND INNOVATION. This
course introduces the student to entrepreneurial thought and the process for innovation and idea generation. Students begin to develop their own entrepreneurial mindset and the business skills essential to the entrepreneurial experience. Students are introduced to the basics of business and challenged to think creatively about forming businesses or designing products to solve customer problems and address unmet needs in the commercial and social
ENTR 102TECHNOLOGY FOR THE ENTREPRENEUR. Students learn to use
technology commonly used by entrepreneurs in the following areas: presentations, networking, blogging, social media, design, basic websites, eCommerce, and prototyping. This course is designated Information Literacy (IL). Entrepreneurship majors take this concurrently with Entrepreneurship 101. One hour.
ENTR 104LIFE DESIGN STUDIO. Students often struggle with knowing how to define
their future. Whether one is trying to choose a major or to figure out how to go about pursuing a career using that chosen major, it’s a process that’s often filled with uncertainty and angst. By approaching these challenges as a designer would approach creating a product, students will use proven design methods to understand who they are, what they want to do, and how they can build a life full of joy. During this class, students will explore how to apply design thinking principles to their lives while learning more about themselves and how to connect their work to God’s work. Three hours.
ENTR 201LEAN LAUNCHPAD. The Lean LaunchPad uses the Customer Discovery
process and the Business Model Canvas to collapse the infinite possibilities of a startup into a set of solvable problems. Students will be taught how to use the information that they collect from customers to validate and/or invalidate their business model hypotheses. Throughout the course, the teams will modify their business models as they iterate, pivot, and/or restart their ideas. It provides real world, hands-on learning on what it’s like to actually start a company. This class is not about how to write a business plan. It is a practical entrepreneurial lab in which the goal is to create an entrepreneurial experience that includes the pressures and demands of the real world in an early-stage startup within the constraints of the classroom and with a limited amount of time. Students will work in teams, learning how to use a business model to brainstorm and test each critical element of a company. Students will also learn how to develop customers in real business scenarios, testing product viability and authentic demand. This course is designated Speaking Intensive (SI). Three hours.
ENTR 302SALES IN THE STARTUP. The purpose of this course is to understand the
theory and practice of sales as it is approached in the environment of a startup business. The class will explore strategic selling methodologies, such as partnership development, channel development, and seminar-based sales, as well as specific sales skills and techniques. Students will learn about the particular challenges of selling in the context of a newly launched business, and they will have the opportunity to meet and interact with sales professionals who have specialized in this sales context. Throughout the course, students will have opportunities to practice sales skills. Three hours.
ENTR 303LAW FOR ENTREPRENEURS. This course provides an awareness and
basic understanding of the legal issues frequently encountered by entrepreneurs. The course specifically examines the legal issues surrounding the organization, financing, and operations of a company, including ownership structuring, the raising of capital, federal securities requirements and exemptions, determining valuation, intellectual property, board formation, human resources, and exit strategies. Students may not receive credit for both Entrepreneurship 303 and Management 303. Three hours.
ENTR 304INTELLECTUAL PROPERTY PROTECTION. This course is a
comprehensive and in-depth overview of the different forms of intellectual property (IP), the type of subject matter to be protected, and protection strategies such as patents, copyrights, trademarks and IP belonging to other people and organizations. Given the broad application of IP in today’s world, students with any major would benefit from learning about this topic. One hour.
ENTR 307SOCIAL ENTREPRENEURSHIP. How might one “do good while doing
well?” Social entrepreneurship is an accelerating field of study and practice in today’s world of shrinking governmental services. Students study highly effective non-profit as well as for-profit social enterprises to learn the unique aspects of entrepreneurship used to facilitate meaningful social change. Practitioners of existing successful social enterprises act as guest lecturers and coaches. Three hours.
