3 courses with the subject MKT, each shown exactly as we captured it from the college's catalog, with every element we hold. Where the wording looks broken, that is our reading of the catalog, not the college's text.
MKT 1000Sales3
An introduction to personal selling. Students gain skills and knowledge necessary to take a relationship approach to selling themselves, their ideas, and even their products/services to others.
Students investigate the marketing discipline with emphasis on vocabulary, principles, functional interrelationships, marketing strategies, as well as practices and problems in national and international environments.
Students investigate the marketing discipline, with a focus on the business environment, market potential of products and services, consumer target marketing, and advertising and promotion. Students develop a marketing strategy, emphasizing the overall customer experience.