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Shenandoah University · Courses

SM

11 courses with the subject SM, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.

SM 110Introduction to Sport Management3

This course relates the concepts and functions of the manager to the specific realm of managing sport and sport organizations. It is intended to introduce first year students to the field of Sport Management. This course may not be taken by business students who are juniors or seniors. Credit(s): 3

Subject
SM
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2026
Source
catalog.su.edu
SM 222Contemporary Issues in Sport3

This course examines the impact of sports upon the American culture with focus on competition, economics, race relations and gender. Current issues impacting the world of sports will be discussed thoroughly. Credit(s): 3

Subject
SM
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2026
Source
catalog.su.edu
Prerequisite
SM 110
SM 341Ethics in Sport3

This course presents an analysis of moral and ethical issues in organized sport. Topics will include issues in intercollegiate athletics, the Olympic movement, high school sport and the private sector. Credit(s): 3

Subject
SM
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2026
Source
catalog.su.edu
SM 351Sport Governance and Policy3

This course is an examination of sport organizations focused on both professional and amateur governance structures and processes. The study of policy in educational, non-profit, professional and international sport venues will also be addressed. Credit(s): 3

Subject
SM
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2026
Source
catalog.su.edu
Prerequisite
SM 110
SM 361Sport Consumer Behavior3

This course utilizes consumer behavior theories and concepts in conjunction with the growing field of sport fan behavior to address marketing and management implications for the sport industry. Emphasis is placed upon social and psychological theories and their implications on the understanding and prediction of sport consumer’s behavior. Credit(s): 3

Subject
SM
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2026
Source
catalog.su.edu
Prerequisite
SM 110
SM 383Sport Marketing, Sponsorship and Promotion3

This course is designed to analyze the basic knowledge of theory and application of the three major components of sport marketing process: sponsorship, promotion and marketing. Areas of study include merchandising, licensing, demographics, psychographics, consumer behavior, pricing in sport, target markets and sports media consumption. Credit(s): 3

Subject
SM
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2026
Source
catalog.su.edu
Prerequisite
SM 110
SM 398Sport Management Pre-internship Seminar1

This seminar will allow students to establish and prepare for internships they will undertake the following semester. Interviewing techniques, resume building and professional behavior will be discussed in this course. Enrollment is limited to Sport Management majors with junior-level standing. Credit(s): 1

Subject
SM
Credits (min)
1
Credits (max)
1
Credit unit
Credit(s)
Type
course
Edition
2026
Source
catalog.su.edu
SM 440Sport Finance3

This course examines business structures, sources of capital and financial management in the unique business environment of professional and collegiate sports. Emphasis is placed on the importance of finance and accounting theory within the context of sport organizations. Revenue and expense categories for professional and collegiate sports teams are evaluated in terms of league policies and current economic conditions. Key topics discussed in the course include the financing structures for professional sports team acquisitions, player contract structures, tax implications, and financing sports facilities. Credit(s): 3

Subject
SM
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2026
Source
catalog.su.edu
SM 450Sport Law3

This course includes a presentation of the basic legal system, its terminology, and principles as applied to professional and amateur sports. Emphasis is on identifying and analyzing legal issues, the ramifications of those issues, and the means of limiting the liability of sport organizations. Topics include tort law, product liability, contract law, administrative law, and the legal system. Credit(s): 3

Subject
SM
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2026
Source
catalog.su.edu
Prerequisite
SM 110
SM 473Facility Planning and Event Management3

This course provides an overview of the fundamentals of planning, designing and managing athletic, physical education, recreation and sports facilities. Areas of study include: risk management in sports facilities, ADA compliance, facility access variables and security issues for participants and spectators. Credit(s): 3

Subject
SM
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2026
Source
catalog.su.edu
Prerequisite
SM 110
SM 492Management of Sport Organizations3

This senior capstone course in Sport Management is designed to incorporate and synthesize all previous learning by studying various management techniques and case studies in sport organizations. Enrollment limited to Sport Management majors with senior-level standing. Credit(s): 3

Subject
SM
Credits (min)
3
Credits (max)
3
Credit unit
Credit(s)
Type
course
Edition
2026
Source
catalog.su.edu
Prerequisite
SM 450

Source: Shenandoah University's catalog, linked per course · table learning_unit · CourseShelf publish 59