ENTR 309E-COMMERCE. This course will provide a foundation for understanding the
essential components of a successful eCommerce system, including eCommerce strategy, target market analysis, search engine optimization, integrated marketing, web usability, payment processing, current technologies, data management and fulfillment systems. Case studies and actual business scenarios will be examined in detail, and students will have the opportunity to explore practical applications in the marketplace by working in teams to design and operate their own eCommerce ventures during the semester. This course is designated Information Literacy (IL). Three hours.
ENTR 312ENTREPRENEURSHIP: MANAGING A GROWING ENTERPRISE
This course focuses on the strategy and operations issues involved with managing an existing company beyond the startup phase using a global business simulation game. While the course is open to non-entrepreneurship, business, and accounting majors, it presupposes a basic understanding of business functions and language. The core feature of the course is a simulation tied to students’ weekly business decisions involving recognizing opportunities, assessing risk, developing resources, and implementing a course of action. Three hours.
ENTR 314ENTREPRENEURSHIP AND THE MISSION OF THE CHURCH. This
course explores the relationship between entrepreneurial theory and practice and the execution of church ministry and mission work, with a particular focus on the ways in which entrepreneurship can be employed in the service of Kingdom of God. In addition, the development of “kingdom-minded” businesses providing blended value will be explored in detail. Students will learn about need identification, opportunity analysis, ministry model development, strategic planning, and reputation building in the context of faith-based organizational experience. Concepts related to organizational launch, growth, development and sustainability will also be addressed throughout the course. Students will apply diagnostic and problem-solving skills to case studies, while identifying entrepreneurial strategies to address challenges and opportunities. Students will work throughout the semester in project teams with a local church ministry or mission endeavor. Three hours.
ENTR 317STARTUP FOUNDERS’ DILEMMAS. The early decisions made by the
founders of startup organizations can determine the entire future path of a company. In this course, students will explore the types of decisions that founders face and the potential impact of such decisions. They will examine case studies of actual startup companies in detail in order to understand how to avoid common pitfalls and mistakes. Through the examination of the results of a decade of research, including quantitative data on almost ten thousand founders, students will build a strong understanding of these types of decisions and how their consequences can make or break organizations. The specific areas of study will include pre-founding decisions, founding team dilemmas, hires, and investors. Three hours.
ENTR 319ENTREPRENEURIAL LEADERSHIP. This course will include a
comprehensive survey of research around the dimensions of successful entrepreneurial leadership and the development of an entrepreneurial leadership assessment tool. Students will have opportunities to hear from, engage with, and assess several successful entrepreneurs, further developing their understanding of the dimensions of entrepreneurial leadership. Students will complete a comprehensive assessment of their own strengths and weaknesses relative to these dimensions using a variety of assessment tools and will prepare and present a personal entrepreneurial leadership development plan with specific strategies to leverage strengths and accommodate for shortcomings. Three hours.
ENTR 324LEGAL ASPECTS OF THE MUSIC BUSINESS. This course is designed
to analyze the most important legal issues in the contemporary music industry, including how these issues began, how they have evolved, and where they are headed. Students will explore copyright law, including fair use and public domain, and how it affects sampling, interpolation, and mashups. The course will explore contracts related to songwriting, 360° deals, revenue sharing, and more, in addition to legal documents related to bands, booking, and touring. Students will also explore contemporary and new means of creating and disseminating music, including streaming audio/video and augmented/virtual reality, and explore associated legal implications. Students may only receive credit for one of Entrepreneurship 324, Management 324, or Music 324. Three hours.
ENTR 326INTRODUCTION TO THE BUSINESS OF MUSIC. This course is
designed as an introduction to the business of music, providing students with the latest instruction on best practices for music creators, consumers, and facilitators working in this field. Students will have the opportunity to learn the fundamental principles involved in the entrepreneurial and legal dimensions of the music business, exploring the structural and functional components of this ever-changing and rapidly growing industry. Particular attention will be given to the challenges of starting, growing and managing a music business in the digital era. Students may only receive credit for one of Students may only receive credit for one of Entrepreneurship 326, Management 326, or Music 326. Three hours.
