7 courses with the subject AAML, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.
AAML 525Legal and Ethical Issues in Arts and Culture3.0
This course explores legal and ethical issues in the arts and cultural sector, including copyright, trademark, intellectual property, contracts, advocacy and lobbying, conflicts of interest, nonprofit and for-profit governance, boards of directors, governing documents, the US legal system, mission statements and organizational purpose, and obscenity and defamation.
AAML 550Management Techniques in Arts and Cultural Organizations3.0
This course examines the theory and practice of managing organizations, managerial decision-making, and human resources management for arts and cultural executives. Concepts of organizational lifecycles are used to identify the critical elements of sustainable and resilient arts, cultural, and creative sector organizations. The role of innovation and entrepreneurial thinking are applied to creating relevant programs and enterprises. Through self-assessments, readings, papers and projects, students will gain knowledge and skills to prepare them for effective leadership roles in the arts.
AAML 560Marketing & Engagement in Arts and Cultural Orgs.3.0
This course emphasizes the methods that arts and cultural organizations use to develop their strategies for engaging their communities, understanding current and potential audiences, and building an audience base that responds to an organization’s artistic mission. Students will study the theory and practice of strategic marketing and communications management.
AAML 575Revenue Development in Arts and Cultural Orgs.3.0
This course explores how arts and cultural entities attract financial resources, and the kinds of money needed for different purposes and types of cultural organizations, including museums. Topics covered include donor cultivation and stewardship, capitalization, grantwriting and the grants process, earned income, contributed income, public funding, and recent trends in fund development.
AAML 610Financial Accounting in Arts and Cultural Orgs.3.0
This course covers accounting principles, accounting procedures and internal control, forecasting, balance sheet analysis, budgeting procedures, and financial reporting for non-profit arts and cultural organizations.
AAML 660Technology Tools for Arts and Cultural Managers3.0
This course enables students to understand, use, and deploy technology systems and tools to advance an arts and cultural organization’s mission and vision. Students will research and explore trends and developments in electronic marketing, social media, website design, audience engagement strategies, and customer relationship management. This course will have a particular focus on analytics and data-driven decision-making as well as cultivating an understanding of the participatory nature of contemporary arts experiences.
AAML 680Leadership, Strategy & Planning in Arts and Cult.3.0
This course explores leadership theory and practice, strategic thinking and planning, and the theory and practice of organizational and program planning in the arts, culture, and creative industries, including museums. It provides an opportunity for students to reflect on their orientation to the field, what they have learned through their studies, and individual self-awareness / leadership style.
