5 courses with the subject CGBM, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.
CGBM 2110Accounting for Business1.5
Effective Date 03/13/2023 This course focuses on the basics of financial reporting, to include key vocabulary & concepts, emphasis on understanding direct impact of recording transactions on financial statements. Students will gain an understanding of how to read, interpret, & analyze the balance sheet, income statement, & statement of cash flows. Students will also be introduced to managerial decision making (fixed vs. variable costs). Requisites Must have completed COMM 1800
Effective Date 08/01/2023 This course helps students develop digital skills for the modern workplace. Through a combination of lecture, discussion, and hands-on instruction, students will learn about foundational and emerging information technologies, organizational value of information technology, management of organizational data and processes, data-driven decision making, business intelligence and analytics, ethical and social issues related to information technology. Requisites Must have completed COMM 1800
CGBM 2310Marketing Principles: Goods, Services and Brands1.5
Effective Date 03/13/2023 This is an introductory course focusing on the “4Ps of marketing” from a marketing strategy perspective. It will encompass decisions regarding Product, Price, Promotion, and Place such that a firm’s offerings meet a specific consumer need, demand, or want. This includes a strong consideration of consumer psychology and consumer behavior. This course will address the key questions a marketer must consider for its offerings to be successful. Requisites Must have completed COMM 1800
Effective Date 03/13/2023 In this course, students will learn the fundamental building blocks of valuing streams of cash flows whether from a financial asset or investment project. Topics to be covered may include the time value of money, discounting, compounding, investment rules including estimating the net present value of a project, and the basics of capital budgeting. Requisites Must have completed COMM 1800
