- Subject
- MKT
- Type
- course
- Edition
- 2025-2026
- Source
- catalog.immaculata.edu
MKT
14 courses with the subject MKT, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.
Undergraduate Catalog 2025-26 Marketing operations, functions, and institutions with particular emphasis on consumer goods. Basic considerations of consumer motivation and behavior; retailing and wholesaling; product planning; distribution; pricing policies; marketing research; advertising and sales promotion. Subject: Marketing Department: Major-Payton Schl of Business
- Subject
- MKT
- Credits (min)
- 3
- Credits (max)
- 3
- Credit unit
- Credits
- Type
- course
- Edition
- 2025-2026
- Source
- catalog.immaculata.edu
- Subject
- MKT
- Type
- course
- Edition
- 2025-2026
- Source
- catalog.immaculata.edu
- Subject
- MKT
- Type
- course
- Edition
- 2025-2026
- Source
- catalog.immaculata.edu
Undergraduate Catalog 2025-26 The course examines the role of electronic resources (particularly the Internet) in contemporary marketing methods and strategies. Using a combination of case studies, simulations, and hands-on projects, students will examine the financial, technological, organizational, and ethical implications of marketing via this technology in both retail and business-to-business marketing ventures, as well as compare and evaluate this form of marketing with more traditional marketing venues. (
- Subject
- MKT
- Credits (min)
- 3
- Credits (max)
- 3
- Credit unit
- Credits
- Type
- course
- Edition
- 2025-2026
- Source
- catalog.immaculata.edu
- Prerequisite
- MKT 309) Subject: Marketing Department: Major-Payton Schl of Business
- Subject
- MKT
- Type
- course
- Edition
- 2025-2026
- Source
- catalog.immaculata.edu
- Subject
- MKT
- Type
- course
- Edition
- 2025-2026
- Source
- catalog.immaculata.edu
Undergraduate Catalog 2025-26 This course examines how the social media platforms such as Facebook, Twitter, YouTube, and corporate blogs fit into an organization’s overall marketing strategy. Course will investigate the skills and activities involved in designing and implementing effective social media marketing strategies. (
- Subject
- MKT
- Credits (min)
- 3
- Credits (max)
- 3
- Credit unit
- Credits
- Type
- course
- Edition
- 2025-2026
- Source
- catalog.immaculata.edu
- Prerequisite
- MKT 309) Subject: Marketing Department: Major-Payton Schl of Business
- Subject
- MKT
- Type
- course
- Edition
- 2025-2026
- Source
- catalog.immaculata.edu
- Subject
- MKT
- Type
- course
- Edition
- 2025-2026
- Source
- catalog.immaculata.edu
- Subject
- MKT
- Type
- course
- Edition
- 2025-2026
- Source
- catalog.immaculata.edu
Undergraduate Catalog 2025-26 This course examines the roles of marketing management and marketing managers in national and international markets. Heavy case study emphasis enables discussions leading to the rational of marketing decisions in both product and service industries. (
- Subject
- MKT
- Credits (min)
- 3
- Credits (max)
- 3
- Credit unit
- Credits
- Type
- course
- Edition
- 2025-2026
- Source
- catalog.immaculata.edu
- Prerequisite
- MKT 309) Subject: Marketing Department: Major-Payton Schl of Business
- Subject
- MKT
- Type
- course
- Edition
- 2025-2026
- Source
- catalog.immaculata.edu
- Subject
- MKT
- Type
- course
- Edition
- 2025-2026
- Source
- catalog.immaculata.edu
Source: Immaculata University's catalog, linked per course · table learning_unit · CourseShelf publish 59