33 courses with the subject CDM, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.
CDM 110The Creation of Meaning3
This course introduces students to the primary areas of study within the field of human communication. Interpersonal, group, public, organizational, and mass media contexts are examined along with the theories and principles of oral, written, nonverbal, and electronic communication. Service-Learning Course
This course addresses the theory, history, terminology, and practice of film/video production. Students will be expected to understand: camera operation and capture techniques, audio capture and control, basic directing, lighting, and editing. Students will learn to edit using the Adobe Premiere non-linear editing software.
This course is an introduction to the history, fundamentals, and methods of audio recording and an examination of their applications to modern electronic media. Students learn to successfully operate the audio hardware commonly used in radio, television, and recording studios. Students will learn basic recording and editing skills using the Adobe Audition platform, and be exposed to other Digital Audio Workstations.
Neumann University periodically offers Special Topics courses in Communication and Digital Media [CDM] that reflect specific topics of study which are not part of the standard University curriculum. Special Topics courses in Communication and Digital Media that are numbered at the 126/226 level are generally open to all students and may be designated as Core courses. Courses at the 326 level are specifically designed for students at either the junior or senior level, while courses at the 426 level are only open to students with senior standing. For any given semester, course title(s) and content area(s), as well as any specified prerequisites, are published during the preceding semester. Permission of the instructor may also be required before a student can register for any Special Topics course.
This course introduces students to the fundamental principles and theories of interpersonal communication. Students also examine how the Internet and contemporary social media platforms have impacted human interaction and the interpersonal and relational communication processes that govern everyday life.
This course explores the representations of racial and other (gender, age, class, sexual orientation, ethnicity, people with disabilities) groups in media. In the process, we will unpack why such depictions matter, how they are constructed, and whether they reflect reality. Students will learn to critically examine media images and conduct their own analyses. RISES-certified Course
As an introduction to the basic principles and methods of public speaking, with the application of theory expressed through classroom presentations, students prepare and deliver speeches of information and persuasion on topics related to their major field of study. They also take part in oral exercises which have been designed to increase their self-confidence and to enhance the clarity and expressiveness of their speech. Students learn and practice the following rhetorical and presentation strategies which are so useful in the professional workplace and in the classroom: successful adaptation to the audience and the environment; development and organization of the coherent outline; selection of appropriate supporting material and arguments; and the preparation and use of effective visual aids. The techniques of active listening and the use of visual aids for supportive audience behavior are also taught.
Students examine the structure and historical development of print, photographic, and electronic mass communication systems. A survey of the different types of media and a consideration of their effects upon society and the individual are combined with basic techniques of media analysis. Issues addressed include ethics, regulation, the use of media in public relations and advertising, and the relationship between children and the media.
Neumann University periodically offers Special Topics courses in Communication and Digital Media [CDM] that reflect specific topics of study which are not part of the standard University curriculum. Special Topics courses in Communication and Digital Media that are numbered at the 126/226 level are generally open to all students and may be designated as Core courses. Courses at the 326 level are specifically designed for students at either the junior or senior level, while courses at the 426 level are only open to students with senior standing. For any given semester, course title(s) and content area(s), as well as any specified prerequisites, are published during the preceding semester. Permission of the instructor may also be required before a student can register for any Special Topics course.
This course challenges students to examine the range of communication skills which employers expect, including clarity, purposefulness, coherence, and a more than adequate level of competence in the use of standard written English. A variety of purposes for communication are examined such as delivering good news and bad news, persuading, informing, and building consensus. A variety of mediums are also explored, including letters, reports, speeches, email, and social media.
In this introduction to journalism, students learn the characteristics of news, the basic structures and types of stories, a brief history of journalism in the United States, an introduction to writing for broadcast, and a primer on media law and ethics. Students also develop skills in note-taking, interviewing, and writing stories according to current journalism practice.
This course explores sports journalism as a craft and genre by reviewing and critiquing examples of significant sports writing and by writing game stories, columns, and features based on actual coverage of local and on-campus sporting events.
As an introduction to studio production techniques and equipment, students acquire a basic grasp of all aspects of studio production including the use of the camera, video switcher, audio board, and graphics generator. Students also produce short video materials with line sources and instantaneous editing.
This course is an introduction to the history, fundamentals and methods of audio recording and storytelling. Students learn to operate audio equipment and software to produce meaningful and professional content.
This class will teach students methods of critically analyzing all types of images; from typesets to photography, from motion pictures to comic strips. Discussion of stereotypes and ethics will be central themes in lectures, discussions, exercises and assignments. By honing visual media literacy skills, students will become better critical thinkers and more effective communicators in the professional world. Coursework will include written analyses of images as well as the production of creative visuals in a variety of media.
A study of film as a major communication and aesthetic form. Comprehensive exploration of the work of classical and contemporary film-makers and film theorists. Examination of film technique, materials and vocabulary leading to the development of analytical and evaluative skill.