ENTR 328CONTENT MARKETING. Students will probe the subject of content
marketing as a core discipline for 21 st century entrepreneurs. They will learn essential concepts for strategic content development and web-based thought leadership and will acquire skills for use with practical web applications. Students will engage in a semester- long project using WordPress to publish Internet content for their own website idea, or for a company or organization, employing techniques learned in a class. The structure of the class will include two teaching sessions per week and a WordPress lab. Students may not receive credit for both Entrepreneurship 328 and Marketing 328. Three hours.
ENTR 330SEARCH ENGINE OPTIMIZATION. Students will explore the
fundamental principles and best practices in the field of search engine optimization. They will learn and develop the essential knowledge and skills required to achieve favorable organic rank in the most important search engines and will become familiar with and interact with experts in the industry. Case studies and actual business scenarios will be examined in detail. Students will have opportunity to conduct SEO research for small businesses and non-profit organizations in a semester-long project. Students may not receive credit for both Entrepreneurship 330 and Marketing 330. Three hours.
ENTR 331ENTREPRENEURSHIP AND ENTERPRISE. An examination of
entrepreneurship and its role in society. The contribution of creativity, foresight, and other attributes of entrepreneurs to the working of both for-profit and not-for profit enterprises will be explored. Three hours.
ENTR 402TECH COMMERCIALIZATION STUDIO. In this course, students will
examine what is needed to take an idea to market while exploring business and revenue models, legal considerations, customer validation, and go-to-market strategies through lectures, guest presentations, and working on exercises exploring the commercialization of a specific technology. One hour.
ENTR 408SOCIAL ENTREPRENEURSHIP PRACTICUM. Using case studies
lectures, and hands-on exercises, this course clarifies and illustrates the steps necessary to prepare to launch a social enterprise. Topics include the idea generation, business models, organizational structure, staffing, governance, funding, and measurement of social impact. Over the course of the semester, students will prepare business plans for their own social enterprises. Students may only receive credit for one of International Business 408 or Entrepreneurship 408. Three hours.
ENTR 409DIGITAL ENTREPRENEURSHIP. This course will explore the
foundational principles and essential components for launching a successful entrepreneurial endeavor on the Internet. The course will cover important topics related to Internet Entrepreneurship, including key entrepreneurial models, business concept development, opportunity analysis, advanced search marketing techniques, understanding user behavior, and creating a viable Internet model for business endeavors. Case studies and existing businesses will be examined in detail. Students will have the opportunity to study the journeys of successful Internet Entrepreneurs, to hear from experts in the field, and to create an original Internet business model in a team with other students. Three hours.
ENTR 420MENTORING. This course will help students learn and practice the skills
necessary to establish and leverage valuable mentor relationships. The course consists of two dimensions: classroom study and one-on-one discussions with an experienced business leader. Students learn how to identify, establish and work with a mentor, to develop
ENTR 423FAMILY, FRANCHISE, AND SMALL BUSINESS MANAGEMENT. An
upper-level course that will focus on the dynamics of owning and operating family-owned businesses, franchise businesses and acquired small businesses. Appropriate for students anticipating working in a family business, students who are considering acquiring and operating a franchise business or students considering acquiring and operating an existing small business. Students explore the key management issues facing these types of business today including interpersonal relations, succession/transition, business functions of marketing, sales, financial management, etc., in the special context of the unique challenges and opportunities of the family-owned, franchise and small business. Students will hear from and interact with family, franchise and small business owners who have agreed to visit classes and share their experiences. Three hours.
ENTR 424SUPPLY CHAIN MANAGEMENT. This course will focus on providing an
introduction to supply chain management. It will deal with both the logistical activities of demand fulfillment and the behavioral aspects of supply chain management. Experiential learning will take place within a simulation called, “Fundamentals of Supply Chain Management.” This course will provide considerable insight into the management of supply chains. Students will develop disciplines and a knowledge of best practices that will facilitate their success in a world where demand and supply integration is one of the cornerstones of modern business. Students may not receive credit for both Management 424 and Entrepreneurship 424. Three hours.