Students become part of Neumann Media’s publication - NeuPress (formerly the Joust) which produces and posts news from around the campus and community, including features, reviews, and commentary. Course work includes story generation, approval, drafting, writing and posting. Students work with our content management system (CMS) gaining hands-on experience with categories, tags, metadata, and comments. Publishing and promoting through social media is also included. Throughout the course, students explore various aspects, duties and positions within the field of journalism including ethics, AP style and the integration of his/her work into a larger operation.
This course provides an overview of the basic concepts of research methods within the area of communication and includes data collection and analysis methodologies. Students are then taught to apply these skills to a variety of projects. Emphasis is placed on communication theories and techniques that are used in interpersonal group, public, intercultural, and market research situations.
Neumann University periodically offers Special Topics courses in Communication and Digital Media [CDM] that reflect specific topics of study which are not part of the standard University curriculum. Special Topics courses in Communication and Digital Media that are numbered at the 126/226 level are generally open to all students and may be designated as Core courses. Courses at the 326 level are specifically designed for students at either the junior or senior level, while courses at the 426 level are only open to students with senior standing. For any given semester, course title(s) and content area(s), as well as any specified prerequisites, are published during the preceding semester. Permission of the instructor may also be required before a student can register for any Special Topics course.
CDM 345Public Relations and Strategic Communication3
This course delivers an introduction to the principles and benefits of strategic communications and to the field of Public Relations. The role of strategic communication in business and society is explored. Strategic communication products including message maps, news releases and other digital marketing materials are examined as students learn audience segmentation and tools of persuasion. Student research will result in a completed PR plan.
An introduction to the principles and practices of contemporary advertising, this course explores the role of advertising in the marketplace, the elements of a successful advertisement, advertising production, and media.
Students will learn advanced techniques in television studio production and equipment use, including the use of the camera, video switcher, audio board, and graphics generator. Students will learn how to script, administer, and produce videos in the studio and in the field. Studio post-production activities, on-set etiquette, teamwork, and professionalism will be emphasized in this course.
This advanced level course builds on the basic skills learned in Basic Radio Production. Students learn the theory and techniques of sophisticated radio production, including multitrack recording, mixing, radio automation, signal processing, remote and studio engineering, voice tracking, and on-air performances. Students are expected to work independently producing weekly broadcast-quality radio production content suited for air on 98.5 WNUW. In addition, as a group project, students will design, research, and produce a 1 hour “morning show” style program, including guest interviews, live musical performance, news, and music.
Students explore historical and contemporary ethical issues in traditional and online media. Using case studies, students will confront and discuss such topics as media governance and regulation, gatekeeping, privacy, social responsibility, surveillance, and the digital divide.
Students will learn advanced videography, lighting, and sound recording techniques. On-set etiquette, professionalism, and teamwork in the video production field will be emphasized. Students will continue to explore the theory and practice of various editing styles to learn how stories are constructed in the editing room. Advanced video and sound editing techniques using Adobe Premiere Pro will be important components of this course.
In this course, students will build on their existing knowledge to expand on the fundamentals and methods of audio recording and an examination of their applications to modern electronic media. Students learn to successfully operate the audio hardware commonly used in recording studios and audio production facilities.
This course explores the implications of the Internet and various new media platforms in terms of how they facilitate and influence globalization in a variety of contexts, including business, public advocacy, law, sports, mass media, communities, human relationships, education, healthcare, and public discourse. The risks and benefits of new media and the Internet are also identified.
Today’s media spokesperson must compete with shrinking audience attention spans, cope with social media overload, and confront sensationalized reporting. Given those challenges, how can you create positive messages that cut through the noise and motivate your audiences? How can you respond to difficult questions in a confident manner? Media Speaking provides students the theory, tools, and practice needed to become an effective media spokesperson.
This course presents students with the appropriate theory, best practices, key concepts and strategies, and promotes discernment in the area of crisis communication and effective crisis management. The course will explore crisis communication from a mass communication perspective, analyzing the role and impact of the media during a crisis event. Additionally, students will develop essential skills in the areas of critical thinking, problem solving, executive presence, use of voice, and message meaning as they explore the topics of reputation management, risk management, issues management, relationship management, crisis planning and preparation, and crisis management planning. Case studies will be used as a means to assess these areas and apply course content to historical and contemporary examples of crises.
This upper-level seminar experience for Communication and Media Arts majors is designed to synthesize a student’s learning in this field through the in-depth exploration of a key topic, such as gender in communication.
This course will build on the skills acquired basic and advanced video production and editing, as well as basic television, to produce engaging, professional documentaries. Students will learn the history of documentaries, as well as the various approaches to documentary creation. Finally, students will learn effective technical and aesthetic lighting and filming techniques, prepare story boards, research for and write scripts, and learn advanced interviewing skills, and advanced editing skills.