ENTR 426MUSIC MARKETING. This course will provide students with an overview
of key music marketing principles, terms, and practices, which together form the foundation for all music marketing plans. Students will dig into the key areas of opportunities for musicians, including publicity, advertising, promotion (online and traditional), digital distribution, touring, licensing/synch, and radio. Students will learn what companies and partners to work with to reach their core fans, how to communicate with them, and the ways to leverage the changes and new opportunities that the internet offers to marketers. In addition, they will learn marketing ideas to help them describe their vision, identify a market need, analyze an artist’s fan base, learn from their competitors, set marketing plan goals, and find the perfect mix of new marketing strategies ranging from branding, product, price, place, promotion, and marketing information systems. Students may only receive credit for one of Entrepreneurship 426, Marketing 426, or Music 426. Prerequisite: Marketing 104. Three hours.
ENTR 430ENTREPRENEURIAL FINANCE AND VENTURE CAPITAL. This
course covers financial skills used by entrepreneurs and venture capitalists from the startup of a venture through its harvest. This includes a wide variety of topics including the financial elements of a business plan, the evaluation of new business opportunities, financial planning, sources of financing at different stages, valuation methods, essentials of security law, and methods of harvesting an investment. Prerequisite: Finance 202. Three hours.
ENTR 466BUSINESS PLANNING. This course provides students from all majors with
a vehicle for turning their business and non-profit ideas into concrete viable business plans. Either as individuals or as teams, students research, create, and present a plan for a viable business or non-profit organization. They are coached by the instructor and may also be matched to an appropriate mentor with experience in their area of interest. Successful completion of this course requires students to participate in the campus-wide business plan competition held during the spring semester. This course is designated Writing Intensive (WI). Prerequisite: Entrepreneurship 430 and a business or non-profit idea. Three hours.
ENTR 467CORPORATE INNOVATION. In this course, students have a unique
opportunity to explore real-world innovation concepts in the context of working directly with a corporation. Corporate representatives work directly with Grove City College students each semester, providing students with business and technology concepts that engage them in terms of research, strategy, innovation and business case development. Students from a variety of disciplines collaborate in groups to explore, define, strategize, and develop the concept. The course utilizes a service-learning model, and benefits from the constant support of representatives of the partner company, who regularly attend classes for input and feedback. At the end of the semester, students present their findings and recommendations to corporate executives. This course is designated Speaking Intensive (SI). Three hours.
ENTR 468INNOVATION FOR IMPACT. Innovation and creativity are widely
recognized as drivers of success in today’s world for both individuals and organizations. Whether entities are nonprofits, startups, small companies, large companies, or governmental units, they are all looking to employ people who understand innovation. This course will provide students with an understanding of how different entities can innovate using design thinking methodology. As we explore how to innovate in concept, we will use that knowledge to attack problems faced by real organizations in our own community to explore how applying design thinking methodologies can have true impact on real-world organizations. Students will emerge from this course with a toolbox of innovation techniques, real project work that they can use as examples of their practice of those techniques, and the confidence that they are creative and innovative people. Students may not receive credit for both Entrepreneurship 468 and Marketing 468. Three hours.
ENTR 480481. INTERNSHIP IN ENTREPRENEURSHIP. An opportunity for juniors
and seniors, with a minimum of fifteen hours in their major, to participate in individual job experiences, domestic and international, under the supervision of an on-site manager and a department faculty member. Internship must be within an entrepreneurial organization. Products of the internship will include an evaluation by the on-site manager, a log of the internship experience, and a paper describing the experience. A comparison-contrast between academic learning and the internship experience will be conducted. Prerequisite: Minimum grade point average, permission of department coordinator, and an appropriate job site. One to six hours.
ENTR 488SEMINAR IN ENTREPRENEURSHIP. An advanced course for junior and
senior Entrepreneurship majors to concentrate on specific subject matter to be determined by the instructor. Individual research and extensive oral and written reports are required. One, two, or three hours.
